Smart Meetings

DECEMBER 24, 2018

Meeting planners had their hands full in 2018, with data breaches, commission cuts, new event technology and other drastic changes affecting the meetings industry. Their support for event marketing is ‘largely intuitive, based more on anecdotal evidence than on hard data,’ the executive summary said.”.

2018 196

2018 Meetings Negotiating Technology 196

Marketo Events

APRIL 19, 2019

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. That’s a lot of business to leave sitting on the table.

Event Marketing 167

Event Marketing Marketing Social Media Advertising 167

EventMB

NOVEMBER 28, 2017

Get free access to the most significant trends impacting event technology, event marketing, event experience, event styling, venues, destinations and DMCs. Over 10,000 event professionals downloaded a copy of our trends report last year. That tells a story. In an industry where every single […].

2018 172

2018 Event Technology Event Marketing Technology 172

EventMB

MAY 30, 2018

Here is a comprehensive collection of 100 key statistics for the event industry in 2018. The event industry is living a second life. The post 100 Event Statistics (2018 edition) by EventMB Team appeared first on [link].

2018 195

2018 Events Meeting Design Sponsorships 195

EventMB

MARCH 7, 2018

In this webinar we’ll examine strategies, approaches and technologies that can be deployed to help meet business, brand, sales and marketing objectives for your events, while building stronger relationships with your audiences. ##abovethefold## […].

2018 146

2018 Marketing Technology Events 146

Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. The most engaging event marketing campaigns.

Event Marketing 113

Event Marketing Marketing 2017 2018 113

Eventmobi

AUGUST 15, 2019

Live video better connects your audience to the focus of the event, cultivates a feeling that makes them feel part of the excitement, and harvests engagement in ways that scripted video never could. . How to use live video at your event . If that isn’t reason enough to live stream your next event, I don’t know what is. .

Event Marketing 150

Event Marketing Marketing Social Media Events 150

Event Marketer

JANUARY 10, 2025

TikTok also stated that in 2023, the advertising, marketing and organic reach on the app contributed $24.2 Agency: Giant Spoon) The post As a TikTok Ban Looms, A Look at Five Brands That Found Success with the Social Media App appeared first on Event Marketer. billion to the U.S. Since TikToks U.S.

Social Media 276

Social Media Fashion 2023 Advertising 276

EventMB

JANUARY 23, 2018

This is your insight platform to navigate 2018 and access the latest ideas changing the way we plan and execute events. If there is one thing that event planners from all over the world love EventMB for it would be current trends in event planning. Since 2010, we have […].

2018 195

2018 2010 Event Planning Events 195

Attendease

FEBRUARY 20, 2019

And yet, according to a new survey conducted by Event Manager Blog Editor Julius Solaris and released during his "Event Trends for 2019” educational session at IMEX America in Las Vegas, 55.5% Or, take the example of Forbes’ 2018 Under 30 event in Boston.

2019 375

2019 Event Planning 2016 2018 375

EventMB

SEPTEMBER 21, 2017

Here are 10 trends in event promotional items and some hot products you should be aware of. Get your event attendees excited about your […]. The post Try These Clever Swag Ideas For 2018 by Arrow Promotional appeared first on [link].

2018 156

2018 Event Management Management Trade Shows 156

Event Marketer

DECEMBER 20, 2021

“Our mission is to inspire the builders of tomorrow, and in working to achieve that, the LEGO brand really aims to champion play,” says Priscilla Sam, partner marketing, LEGO Americas Marketing at The LEGO Group. “We adidas Originals Democratizes the Streetwear Drop with Augmented Reality at ComplexCon 2018.

Fashion 344

Fashion 2018 Marketing Event Marketing 344

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

GEVME

AUGUST 13, 2018

Just as nourishing food is a part of a healthy lifestyle, food is also an integral element of a healthy event atmosphere. According to Market Research , event planners are seeing a rise in demand for customised catering both in corporate and household settings. Segment and personalize your event catering emails.

Marketing 216

Marketing Contracts Events 2018 216

Event Geek

NOVEMBER 20, 2017

Living up to its reputation as the “Super Bowl of B2B Event Marketing,” Dreamforce 2017 brought back a huge crowd of 170,000 attendees, including scores of Salesforce customers and partners, to the Moscone Center in San Francisco for a week of learning, networking and entertainment. Fed up of cold calling? Let us help you warm them up!

2017 113

2017 Event Marketing Marketing Apparel 113

Event Marketer

APRIL 11, 2025

The Tampa Convention Center welcomed 22,241 fans from April 3-6 for the Womens Final Four fan festival, Tourney Town presented by Capital One, and Saturday marked the highest single-day attendance since 2018.

2025 146

2025 Sponsorships Sports 2018 146

Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. Managing an event is one thing. 10 Event Marketing Strategies to Make a Splash.

Event Marketing 112

Event Marketing Marketing Social Media Speakers 112

Eventbrite UK

APRIL 6, 2018

To find out what the email marketing landscape will look like after GDPR comes into force in May, we spoke to Tink Taylor, Founder and CEO of dotmailer. The post 7 Things Event Planners Need To Know About Email Marketing in 2018 appeared first on Eventbrite UK Blog.

