Attendease

FEBRUARY 7, 2022

It’s very likely that you have already experienced this marketing strategy in action. According to Statista , experiential marketing spending in the United States reached $62.29 billion in 2018, having increased from $57.7 What is “experiential marketing” and why does it matter? Industry Trade Show.

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PCMA Convene

FEBRUARY 21, 2019

As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. Females make up nearly 60 percent of the Millennials who attend trade shows.

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Eventbrite UK

MARCH 14, 2018

Based on a survey of the industry, it contains all you need to know to stay updated in 2018. The post Eventbrite Pulse Report 2018: All the Event Industry Statistics You Need to Know appeared first on Eventbrite UK Blog. We are delighted to present our fourth annual Pulse Report.

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Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Source: Volvo. Source: MC2.

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Event Marketer

MAY 24, 2023

Like many of the industry’s mega b-to-b shows, IBM Think is evolving to reflect the current business environment—one that is driven by speed and personalization. For Think, the team focused on designing the event experience first , and then determined the target audience for it and who would get the most value out of it.

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Event Marketer

APRIL 11, 2024

More from the New York International Auto Show The post Top Booths from the 2024 New York International Auto Show appeared first on Event Marketer. We explore the brand experiences that resonated most. We loved the signage, which read, “Welcome: Relax and recharge in our lounge with these complimentary experiences.”

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Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Eventbrite UK

APRIL 6, 2018

To find out what the email marketing landscape will look like after GDPR comes into force in May, we spoke to Tink Taylor, Founder and CEO of dotmailer. The post 7 Things Event Planners Need To Know About Email Marketing in 2018 appeared first on Eventbrite UK Blog.

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Event Marketer

JULY 3, 2024

As Stephen Martell, head of innovation at creative agency DE-YAN, puts it: “This is a festival, so treat the festival like a celebration, not a trade show or conference. Then in the evening, the activation was abuzz with various client and partner events, and culminated in a late-night party featuring a performance by The Chainsmokers.

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Event Industry News

OCTOBER 31, 2018

The Indoor Lab has officially unveiled its company and flagship solution, EventAnalyzer, featuring its Brokered Connection engine, which provides a new suite of services designed to generate stronger leads, make better connections between exhibitors and attendees and ultimately drive ROI for everyone across the trade show and event ecosystem.

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Hubilo Blog

MARCH 7, 2020

Previously for 20+ years, she has been an instructor of Special Event Planning and Sustainable Event Operations. Rachel Wimberly : Another passionate and amazing women leader in the events industry! Rachel in her wide career of journalism and events has mastered Trade Shows. county finalist in 2019.

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Eventtia

OCTOBER 30, 2024

Both platforms offer tailored solutions for organizing events such as conferences, trade shows, training sessions, and more across these sectors. It provides tailored solutions for events like conferences, trade shows, and training workshops across these sectors.

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Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. This week, we have a few tips for making your trade show booth stand out and managing your social media better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself.

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Social Tables

OCTOBER 6, 2018

Hanging trapeze chairs, a speakeasy, smoothie shots at the revolving entrance, Cirque du Soleil performances… the laundry list of creative, out of the box attractions from Montreal’s C2 conference sounds more like the agenda from a festival than a networking event. And more events.). Published October 6, 2018.

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Bizzabo

APRIL 13, 2018

This list of events are sure to be enjoyable events with both exclusive content and unforgettable experiences. Disclaimer: Events which have passed at the time of writing as well as unconfirmed events in 2018 are not included in this list. 2) Google I/O 2018. 3) VRLA 2018 - Virtual Reality LA.

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Eventtia

NOVEMBER 12, 2024

Industry Niche and Scope: What Types of Event Organizers Use EventMobi? EventMobi caters to various industries, including technology, corporate, non-profit, education, healthcare, and marketing. Event Marketing and Email Campaigns: Tools for promoting events and managing email outreach.

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Event Industry News

NOVEMBER 20, 2018

Rory first joined the industry by working with exhibition and conference organisers Single Market Events. He looked after operational aspects of both consumer and trade shows, covering the fashion, food, travel and audio-visual industries amongst others. This is the last lecture in the series for 2018.

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Endless Events

SEPTEMBER 21, 2018

Plan the event well and you’ll gain the respect of everyone in the organization. eBay Open 2018 Has Some Great B2B Strategies. eBay is not just a pioneer in the field of online selling, it also helped blaze the trail for a new breed of seller events. That is the highly competitive nature of today’s trade show landscape.

