EventMB

JANUARY 3, 2017

In the fall of 2016, we contacted over 1,000 event professionals to find out what their challenges were and where they saw the industry going in reference to several critical areas like event technology and social media.

Social Media 184

Social Media 2016 Event Technology Technology 184

Eventsforce

FEBRUARY 5, 2020

As an event marketer, the impact of using video around your events can be significant. Read: 3 Content Marketing Tips for Event Planners. Event marketing lends itself to this kind of content particularly well because it gives you the opportunity to use real footage from a past event.

Event Marketing 105

Event Marketing Marketing B2B Events 105

Event Marketer

MAY 19, 2023

Mobile Tour Units with a Twist: Adult Swim’s Rickmobile is a Traveling Pop-Up Shop How High West Whiskey Honored Utah Rail History with a Portable Saloon And lest we forget the time in 2016 when event housing was scarce during the Super Bowl and the Wienermobile was transformed into a roving hotel.

2011 239

2011 Social Media 2016 2019 239

Endless Events

FEBRUARY 3, 2020

?? The Best of the Best: Event Marketing: How to Measure Event Marketing Success. Mic Up: Microphones For Events – How Many Do You Need? ? Need some additional help making sure you budget for event marketing? Download our Event Budget Spreadsheet Template! . ???? 24-minute read).

Event Marketing 88

Event Marketing Marketing 2020 2016 88

GEVME

APRIL 30, 2018

If you’re in the events industry, you’ve likely heard many myths and facts surrounding one of the buzziest data protection regulations, GDPR. When the news about GDPR shook the world in 2016, most businesses were in the dark about how to handle it. Some of event invitees are EU citizens.

Event Planning 206

Event Planning 2018 2016 Technology 206

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Event Marketer

JANUARY 26, 2024

Nicholas Rowland, Senior Marketing Manager, Seedlip As an event marketer, you’ve likely been exposed to an array of non-alcoholic (NA) spirits, wine and beer products over the last 12 months—the industry’s explosive growth has been hard to miss. It’s good as a brand to be able to kind of control that.”

Food and Beverage 299

Food and Beverage 2016 Marketing 2024 299

Event Marketer

SEPTEMBER 29, 2024

Little Cinema, which burst onto the experiential marketing agency scene in 2016, has helped clients, ranging from Amazon Prime Video to the Kansas City Chiefs to Disney, reimagine their creative possibilities through technology integration and content. Image Credit: iStock/ luismmolina Have an idea for an Agency Life story?

2016 276

2016 2024 Technology 2020 276

Event Farm

NOVEMBER 14, 2016

Event Farm marketers were among those in attendance, and we took notes for all of the event pros who might want to learn from the increasingly-popular event. Keep reading to find out what event marketers and planners can learn from HubSpot’s conference. November 11, 2016. November 10, 2016.

Conference 100

Conference Event Marketing Marketing Social Media 100

Event Marketer

MARCH 21, 2023

We actually launched in 2016, but 2019 was the big explosion. Head to Chief Marketer for the full interview. The post SXSW 2023: White Claw’s Marketing VP Talks Activating for Music Fans at the ‘Shore Club’ appeared first on Event Marketer. White Claw was born out of culture in 2019 and 2020.

2023 246

2023 Marketing 2019 2016 246

SmartMeetings

DECEMBER 29, 2016

20 Event Industry Trends Shaping the Meetings Landscape. During MPI’s 2016 World Education Congress, industry experts discussed the future of meetings and events, offering up several trends for the near and far future. Social media, content creation and event marketing are weaving their way into the speaker role.

2016 70

2016 Meetings Social Media Hotels 70

Event Marketer

FEBRUARY 20, 2024

The Savannah Bananas were originally a college baseball summer team within the Coastal Plains League that entered the scene in 2016. The 2023 event attracted 157,580 attendees over nine days, and counted Purina, Yeti, StubHub and Kendra Scott among sponsors. And interest in the concept is rapidly gaining steam.

