Hubilo Blog

JULY 31, 2018

Also known as interactive marketing, it is a modern form of marketing tactic which directly connects the marketer to the consumers, personalizing the ad experience or interacting with them from a more personal angle. The “personal factor” is what sets it apart from the traditional form of event marketing.

Event Marketing 83

Event Marketing Marketing Social Media Events 83

Capterra Event Management

AUGUST 8, 2017

Event managers are confronted with the same reality when making decisions for their future events. Each year the event market changes, sometimes for good and other times not so good. Flight and hotel prices fluctuate, new event technologies spring onto the scene, and other technologies get updated or become obsolete.

2017 74

2017 Event Management Management 2011 74

Event Marketer

APRIL 17, 2024

Along for the ride was Wendy’s, the Official Hamburger of March Madness and the Official Breakfast of March Madness, which signed on in 2017 and, since then, has been growing its experiential programming around the sponsorship every year. Agencies: The Marketing Arm (experiential); VML (social content); Spark (media buying); Ketchum (p.r.).

Sponsorships 126

Sponsorships Social Media Sports 2024 126

Planning Pod

FEBRUARY 6, 2017

You hear a lot of predictions and anecdotal evidence about the events industry, but we here at Planning Pod also like data … and lots of it. Average number of event-related social media mentions for large signature events. Percent of event professionals who measure ROI/ROO by PR and social media exposure.

2014 113

2014 Social Media 2016 Sponsorships 113

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? That’s almost a quarter of your budget going to events such as: Breakfast/Lunch & Learn Series. Influencer channels (executive networks, social media influencers, etc.). Demand gen (email, web, social, paid, etc.).

Social Media 167

Social Media Marketing Speakers 2017 167

MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

Event Marketing 79

Event Marketing Marketing B2B Sustainability 79

Event Farm

OCTOBER 24, 2017

A post shared by MUSEUM OF ICE CREAM (@museumoficecream) on Oct 9, 2017 at 3:30pm PDT. Businesses and organizations will, of course, always run experiential and event marketing campaigns in order to reach larger goals that drive business results. So what, exactly, is the Museum of Ice Cream? People want to be online and offline.

Marketing 150

Marketing Social Media 2017 Venues 150

Event Geek

JANUARY 18, 2018

Meanwhile the media circus surrounding the event was truly out of this world. By comparison, CES 2017 garnered nearly 1,000,000 social media mentions and 60,000 media mentions. That's enough mentions to approach the biggest sporting events in the world, such as Superbowl LI and Olympics 2016.

2018 68

2018 Event Marketing Marketing 2017 68

Event Leadership Institute

APRIL 20, 2018

Event marketing is an essential step in pulling off a fantastic event. Not only can it help spread awareness about the event, but it can also help you engage attendees before arrival, disseminate important information, and more! How Event Planners Can Use Facebook. So, why is Facebook good for event marketing?

Social Media 40

Social Media Event Marketing Marketing 2017 40

MeetingPool

MAY 19, 2017

Social media is still a dominant force in the consumer tech space, leading to more information being created on a daily basis than may have ever been seen before. But separating the content you want from the rest of the noise can be a challenge for dedicated events professionals.

2017 68

2017 Social Media Tech Events 68

Social Tables

OCTOBER 6, 2018

.” For these reasons, millennials value networking over almost any other aspect of events. For the Post-Masters (aka Instagram-savvy social media mavens), the team rounded up recommendations of local entertainment and provided picturesque backdrops that screamed photo-op. C2 pushes the envelope for event experiences.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Endless Events

JANUARY 19, 2018

This week, we have a few tips for making your trade show booth stand out and managing your social media better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself. The stage is the centerpiece of most events. Mission Control For Your Social Media.

Trade Shows 92

Trade Shows Social Media 2018 Tech 92

Hubilo Blog

SEPTEMBER 4, 2018

Each attendee can download their event app and have an individual profile on the mobile event app. From basic hand bands that can be scanned upon entrance to wearable gloves at the Winter Olympics 2018 that was used for payment, it’s a fascinating tool to tailor the event experience for attendees.

Event Technology 97

Event Technology Technology Social Media Event Apps 97

MeetingsNet

JUNE 1, 2017

An EventBrite study explores ways event email marketers can grow their lists, time their messages, and sell more tickets. Yes, that humble in-box is responsible for 43 percent of all ticket sales, according to the 2017 Event Email Benchmarking Report from event technology platform company EventBrite.

Marketing 87

Marketing Social Media 2017 Sports 87

Social Tables

OCTOBER 6, 2018

.” For these reasons, millennials value networking over almost any other aspect of events. As a demographic, they also value experiences over material goods, want to share those experiences (usually via social media), have higher technological literacy, and are 62% more likely to travel then their generation X counterparts.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

EventMB

MAY 22, 2022

A post shared by EverBlockSA (@everblocksa) on Nov 16, 2017 at 9:52pm PST. A post shared by “WOODEN STYLE” – Surabaya (@woodenstyle_interior) on Apr 29, 2017 at 7:00am PDT. A post shared by Pixel Wave (@pixelwavedesigns) on Sep 25, 2017 at 11:10pm PDT. Credit: EverBlockSA. Gain Exposure: Photo Op Walls.

Trade Shows 172

Trade Shows 2022 2017 2018 172

MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

Event Marketing 60

Event Marketing Marketing B2B Sustainability 60

Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Read on to learn the in’s and out’s of event engagement.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Capterra Event Management

JANUARY 17, 2017

We’ve seen virtual reality, wearable technology, the use of event management software , and live streaming on the rise. Looking forward to 2017, we’ve distilled which event technology trends event marketers should actually care about. Open up the spotlight on your events this year and encourage crowd streaming.

