PCMA Convene

DECEMBER 11, 2018

From helping clients rethink their approaches to sponsorship at Talley Management Group (TMG) to serving on the Board of the Penn State Hotel & Restaurant Society, Heather Seasholtz, CMP, director of meetings and events at TMG, is a true difference-maker for the meetings industry. Sponsorship is also fun to watch.

Sponsorships 81

Sponsorships Contracts 2015 Negotiating 81

Connect Your Meetings

AUGUST 3, 2018

As a one man show at DPA, I am involved in all aspects of the planning process, including site selection, vendor acquisition and management, contract negotiation, budget development/reconciliation as well as social media outreach and management. and marry my interest in event coordination with the non-profit sector.

2018 76

2018 Sponsorships Site Selections 2014 76

PCMA Convene

FEBRUARY 28, 2018

Only 34 percent of respondents (down from 43 percent in the 2016 survey and 50 percent in the 2015 survey) indicated that they will be holding meetings outside the United States in the future. Contracting space — Total exhibition space shrank 20 percent compared to the average exposition footprint in last year’s survey.

Marketing 78

Marketing Meetings 2016 2007 78

Bizzabo

JUNE 4, 2018

Each tool is sourced from a different vendor with its own pricing, contract, interface, and analytics. When securing event sponsorships , you must have measurable value to offer potential sponsors in order to secure their partnership. 8) Are there options to promote sponsors and exhibitors? Click below to demo the Bizzabo platform!

Event Management 93

Event Management Management Event Apps Events 93

PCMA Convene

MARCH 1, 2018

This is the situation the Brazilian Spine Society and its conference organizer MCI Group-Brazil found themselves in just before 2015, after committing to the 2017 Brazilian Spine Society Congress, scheduled for April 18–22 in Rio de Janeiro. Their solution was to harness a revenue resource that cost very little for its ROI: digital outreach.

2017 49

2017 Social Media Financial 2014 49

Bizzabo

JUNE 20, 2018

The other thing is that the two areas of revenue for us are ticket sales and sponsorship sales. Sponsorship sales follow a pretty typical B2B sale cycle. Obviously the sponsorship sales—that's really a huge focus for us because that's repeatable revenue that can be renewed year over year. I think that's the main difference.

Conference 55

Conference B2B B2C Sponsorships 55

TicketBud

MARCH 1, 2017

and so I recently left C3 to do some freelance independant contract work with landed me this opportunity with 3Can Events and the Austin Trail of Lights. So when an organization hires you, or contracts with you, what are they getting? And we were on sale for 2015 by the following Friday. Kayhan: Very cool, very cool.

Social Media 60

Social Media Sponsorships Contracts Marketing 60