Event Farm

JULY 5, 2017

This is a guest post by Amelia Ibarra , Demand Generation and Customer Marketing Manager at BrightFunnel. Earlier this year, MarketingProfs and the Content Marketing Institute published their 2017 B2B Content Marketing report that said 68% of B2B Marketers will use event marketing as a tactic this year.

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Eventbrite UK

MARCH 6, 2017

Matt Banner, the Founder of OnBlastBlog.com, shares his insights into the big digital marketing trends happening in 2017, and how you can adapt to them. The post 5 Digital Marketing Trends Coming in 2017 (And How to Prepare Now) appeared first on Eventbrite UK Blog.

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Picatic by Eventbrite

FEBRUARY 28, 2019

When Eventbrite and Ticketfly came together in 2017, we set out on a bold mission: to bring together the best of both platforms into a new ticketing and marketing solution purpose-built for the independent live music community. The end goal? To help your independent business thrive, grow, and sell more tickets.

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Eventbrite UK

DECEMBER 5, 2017

At the start of 2017, we spoke about our marketing trends predictions for the year - but did we get them right? The post Reflecting on the Marketing Trend Predictions for 2017 appeared first on Eventbrite UK Blog. We review five to find out.

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Attendease

FEBRUARY 4, 2020

Sponsorships are the lifeline that keeps the events industry sustainable. An important aspect of event management is finding the right sponsors who can provide the right financial assistance needed to pull off a big event, in exchange for brand exposure. Why Event Sponsorships Are Valuable. What's an event planner to do?

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Event Marketer

SEPTEMBER 5, 2024

The summer music festival season is coming to a close, and it was as eventful as ever. It also may make its way to Thailand , as organizers explore an event in Southeast Asia, which would mark the fourth Tomorrowland event to be hosted outside of Belgium. An oversaturated market? Cheers to that. Poor organization?

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Event Farm

OCTOBER 17, 2016

Thanks to the rapid development of new technology, the event and experiential marketing field is constantly in flux. finding the event marketing software that best suits your needs to incorporating virtual reality into your events, there are always new tools and technology that help take experiential marketing to the next level.

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Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. The most engaging event marketing campaigns.

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Eventbrite UK

SEPTEMBER 21, 2017

The post A Fresh Look at Millennials in 2017 – a New Eventbrite Report appeared first on Eventbrite UK Blog. In this new survey of Millennials, we challenge the idea of the millennial as a phone addict who prefers the digital to the real world. Were we right?

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EventMB

MAY 19, 2017

Email marketing is essential in any event planner’s toolkit but what makes a good email? According to the Radicati Group, 2017 will see 269 billion emails sent daily with the average office employee receiving over 121 emails […]. Conversion. Your email must be a workhorse grabbing attention and enticing action.

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Smart Meetings

DECEMBER 28, 2018

Yes, the event business has officially entered the realm of high-tech. From smart apps to the Internet of Things (IoT), event professionals must either master programming along with spreadsheets and CRM database building—or hire someone who does. Here are the 11 event tech trends you don’t want to miss. Park MGM Ideation Studio.

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BizBash

DECEMBER 29, 2017

Every month, different industry experts have delivered presentations on key topics of interest to event planners. The post The Top 5 Webinars for the Event Industry in 2017 by EventMB Team appeared first on [link]. These free webinars offer the chance to explore topics in greater depth, offering top takeaways and tips.

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Event Marketer

APRIL 17, 2024

Along for the ride was Wendy’s, the Official Hamburger of March Madness and the Official Breakfast of March Madness, which signed on in 2017 and, since then, has been growing its experiential programming around the sponsorship every year. Agencies: The Marketing Arm (experiential); VML (social content); Spark (media buying); Ketchum (p.r.).

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Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Event Marketer

AUGUST 2, 2021

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. In 2017, it opened a month after the mass shooting at Mandalay Bay hotel.

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Event Farm

NOVEMBER 14, 2017

Once we settled on the idea for our event series, Women Crushing it Wednesday , we couldn’t wait to start advertising. As with all of our other marketing initiatives, great event content would be essential. As with all of our other marketing initiatives, great event content would be essential.

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Prestige Events Magazine

NOVEMBER 10, 2022

International Convention Centre Wales ( ICC Wales ) has won a prestigious international award for its work in educating the global events sector on the incoming Protect Duty (Martyn’s Law). It’s not just about marketing a destination, but about improving security in convention centres.

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Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Three Event Trends to Boom This 2018.

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Event Farm

OCTOBER 24, 2017

A post shared by MUSEUM OF ICE CREAM (@museumoficecream) on Oct 9, 2017 at 3:30pm PDT. Businesses and organizations will, of course, always run experiential and event marketing campaigns in order to reach larger goals that drive business results. So what, exactly, is the Museum of Ice Cream? And it goes on and on.

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Smart Meetings

MARCH 3, 2023

Switching careers to discover your passion There is a near endless list of jobs in the world but some people were just born for events and hospitality. Pereira joined The Westin Grand Cayman in 2017 as pool and beach concierge. Today, she is the property’s director of event management. But life had different plans.”