2017 40

2017 Event Technology Technology Social Media 40

Hubilo Blog

AUGUST 14, 2018

Event gamification. Though this event tech trend has been popular since the second half of 2017, it has started gaining widespread acceptance and become more efficient just this year. The emergence of gamified booths at event venues is not only helping audience engagement but is also useful for attendee networking.

Event Tech 181

Event Tech 2018 Tech Social Media 181

Endless Events

MAY 18, 2018

It also talks about the tools an event professionals can use to weave the data into a story to improve future events. The Stress behind Event Management. According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking.

Social Media 105

Social Media Travel Marketing Events 105

Connect Your Meetings

OCTOBER 8, 2019

Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Learn the difference between macro and nano influencers and how to identify if they are the right fit for your event.

Marketing 57

Marketing Trade Shows Social Media Advertising 57

Capterra Event Management

JUNE 21, 2017

All of this information is unbelievably helpful for event marketers and ultimately, event managers. Luckily, facial recognition technology is making it easier to quantify human expressions into readings on event crowd interest and excitement (or lack thereof). Social media exposure through Facebook auto tagging.

Technology 76

Technology Social Media 2011 Event Management 76

Event Farm

OCTOBER 24, 2017

A post shared by MUSEUM OF ICE CREAM (@museumoficecream) on Oct 9, 2017 at 3:30pm PDT. Businesses and organizations will, of course, always run experiential and event marketing campaigns in order to reach larger goals that drive business results. So what, exactly, is the Museum of Ice Cream? People want to be online and offline.

Marketing 100

Marketing Social Media 2017 Venues 100

EventBank Insights

FEBRUARY 22, 2019

If you're just starting off events for the first time, it'll have to take some trust-building with your partners and speakers in order to get access to that sweet, sweet list of theirs, but it'll happen, trust us. caption]Your event is selling tickets. Post that same count down timer on your website and social media accounts.

Marketing 113

Marketing Social Media Speakers Negotiating 113

Event Farm

JANUARY 18, 2017

With the rise of experiential has come the event and marketing pros who want to. control every last detail of an event or activation. While it’s important that each campaign be well thought-out and executed, event marketers should also create activations that encourage consumers to interact with and create experiences.

Marketing 100

Marketing Speakers Social Media 2017 100

Event Industry News

MAY 16, 2018

Gleanin, an award-winning event technology provider, and event organiser RAI Amsterdam today announced a new partnership which approves the use of the Gleanin’s referral marketing platform, Gleanin Connect, across the entire b2b portfolio of RAI Amsterdam’s events and exhibitions.

B2B 63

B2B Social Media 2017 Technology 63

SmartMeetings

DECEMBER 29, 2016

Smart Meetings has identified some of the most important tips, tricks and trends from this year, in order to help meeting planners become better prepared for 2017. Dan Berger, CEO of Social Tables, shared 20 predictions based on technology, the economy and the evolution of live events. 15 Items Hotels Could Eliminate.

2016 70

2016 Meetings Social Media Hotels 70

Eventtia

DECEMBER 18, 2024

Promotion and Marketing Market your event to the right audience using social media, emails, and online ads. With Eventtias event marketing software , you can create custom, branded event pages to engage your audience, communicate with attendees through targeted email campaigns, and track your marketing performance.

Event Planning 62

Event Planning Social Media Financial Event Management 62

Bizzabo

APRIL 4, 2019

Take a look at the 10 events listed below and learn valuable tips to supercharge the get-togethers your brand hosts. event marketing. Fortunately, event marketing stats show that hosting events is a great promotional strategy. The 10 events listed below are proof. 10 ROI-Mazing Events.

2017 58

2017 Social Media 2019 2018 58

e2m.live

FEBRUARY 4, 2019

The global event management software market was valued at $6.4 billion in 2017 and is estimated to be $11.06 In less than ten years, the event tech market will nearly double. AI-based apps can gather data from social media accounts of people who have registered for events. to event attendees.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Eventory

FEBRUARY 19, 2019

Fyre Festival, because that’s how they named the event, was to take place on weekends: 28-30 April and 5-7 May 2017. — Trevor DeHaas (@trev4president) April 28, 2017. The festival came into being thanks to the huge promotional machine in Social Media. March 2017: The Fyre Squad goes low on funds.

2019 100

2019 2017 Social Media 2016 100

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. 3) Retargeting. Source: Zapier.

Social Media 70

Social Media Marketing Event Marketing Events 70

Capterra Event Management

NOVEMBER 14, 2017

2017 brought us many new things. It’s good to keep up with current events, but it’s even better to prepare for how they will affect you in the future. Luck favors the prepared, especially the prepared event planner that knows what’s happening in their industry. Drone flying at events.

2018 78

2018 Event Management Management Social Media 78

Bizzabo

MARCH 19, 2020

In 2020, the company will be hosting Pulse Everywhere, a completely digital event that can be attended for free! Event marketing is a cinch when tickets cost $0 and you'll build up a lot of goodwill with your target audience. Apple Special Events. Agents of Change Digital Marketing Conference. Source: YouTube.

Event Ideas 81

Event Ideas Social Media 2020 Conference 81

Hubilo Blog

DECEMBER 7, 2018

Understand the event app that fits your type of event and decides your event app budget. Try all the platforms including social media groups, consult your colleagues and shortlist your top 3 event app providers. Benefits of an Event App. “75% Event MB , 2017. – Easy Feedback.

Event Apps 85

Event Apps Social Media Tech Trade Shows 85