Event Marketer

OCTOBER 18, 2021

Bonnaroo 2019: Five Brand Experiences That Caught Our Eye at The Farm. The post How 12 Brands Engaged Festivalgoers at the 2021 Governors Ball appeared first on Event Marketer. More Music Festival Strategies: Lollapalooza 2021: Good Vibes and Music Lovers Kick Off an In-person Festival Season. Featured photo credit: Bacardi.

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Marketo Events

NOVEMBER 7, 2018

Brand sponsorships for music festivals, tours, and venues totaled $ 1.22 With the attendance of festivals on the rise, marketers should tap into this market as experiences are a powerful way to create an association between a brand and its audience. As you plan for 2019, think about what festivals might align with your brand.

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Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event.

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Event Marketer

JULY 5, 2021

Check out Coverage from ComplexCon 2019: Our Photo Tour of Brand Experiences at Streetwear Convention ComplexCon. Attendees were represented by avatars and collected coins throughout the event to upgrade their digital outfits. See the environment in action: SPONSORSHIP. THE EXPERIENCE. For ComplexLand 2.0,

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GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Eventmobi

MAY 27, 2019

Over the course of three days this May 2019, entrepreneurs, tech moguls, venture capitalists, and all sorts of other innovators from across the world gathered at the Enercare Centre in Toronto, Canada. The creative display enhances event branding. Great sponsorship opportunities. Option 2 – An exhibitor table pod.

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Event Marketer

SEPTEMBER 12, 2022

What better way for a brand to showcase its luxury hospitality services than to tap into a luxury sports market? It’s the kind of strategic thinking that led Hilton to golf sponsorship, and more specifically, money-can’t-buy fan experiences that appeal to its core audience. Who knows where we’ll take it next?” Agency : Fuse Create.

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Hotels Food and Beverage Sports Hospitality 245

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. This is where tailored marketing comes in.

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Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.

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Expo Pass

NOVEMBER 14, 2018

Event Industry Technology Predictions for 2019. 2019 should be an exciting year for the event industry as new technologies and software systems continue to revolutionize the way in which processes are streamlined and sharped, ultimately resulting in greater ease of use and engagement. Event Management Software.

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Bizzabo

JANUARY 15, 2019

Learn about the biggest event trends that will dominate the space in 2019 from experienced industry professionals. A recent report on 2019 event trends shows that events are more effective for achieving business goals than ever before. The Upshot: It's clear that 2019 is going to be a huge year for events.

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Bizzabo

FEBRUARY 22, 2019

Sometimes event sponsorship can mean the difference between a widely successful event and a gut-wrenching failure. Unfortunately, not every event planner knows how to find and secure these all-important partnerships. Keep reading to learn: What event sponsorships are and why they're so valuable.

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Planning Pod

JULY 25, 2019

Studies and individual use cases have shown that event management software saves users considerable time and resources and can improve revenues through more efficient billing and registration processes. How to choose the best event management software? Enhanced attendee engagement.

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Event Management Management 2019 Social Media 112

Expo Pass

NOVEMBER 20, 2018

Chances are if you are hosting an event, you plan to rely on sponsorship to generate a lion’s share of your revenue. For many successful events, this means offering a robust set of packages that will entice new and returning clients to sign on every year. As an event planner, what do you do? (4 Minute Read).

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Sponsorships 2019 Social Media Technology 113

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Event website.

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Event Marketing Marketing 2019 Social Media 55

Bizzabo

DECEMBER 26, 2018

If you are organizing an outstanding marketing event and would like us to add it to the Bizzabo Blog, click here to submit your event , and it will be reviewed shortly. 2019 Marketing Conferences. January Conferences 2019. Affilliate Summit West 2019. February Conferences 2019. May Conferences.

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2019 Marketing Conference Social Media 81

Event Marketer

AUGUST 14, 2023

With VidCon returning for its second in-person event since 2019, Meta built a space that gave back to creators, fostered creativity and facilitated connection, both live and on social. Our goal is to be connected to creators, the ones we have relationships with and the ones who are not that close to our platforms. Agency: MKG.

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Eventbase

JANUARY 30, 2020

Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Therefore, it’s incredibly important that sponsors have a good experience at your event and return year after year. Here are three innovative ways to breathe new life into your sponsorship programs: 1.