Sponsorships 264

Sponsorships 2024 2023 Sports 264

Smart Meetings

JANUARY 16, 2019

In early January, Freeman launched Data Solutions , which includes five software and service offerings that allow planners to create and execute successful events by better tracking key analytics. The five technologies Data Solutions offers include: Fuzion , which connects data from every point along the event life cycle.

2019 200

2019 2016 Technology Event Technology 200

Event Marketer

DECEMBER 18, 2023

They actually don’t even have the opportunity to engage with their own team members within their organizations that often, and so AfroTech events serve as an opportunity for the larger community and for employees to see each other. Simone White, SVP-AfroTech and Live Events at Blavity Inc. The media company, under Blavity Inc.,

Tech 306

Tech 2023 Conference 2024 306

Eventbrite UK

AUGUST 7, 2017

Build a thriving community to support your event's growth in 2016 with this complete 52 week event communication plan and template. The post The Complete 52 Week Event Communication Plan appeared first on Eventbrite UK Blog.

2016 167

2016 Events Event Marketing Event Planning 167

Event Marketer

MARCH 27, 2023

What began for Marriott in 2016 as a one-off, mega-fan sleepover event at the Super Bowl has evolved into a “tentpole moment” that caps off a months-long, loyalty-driving brand campaign.

Sports 246

Sports Sponsorships Retail Social Media 246

Certain

NOVEMBER 11, 2016

Arming Yourself with Event Marketing Best Practices. When creating your event marketing strategy, do you ever wish you had statistics and a benchmark to measure your B2B event marketing best practices? Do you have a fully optimized event registration landing page ?

B2B 37

B2B 2016 Event Marketing Marketing 37

Event Marketer

APRIL 11, 2024

Since 2016, Marie Claire’s Power Trip summit has connected curated groups of leading businesswomen in New York and Los Angeles through an upscale, bicoastal conference. The post How ‘Marie Claire’ is Transforming its Women’s Summit into a Multi-city Community Platform appeared first on Event Marketer.

Retail 305

Retail Sports Fashion Conference 305

Corbin Ball

SEPTEMBER 13, 2016

Corbin's November/December 2016 TechTalk Newsletter. Welcome to Corbin's TechTalk Newsletter, in it's 18th year of providing the latest in technology to nearly 11,000 events, tradeshows and hospitality professionals in over 70 countries. 6 Meeting Industry-Related Sites: ebook from Julius Solaris: The Future of Event Marketing.

2016 60

2016 Sponsorships Trade Shows Travel 60

Smart Meetings

JUNE 15, 2024

It is a place that is expanding its airport, convention center (reopened in 2016) and its downtown while preserving its history and amenities such as the famed San Antonio River Walk. He pointed to global profiles that will allow planners to draw on deeper data sets to deliver personalized event follow-up and marketing.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Capterra Event Management

JULY 31, 2017

“Update 08/01/2017: This piece has been updated to include more ways to use Snapchat for event marketing. However, in terms of the app itself being “silly,” the reality is you should take it just as seriously as any other event management software. How to Promote Your Event on Instagram.

Event Marketing 74

Event Marketing Marketing Social Media Advertising 74

Event Geek

JANUARY 18, 2018

That's enough mentions to approach the biggest sporting events in the world, such as Superbowl LI and Olympics 2016. CES 2018 had nearly 4,000 exhibitors or 10x as many as Dreamforce (see the The Best Event Marketing at Dreamforce 2017 ). Here's a recap of the best event marketing at CES 2018!

2018 68

2018 Event Marketing Marketing 2017 68

Hubilo Blog

APRIL 18, 2019

Interacting with the event industry influencers, knowing how they have developed and managed to achieve success and how the industry has changed in the past few decades. Let’s hear a version from a renowned event marketing influencer?—? Ask them questions and have their answers to impact the design of your event.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

Quickmobile

JANUARY 4, 2018

This post was originally posted on October 26, 2016. And that means opening up your event to include participation during, post, and pre-event. You can also spread this content via social media channels, or other promotion methods as suits your event marketing plan. It has been edited for updates and accuracy.

