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Green Lights: These Eco-friendly Giveaways ‘Self-destruct’

Event Marketer

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

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Smart Moves in Las Vegas, Anaheim and More

Smart Meetings

She brings extensive experience in live event production, finance, operations and sustainability. He brings over 30 years of experience leading large-scale events all over the world. She will lead a team of 83 meeting and event sales professionals in 37 locations across nine cities around the world.

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How to Improve Your Call for Presentations Process

Velvet Chainsaw

in 2013, we found that nearly 77 percent use a call for speakers/sessions process. This will deliver improved marketing value, increase relevance, and chunk the process for both staff and volunteers. For most conferences, the call for sessions or speakers should not open earlier than seven months before the event. Avoid spin.

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9 Smart Moves in California, Florida and More

Smart Meetings

Woodley is area director of events and event operations of Hyatt Regency Lake Tahoe Resort, Spa and Casino ; and Resort at Squaw Creek in Incline Village, Nevada. Woodley previously worked as director of events for Hyatt Regency Lake Tahoe. Pete/Clearwater named Hilterbrandt sales manager for its Florida market.

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2019 Event Marketing Statistics, Trends and Data

Bizzabo

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Smart Moves in Hawaii, Half Moon Bay and More

Smart Meetings

She brings over 10 years of experience in hospitality sales and marketing and a specialty in weddings, milestone anniversary celebrations, reunions and more special events. In this new role, she will optimize the resort’s growing wedding market. She will oversee all catering and planning for locally catered events.

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HBO Marketing’s VP Talks Cultivating Fandom for ‘The Last of Us’

Event Marketer

HBO’s new post-apocalyptic series “The Last of Us,” based on a 2013 video game of the same name, raked in 10 million viewers in two days across linear and HBO Max, making it the second biggest premiere on the network in a decade. But the marketing strategy started long before the show’s Jan. Read a full breakdown of the event here.)

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