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Event Leadership Institute

DECEMBER 31, 2017

Check out Event Leadership Institute’s on-demand library with over 100 courses & interview videos for as little as $25 per month, as well as our online Professional Development courses in event management. Meeting & Event Job Openings | January 2018. Event Coordinator | AlliedPRA | San Diego, CA.

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Event Leadership Institute

JANUARY 31, 2018

Check out Event Leadership Institute’s on-demand library with over 100 courses & interview videos for as little as $25 per month, as well as our online Professional Development courses in event management. Meeting & Event Job Openings | February 2018. Coordinator – Events | HonorHealth | Phoenix, AZ.

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Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

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Endless Events

AUGUST 26, 2018

Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: 2018 Event Industry Trends – #EventIcons Episode 92. Healthy Tips For Event Profs – #EventIcons Episode 96. E-Gaming Events Revolution – #EventIcons Episode 113. Meetings & Events Blog.

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Event Leadership Institute

FEBRUARY 28, 2018

Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA. Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Atlanta, GA.

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Bizzabo

JULY 6, 2018

This guide will help you to understand all angles of event engagement, how to implement them into your own event, and how to accurately measure them for post-event reporting. What is Event Engagement? This particular engagement tactic was not initiated by the event, buy by an exhibitor participating at the event.

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Bizzabo

JULY 5, 2019

Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. Let’s look at the intersection of the B2B marketing funnel and event marketing. What is the Marketing Funnel? The marketing funnel is quintessential to B2B SaaS.

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Event Rebels

APRIL 22, 2019

To get a grasp on this problem it is important to understand how your target market is viewing emails. The EMail Market Schare website shows the below as its ranking in November 2018. Emails issued from EventRebels is mostly related to conferences and trade shows and strongly trend towards being B2B in nature.

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Trade Shows B2B 2018 Marketing 83

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

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Bizzabo

JANUARY 7, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. So I set a very specific goal for myself.

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Boomset

MAY 14, 2018

Choose your location wisely and take into account the type of event you’re planning - trade shows, seminars, and networking events will all require different sized rooms and functionalities. Remember, always have a certified first aid practitioner present - whether this is a member of your team or onsite venue staff.

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Hubilo Blog

SEPTEMBER 6, 2018

August month has been a major contributor of news and new thoughts to the events industry, feeding knowledge from across the globe about the latest happenings. We have covered 10 of the best blogs for August 2018. Forbes — 3 Reasons Why CMOs Should Embrace Experiential Marketing. Read here — [link]. Read here — [link].

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Floktu

SEPTEMBER 15, 2020

Fitbit’s Trade Show Booth. Trade shows are a huge source of exposure for many brands and products every day. With one of their most important trade shows canceled with only a week’s notice, Fitbit got creative transforming their in-person trade show booth to a virtual one. Event Marketer ].

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Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). What is it that makes these events so revolutionary? Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events.

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Boomset

JANUARY 15, 2018

of newly renovated open event space, ideal for trade shows, conventions, and even private social events. It is also complete with a modern audio-visual system and a professional event staff to assist with any banquet or event insight. Have you started using AI elements at your events?

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Venues 2018 Trade Shows Events 48

Grenadine

AUGUST 6, 2018

Technology is progressively changing the way events are planned and executed, what guests do on-site, and even how they are evaluated. Amidst the sea of music festivals, trade shows, and sporting events this season, event marketers have incorporated technology trends in some of the most unique ways to date.

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Planning Pod

APRIL 29, 2020

This interest has been evident in both online searches and in the demand for virtual event management software and video conferencing software. Before the coronavirus outbreak, virtual events were estimated to grow from $14 billion in 2018 to $18 billion in 2023. Marketing and Sales. Performances.

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Hubilo Blog

DECEMBER 7, 2018

Integrating social media within the event app through custom hashtags, social media walls integrated within the app, integrating platforms such a tweet wall or Instagram, etc. can help event organizers get the word out about the event through their attendees in a very effective and engaging way. . Enterprise Event Marketing.

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Cvent: Event Marketing

JUNE 27, 2018

As we continue to prepare for Cvent CONNECT 2018 in Las Vegas, we realize that outside of education sessions and news about product developments, peer-to-peer networking (and business meetings) is the main reason people attend. One of the most rewarding parts of an event is when attendees are able to meet like-minded individuals.

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