2018 116

2018 Marketing Events Trade Shows 116

Eventmobi

JUNE 11, 2018

Professionals often attend industry events to improve their craft and network with peers. But for an event planner, it’s also an opportunity to “borrow” (read: steal) creative ideas for their next event. Want more tips on how to jump on the latest event trends on a budget? Speak to one of our event experts today!

2018 189

2018 Event Planning Speakers Sponsorships 189

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 167

Marketing Social Media Retail Advertising 167

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

EventMB

AUGUST 14, 2018

The post Email Invitations: 101 Awesome Examples for 2018 by Julius Solaris appeared first on [link]. This guide is designed to help inspire you with 101 awesome designs plus, how to create email invitations, tips on sending and creative ideas to improve RSVP rates, click-throughs, and time spent viewing the […].

2018 156

2018 Events Event Marketing Marketing 156

Eventbase

FEBRUARY 22, 2018

Here are some of the events we’re excited to attend, from event tech networking sessions to keynotes on the future of work. Saturday, March 10th, 2018 Eventbase Summit 1 – 4 PM The W Hotel We’re excited to be hosting our 4th annual Eventbase Summit. Sign up to mingle with other event technology leaders.

2018 75

2018 Event Marketing Marketing Tech 75

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 152

Marketing Social Media Speakers 2018 152

EventMB

JANUARY 16, 2018

Yet the world is not perfect and attendees, especially corporate event attendees, get bored very easily. The post Advanced Corporate Event Planning Guide (2018 edition): Ideas, Checklists and Tips to Plan Successful Corporate Events by EventMB Team appeared first on [link]. So, I got my […].

Corporate Events 189

Corporate Events 2018 Event Planning Events 189

Bizzabo

DECEMBER 12, 2018

Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. Last year we emailed over 400 mid- to senior-level marketers asking for their thoughts on the events industry.

2019 86

2019 Event Marketing Marketing 2017 86

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

Marketing 195

Marketing Sponsorships Speakers Events 195

Event Marketer

SEPTEMBER 27, 2021

To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights. Event Marketer: Why is the US Open an effective platform for engaging consumers? EM: Why is experiential an important part of your overall marketing mix?

Sponsorships 310

Sponsorships Food and Beverage Sports 2021 310

Eventmobi

AUGUST 20, 2018

Keep reading to learn how IncentiveWorks was able to create a winning gamification strategy at their 2018 conference. To read about other client gamification strategies, check out CSAE’s 2018 Trillium Winter Summit. The solution was to really put a lot of emphasis on pre-event marketing and onsite promotional activities.

2018 150

2018 Event Apps Marketing Event Marketing 150

Event Marketer

JANUARY 12, 2022

Visible launched its brand in 2018 by making good on a billboard typo that promised consumers unlimited m a ssages rather than messages. Founded in 2018, Visible was in year two of a marketing trajectory designed to explain its unique offering when the pandemic hit. billion in earned media impressions. . We see you, Visible.

2021 296

2021 Wireless 2018 Sponsorships 296

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. A relaxed mind is a receptive mind. Source: MC2.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Eventbrite UK

MARCH 28, 2018

Due to popular demand, we’re taking our Eventbrite Live Educational Event on the road to Leeds and hosting an event in April. Join us at the Leeds City Museum to learn more about how to market your events better in 2018. The agenda for this event will be to help educate event creators on how to […].

Event Marketing 79

Event Marketing Marketing 2018 Education 79

EventMB

APRIL 25, 2018

Moment Marketing is one of the most important trends shaping events in 2018. Moment Marketing is the latest trend taking the event industry by storm. In a fast-paced, social media rich experience, event professionals need to take advantage of impulse decisions to scale their business. You can […].

Marketing 133

Marketing Social Media 2018 Events 133

Eventbrite UK

DECEMBER 31, 2017

Join us at the 5* hotel, The Ned in the heart of the City of London to learn more about how to market your events better in 2018. Express your interest by registering for 1 of 2 events here. The post Come Join Us at The Ned in London: Smarter Event Marketing Series appeared first on Eventbrite UK Blog.

Event Marketing 88

Event Marketing Marketing 2018 Education 88

Event Marketer

AUGUST 2, 2024

Back-to-school season is upon us, and smart marketers are accounting for today’s fast-paced culture and shoppable world through campaigns and activations designed to equip, inspire and engage students, parents and educators, alike. Consider what is at eye level.

Food and Beverage 263

Food and Beverage Apparel Education Tech 263

Smart Meetings

NOVEMBER 2, 2018

But recent years have seen an increasing number of event management applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking. As part of the run up to IBTM World 2018 in Barcelona Nov. 27-29, IBTM announced the full list of 2018’s finalists.

Tech 185

Tech Management 2018 2015 185

GEVME

APRIL 30, 2018

We’ve compiled a list of the top five misconceptions that you as an event planner should be able to dispel: 25 May is the deadline for GDPR enforcement. Especially for the world of events where meetings and conferences are organised in advance, GDPR doesn’t actually start on 25 May 2018. Some of event invitees are EU citizens.

Event Planning 206

Event Planning 2018 2016 Technology 206