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Velvet Chainsaw

FEBRUARY 27, 2023

Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients.

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Smart Meetings

JUNE 14, 2021

For Dalal, this position follows her role as director of sales and marketing for Sixty SoHo in New York City. She’s also worked as senior sales manager for TWA Hotel in New York City, director of sales and marketing for Sound View Greenport in New York and regional director of sales and marketing for Delamar Hotels.

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Smart Meetings

MAY 24, 2024

She has been with Visit Greater Palm Springs in 2017, most recently holding the position of senior director of community engagement. She will continue to focus on overall partner investment in marketing programs, education and events. She has designed and executed hundreds of events in greater Boston over the past 15 years.

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PCMA Convene

MARCH 1, 2019

There were no strong signals from event professionals who responded to this year’s survey that they anticipated an economic downturn, and only a few mentioned concerns about the economy going south. continued to lose market share, with overseas travel to the U.S. destinations vs. nearly 8 percent in 2017. 30 — is that the U.S.

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Velvet Chainsaw

APRIL 12, 2017

This will deliver improved marketing value, increase relevance, and chunk the process for both staff and volunteers. For most conferences, the call for sessions or speakers should not open earlier than seven months before the event. Don’t allow submissions proposed by a corporate marketing department or public relations firm.

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Velvet Chainsaw

FEBRUARY 20, 2017

No one has ever changed their opinion of a brand through this ineffective marketing tactic. Invitation-Only Events. Expedite and chunk these elements throughout the program. Publish videos of the recipients that can be shared beyond the live audience. Bag Inserts. Branded Key Cards. See bag inserts. Everyone Wins” Posters.

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Smart Meetings

OCTOBER 7, 2021

Before Convene, he worked as assistant director of event operations for Starwood Hotels & Resorts Worldwide, Inc. He has won several awards, he received Hilton Hotel’s General Manager of the Year award in 2019, Hilton Connie Pride Award in 2017 and 2018, and Conrad Hilton Award in 2019. -based location in New York City.

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Smart Meetings

NOVEMBER 18, 2022

Bienvenu is market director of sales of sales and marketing for The Ritz-Carlton, South Beach and The Ritz-Carlton, Bal Harbour , both in Florida. Bienvenu previously worked at W Fort Lauderdale Hotel & Residences; before this, she was director of sales and marketing at W Hollywood & Residence in Los Angeles.

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Event Industry News

NOVEMBER 22, 2019

Bournemouth’s Christmas Market, owned by Seventa Events, returns for its third year alongside the custom built two-storey ‘Alpine Lodge Bar’, provided and installed by sister company, Innovative Hire. Brand Events. Event Tech. Sporting Events. Ltd and Innovative Hire. Areas of interest. Concerts & Tours.

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Smart Meetings

MAY 3, 2024

He served as vice president of sales for RSCVA since 2017 and is a third-generation Nevadan. Throughout his 20 years of experience in hotel sales, meetings and events, he has led award winning sales teams at large North American hotel brands. Cory Rosenberg Cory Rosenberg, PRA Rosenberg joins PRA as regional vice president.

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Smart Meetings

FEBRUARY 10, 2023

The disruption caused by the pandemic and subsequent Great Resignation in the events world is no exception. The urgent call to restaff hotels and events teams and engage discriminating audiences will include many unimaginable trials, learning new skills and, ultimately, a reinvention of ourselves and the industry.

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Bizzabo

DECEMBER 12, 2018

Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. Last year we emailed over 400 mid- to senior-level marketers asking for their thoughts on the events industry.

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Prestige Events Magazine

MARCH 16, 2023

The UK’s leading sales and marketing consortium, Venues of Excellence (VOE) is expanding its Advisory Group of member venues, welcoming Mark Field FIH, Operations Director, Victory Services Club. The Advisory Group comprises of senior leaders from a selection of member venues throughout the UK.

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Gallus Events

JANUARY 21, 2020

Something exceptional is happening in Edinburgh and the whole events industry is on trial. Edinburgh’s Christmas and Hogmanay events have put the industry under the spot light, and the light has reached some very dark places. Pretty standard events have generated anything but a standard response. It is a story about Edinburgh.

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Smart Meetings

DECEMBER 27, 2021

Dela Fuente rejoined The Hollywood Roosevelt as director of sales and marketing. She was most recently director of sales and marketing at Kimpton Everly Hotel in Hollywood. Switch , an event and marketing agency in Chicago, appointed Hirsch to senior vice president of sales and marketing. Nina Dela Fuente.

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Smart Meetings

DECEMBER 26, 2024

of meeting and event space, aptly timed to coincide with the closure of Austin Convention Center as it embarks on its own renovation and expansion project. Reasonable pricing makes it easy to host business events in exciting international destinations without breaking the bank or sacrificing desired amenities.

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SpotMe Blog

JUNE 2, 2021

Hybrid events are the way to go, but they still bring a unique challenge to planners: How do we ensure both in-person and virtual guests get the same, amazing event experience they signed up for? That’s where experiential marketing comes in. Still getting a handle on experiential marketing?

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