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EventMarketer’s 2025 B-to-B Dream has been unveiled. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. “We often talk about whats really driving people to events, Strehle says.
I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> There’s a big difference between unconferences and traditional events. Well, surely titan Google would accurately describe their annual Search Central conference ?
HubSpot’s INBOUND started in 2012 as a conference of 2,500 registrants. Last week, HubSpot hosted more than 19,000 attendees from 92 countries at INBOUND—an event that has become the annual marketing and sales conference. Over communicate with your attendees.
Oracle OpenWorld holds a sustainable-first CSR event. Oracle OpenWorld is on a mission “to host the most sustainable conference in the world.”. OpenWorld follows a process outlined by ISO 20121: 2012Event Sustainability Management Systems. SalesForce holds an event to fight the HIV/AIDS epidemic.
Get ready for the most comprehensive list of eventmarketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live eventmarketing for 2019.
Generation Z , or “Gen Z” for short, is the demographic cohort born between 1997 and 2012 that succeeds Millennials. Why host your next meeting in a hotel conference center when you could host it at a lakeside retreat center? I’d love to buy a ticket to their next event! ” -Amenah R. ” -Amenah R. .”
That’s why managers around the world start to notice the value of proper eventmarketing strategy. The easiest profit to point out is that industry events can give you access to potential leads. But did you know that you can even close deal directly at the event? The brand exposition is also rather an obvious one.
When the Mobile Trends Conference was launched back in 2012, it was one of the first events of its kind in East Central Europe, and its organizers haven’t had much experience when it comes to such ventures. Within seven years, the conference has grown four-fold. the originator and organizer of MTC.
The IMEX Group has tracked and published the environmental performance of its American show, IMEX America, since 2012 but today’s report represents a significant achievement for its German counterpart. The report […]
Attend these stellar conferences in 2024. What better way to start the year than filling out your calendar with event planning conferences for 2024? These conferences range in size, location, and focus, but each is an excellent opportunity to gain new insights, make new friends, and hone your skills.
They have worked on mega-event projects, globally including the London Olympics in 2012 and the Asian Games in 2018. The School of Architecture and Cities is hosting the Event Design – Open Lecture Series on most Monday evenings at their central London Marylebone campus during the autumn term.
In events since 2012, and in technology for about the same amount of time, Zach Butler is director of Amsterdam-based TNW Events. Launched in 2006, full name The Next Web, TNW is a product of its founders’ interest in the future of tech. Buoyed by The FT buying a major stake, and ultimately acquiring the company, […]
This survey software comes from a Czech startup that was officially launched in 2012. We reviewed only a handful of services, but the offerings in the online research market are quite diverse, which allows you to choose a post-event survey option that meets all your needs and desires. Cost: This is a free service.
One of the most effective ways to ensure the long-term health of your event is to convert first-time guests into loyal, life-long fans. But you can’t do that until you see the event experience through their perspective. After they register, but before the conference, please keep them in the dark. .
This month we spoke with Dayna Rothman, CRO at SaaStr, about multi-channel event promotion, the differences and similarities between B2B and B2C events, and what it takes to scale a rapidly growing event. Founded in 2012 by Jason Lemkin, SaaStr is the world’s largest community of SaaS executives, founders, and entrepreneurs.
If you are like me and many of our clients, we are always looking for something unique that we can bring to the conference experience that does not feel hokey or out of place and conference time-lapse videos are one of the coolest things an event team can put together. You have no excuse cause we covered time-lapse back in 2012.
Learn all about Bon Appetit's unique approach to eventmarketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit has also begun investing in live events and creative marketing activations to help promote its brand. Sound good? Then let's get started!
Lucy Powell MP has joined the All-Party Parliamentary Group for Events, as of 31 January 2023. Powell is the Labour Member of Parliament for Manchester Central and has been an MP since 2012. The All-Party Parliamentary Group for Events […]
Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. Let’s look at the intersection of the B2B marketing funnel and eventmarketing. What is the Marketing Funnel? The marketing funnel is quintessential to B2B SaaS.
In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and eventmarketing are critical to their company’s success. It’s with good reason that 31% of marketers believe eventmarketing is the most effective marketing channel.
"At Sisense we are obsessed with customer success, and in-person events are an important channel to make sure that we are delivering on that goal. Leveraging Bizzabo's eventmarketing platform for our user conferences and training events allows us to better engage with clients.
In spite of the fact that the examples under scrutiny come from the cosmetics and energy beverages industry, they provide valuable lessons concerning all eventmarketing projects. The following article discusses various aspects of eventmarketing in relation to customer relationship management. Red Bull is a lifestyle.
They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For eventmarketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?
Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.
He’ll be strategizing and executing business plans to grow revenue, oversee global sales and manage the education, events, marketing and communications departments. Temple served on the MPI Board of Directors from 2012-2014 and joined the MPI Global Team in September 2014.
Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.
The full-service marketing agency, which was founded in March 2012, originally made a name for itself in the world of ticketed theatrical and live events in London and the West End, but has increasingly expanded its client roster across the UK and globally, incorporating a plethora of innovative new entertainment brands including sport events.
The first event in the series, Future-Proofing Businesses For An Era Of Uncertainty , covered how automation and agility have helped companies transition to the “biggest work-from-home experiment ever” — all while remaining productive and resilient. The Global Boardroom is divided into two editions (the first of which took place in May).
"Events are the original Social Media." - Liz Lathan It's my mantra. :-) And on days like yesterday and today, I'm really living by it! South by Southwest 2012 (know as SXSW) is taking place in Austin, Texas, and my husband is attending live and in person. I, however, am home with our 4-year-old and our dogs who just had surgery.
To bring more tourism, we need to bring more conferences and change our infrastructure,” says the mayor, noting he’d like to see the city’s number of annual tourists grow from 3.25 Since talks to form a CVB began in 2012, conventions in Jerusalem have increased by a whopping 215 percent. million to 10 million by 2023.
We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the EventMarketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.
From behind-the-scenes tech tours to tips and tricks on boosting your eventmarketing strategies, there are always ways we can optimize the methods we use every day. Castle’s Senior Vice President, Danielle Dickinson, pulled together the top tips and ideas to increase sustainability at events in her most recent blog, linked here.
With its mix of beauty, wonder, and awe, this venue is the ideal backdrop for corporate or personal events in addition to kid's birthdays and sleepovers. Since 2012, Oxford Exchange has wowed attendees of all event types with its gorgeous, sun-soaked event space and one-stop-shop for hosting occasions. Oxford Exchange.
Attendees can easily schedule one-on-one meetings via chat or video conference. Whova Whova was founded in 2012 and has grown rapidly since its launch to serve more than 20,000 events all around the world, including events from NASA, United Nations, TEDx, and more. Reviews: Hopin has an average rating of 4.5
Attendees can easily schedule one-on-one meetings via chat or video conference. Whova Whova was founded in 2012 and has grown rapidly since its launch to serve more than 20,000 events all around the world, including events from NASA, United Nations, TEDx, and more. Reviews: Hopin has an average rating of 4.5
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