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The eventmarketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences. Why Event Sponsorships Are Valuable. 57% of the event professionals who took part in the survey stated that the budget needs to increase in order to improve the event experience.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensuring registered attendees show up to your event.
As you can see, hybrid events can be incredibly valuable when used correctly. Take a look at these corporate eventideas and examples from leading brands that will help you effectively host your own digital gathering. Hybrid EventIdeas. Apple Special Events. Key Takeaways: Hybrid Events.
If you want to organise a corporate event that is widely spoken about and unforgettable, you will need to utilise some unusual event format ideas or innovative eventideas. Case: 8 Northumberland Avenue 2017 Christmas Themes Launch, London. Projection showing scenery.
Even though I didn’t necessarily have a pitch ready, I knew this was a great chance to introduce myself, share the broad eventidea and gauge potential interest. Holly jumped on board, and started immediately giving great advice about the event. A post shared by Event Farm (@eventfarm) on Nov 11, 2017 at 6:30am PST.
As Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight shows, the concept of “purposeful meetings” became the theme of IMEX America 2017. C2 pushes the envelope for event experiences. And it continues to be the focus of the meetings industry.
Summary: Learn how to marketevents of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is eventmarketing? Why is eventmarketing important? Ensure registered attendees show up to your event.
Brought to light by Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight lays out, this concept of “purposeful meetings” ultimately became the theme of IMEX America 2017 and continues to be the focus of the meetings industry.
Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and eventmarketing strategy. Mariska Kesteloo : Mariska Kesteloo is a founder of the Word of MICE which she established in the year of 2017. She offers value knowledge of productivity, public speaking, and personal branding tips.
MUNCHIES Festival 2017. In 2017, MUNCHIES (another division of VICE Media, this one focused on food) held a MUNCHIES Festival with a Nordic theme. In fact, the promotional material for the event invited folks to "eat and drink like a Viking." Key Takeaway: MUNCHIES Festival 2017 had a theme: Viking food.
Even though I didn’t necessarily have a pitch ready, I knew this was a great chance to introduce myself, share the broad eventidea and gauge potential interest. Holly jumped on board, and started immediately giving great advice about the event. A post shared by Event Farm (@eventfarm) on Nov 11, 2017 at 6:30am PST.
But Oracle is more than software, it's also an incredible event host. In this article, we'll look at 12 of its best conferences, virtual gatherings, and corporate eventideas and tease out the things that make them so great. That way you can use the information to improve your company's events. September 26, 2017.
Organizers of HackYeah 2017 know that when dealing with such crowds one needs to seek unconventional solutions! Today, they want to unveil their secret of how to successfully manage two thousand participants at an IT event! Thank you for joining us today to talk about your latest event – HackYeah 2017.
In December 2017, Certain teamed up with Heinz Marketing to conduct a survey in order to better understand and identify the current state of B2B eventmarketing going into 2018. Nearly 3 out of 4 B2B professionals agree – the importance of hosted events to their company’s success is increasing.
Throngs of interested folks tuned in to watch the event and the marketing campaign allowed IBM to showcase the power of its technology in an extremely fun and engaging way. Key Takeaway: This is a great example of a company thinking outside the box when it comes to eventmarketing. 12 Imaginative Events From Atlassian.
Most people don’t always associate enjoyment with this event type, but there’s no reason why you can’t plan a fun staff meeting with high levels of event engagement. Internal Meeting Ideas. Plum Organics is an excellent example of how corporate eventideas can include an element of fun in any internal meeting.
You'll also have help marketing the conference or seminar, which could lead to better attendance. Rakuten TV NBA Viewing Event. In 2017, Rakuten partnered with the NBA to promote the game of basketball in Japan. Key Takeaway: Need some new corporate eventideas ? Main Takeaways: Host an Event Like Rakuten.
Learn all about Bon Appetit's unique approach to eventmarketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit, a popular magazine that shares tasty recipes, entertaining ideas, and wine reviews, was first published in 1956. July 18, 2017. Sound good?
Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.
All in all, Disney in the West End was an excellent display of experiential marketing. Key Takeaway: If you're looking for new and interesting corporate eventideas , consider hosting a free gathering for your target market. This is a great B2B eventmarketing tactic! The ESPY Awards. Source: Manila Life.
The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of eventmarketing. Corporate event management doesn’t have to be boring. The Rise of Amazon. March 23, 2018.
Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing eventmarketing tools. Event Roadshow Ideas. In May and June 2017, Yext put on the Yext on Tour event series.
In this article, we'll take a look at 10 publishers who are crushing it in the live events department. We’ll also explain what we can learn from each as we take a closer look at these amazing corporate eventideas. The name was shortened in 2017. Let's dive in! The New York Times. Source: NYT Conferences.
With 2018 now in full swing, eventmarketers are gearing up for a new year of events with one major question in mind: How do we stand out? In a recent article by MarTech Series, top industry influencers offered their insights on the trends and new technologies that are driving events in the new year.
With 2018 now in full swing, eventmarketers are gearing up for a new year of events with one major question in mind: How do we stand out? In a recent article by MarTech Series, top industry influencers offered their insights on the trends and new technologies that are driving events in the new year.
Many green meeting and event planners also organize charitable causes into their work, supporting drives or donations whose proceeds go back into bettering the community. While exact stages and operations will vary, green event planning tenets cover: Transportation. Eventmarketing and promotion. Meeting and event venues.
In order to better understand ABM in action, Certain’s VP of Marketing Kristen Alexander offers a recent example in how to successfully apply an ABM strategy to field events.
In order to better understand ABM in action, Certain’s VP of Marketing Kristen Alexander offers a recent example in how to successfully apply an ABM strategy to field events.
A post shared by Allied Telecom (@alliedtelecom) on Oct 31, 2017 at 11:43am PDT. Another idea for Halloween office party is organizing a Halloween themed breakfast. A post shared by Allied Telecom (@alliedtelecom) on Oct 31, 2017 at 11:46am PDT. View this post on Instagram. View this post on Instagram. Allied Monopoly!
The Artificial Intelligence Conference is hosted by O’Reilly, a leader in the B2B eventmarketing industry, and is the place to “Get the AI insights you need to drive results in your business.” The partnership lasted until 2017 and produced many comical commercials that showcased the power of Intel’s technology.
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