Event Apps 168

Event Apps Social Media Speakers 2016 168

Planning Pod

FEBRUARY 6, 2017

MPI Meetings Outlook – 2016 Summer Edition. PCMA Convene Meetings Market Survey – February 2016. Sponsez – The Opportunity in B2B Event Sponsorships. The Viral Impact of Events – Freeman XP and the Event Marketing Institute 2014. Bureau of Labor, Occupational Outlook Handbook.

2014 113

2014 Social Media 2016 Sponsorships 113

Event Farm

OCTOBER 10, 2016

Natasha has led Mashable’s experiential and event marketing for over two years, and was named one of BizBash’s Event Innovators of 2016. Mashable hosts over 30 events a year, and its mission to inform and entertain the digital generation carries over into its experiential marketing strategy. eventfarm !

2016 100

2016 B2B Social Media Marketing 100

Event Industry News

NOVEMBER 4, 2022

Originating from South Africa, Caterina moved to the UK in 2001 and quickly rose through the ranks from Reception Manager in 2002 at Lythe Hill Hotel & Spa, moving on to a variety of front of house and conference roles with hotel groups such as Principal Hayley Hotels and De Vere until she arrived at RIBA in 2016.

2002 72

2002 2001 Marketing Event Marketing 72

Bizzabo

OCTOBER 25, 2018

Inspire your event strategy with these 20 event marketing examples from leading brands. Events are more than just stuffy meetings and crowded exhibition halls. We know you understand that, how do you take the idea of bringing people together and turn it into an essential marketing channel? September 7, 2016.

Event Marketing 56

Event Marketing Marketing Trade Shows Conference 56

Social Tables

OCTOBER 6, 2018

While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. In 2016, millennials became the largest segment in the U.S. Since the meeting industry is shaped by attendee expectations, successful events have to cater to millennials. Millennials are the decision makers now.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Smart Meetings

AUGUST 23, 2023

– Technology and innovation – Trends and research – People and planet – Business practices – Experience design – Event marketing “That’s on purpose,” Endean said. “We I planned an event with (computer scientist) Ray Kurzweil to talk about what is now AI in 2016,” she recalled. “We’re

2023 246

2023 Trade Shows Sustainability Education 246

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 124

Social Media Speakers B2C Event Marketing 124

Social Tables

OCTOBER 6, 2018

While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. In 2016, millennials became the largest segment in the U.S. In an industry shaped by attendee expectations, successful events have to cater to their wants and desires. Events won’t ever be the same.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

GEVME

MARCH 26, 2019

Event attendee education is a powerful tool for promoting the services of educational institutions and attracting new applicants from other industry a reas. Special events and promotions as w ell as learnings after an event may not only be remembered but can in some cases become news! Gamification elements during the event.

Education 136

Education Event Marketing Marketing Events 136

GEVME

DECEMBER 24, 2018

The 2016 Holland & Barrett conference began with a vigorous morning carnival procession that led the guests to the main hall. The screen and 18 additional LED panels served as a canvas for the presentation of each of the forum speakers. Case: Panasonic Toughbook Innovation Forum, Liverpool. Carnival parade. Undeniably original!

Corporate Events 184

Corporate Events Banking 2016 Events 184

Event Industry News

OCTOBER 29, 2021

Team vFairs is super excited to announce that its entry in the Event Technology Awards 2021 got shortlisted. It is our first time competing in the awards and we were nominated for the ‘Best Virtual Events Platform (over 15,000 attendees)’ category. Engagement is at the heart of every vFairs event.

Event Technology 98

Event Technology Technology Trade Shows 2016 98

Event Farm

NOVEMBER 10, 2016

PS – if you weren’t able to attend our roadshow, but wanted to check out one of our panel recordings, you can click here to access our Future of Event Marketing series for 2016. Don’t invite anybody and everybody; make sure that your guest list is targeted.

B2B 207

B2B Education Venues Marketing 207