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Event Marketer

MARCH 23, 2022

Check Out Our SXSW Archives: Big Bets in Experiential at SXSW 2019, from Netflix to Sony to Lululemon. SXSW 2018: Brand Experiences From Austin’s Flagship Event. Commencing a three-year sponsorship with SXSW, Volkswagen revealed its new ID. ALLY FINANCIAL. Agency: Pink Sparrow.). VOLKSWAGEN.

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Event Marketer

DECEMBER 27, 2021

Kohl’s began its sponsorship in 2019 when it introduced adaptive apparel to its three largest kids’ brands and became the show’s presenting sponsor this year. At the event, participants of different physical abilities, age, race and gender were cast as models. “We Agency: GDX Studios).

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Bizzabo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world.

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2019 Sports Advertising Entertainment 78

Event Marketer

DECEMBER 26, 2023

See Jake’s Jingle Quest in action: Photo credit: State Farm The post State Farm Offers up Six Insights on Engaging Gen Z in the Gaming and Fan Con Space appeared first on Event Marketer.

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Event Marketer

OCTOBER 23, 2023

Spin Through Beautycon 2023: Photo credit: Getty Images for Beautycon The post How Beautycon Roared Back to Life on a Mission to Democratize Beauty appeared first on Event Marketer.

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Expo Pass

SEPTEMBER 28, 2018

Take all feedback you’ve gathered from your event attendees and assess whether or not a rebrand is in order – and how your current audience will react. You’ve probably developed several relationships with partners over the years who see so many benefits from joining your sponsorship lineup. Event Execution.

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Event Industry News

JANUARY 21, 2020

AIM Group International, a leading company specialised in congresses, events and communication, is proud to announce that 2019 was a successful year, with very positive results reflecting the huge number of events organised during the year. We are really satisfied with this year’s achievements.

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Eventory

DECEMBER 6, 2018

So how to approach the event marketing strategy and the event calendar for 2019? How to choose the best events for employees, for the company and how to plan the organization of own events during the year? Is ‘event season’ a real thing? When you should host an event in 2019?

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2019 Fashion Sports Events 69

GEVME

MAY 1, 2021

Since the pandemic, virtual events increased by ~1000%. The global virtual events market size valued at $77.98B in 2019 is expected to grow at a CAGR rate of 23.2% People are also more interested in virtual events. For instance for SWITCH 2020, the event was 24 hours. from 2020 to 2027.

Event Technology 156

Event Technology Technology 2020 2027 156

Marketo Events

NOVEMBER 7, 2018

Brand sponsorships for music festivals, tours, and venues totaled $ 1.22 With the attendance of festivals on the rise, marketers should tap into this market as experiences are a powerful way to create an association between a brand and its audience. As you plan for 2019, think about what festivals might align with your brand.

2019 60

2019 Marketing Social Media Advertising 60

Expo Pass

OCTOBER 26, 2018

What to Do When Your Event Becomes Too Successful. Until this point, the uphill battle has been crafting a perfect event. From ideation, to marketing, to sponsorship, to on-site logistics, you’ve been hustling to create a standout attendee experience. Nurturing Sponsorship. Event Execution. Event Marketing.

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Sponsorships 2019 Event Apps Technology 74

Expo Pass

OCTOBER 31, 2018

4 Minute Read) Panic Mode – 5 Things to Consider if You Lose an Annual Sponsor Chances are if you are hosting an event, you plan to rely on sponsorship to generate a lion's share of your revenue. For many successful events, this means offering a robust set of. Event Execution. Event Marketing. Categories.

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Retail 2019 Technology Tech 97

Planning Pod

JULY 25, 2019

Studies and individual use cases have shown that event management software saves users considerable time and resources and can improve revenues through more efficient billing and registration processes. How to choose the best event management software? Enhanced attendee engagement.

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Event Management Management 2019 Social Media 60

Eventsforce

OCTOBER 2, 2019

Visiting EventLab 2019 this year? Hire Space has partnered with Eventsforce for the second consecutive year to provide registration, check-in and on-site management for the 1,000+ event organisers it is expecting to its flagship ‘EventLAB 2019’ show in London this month.

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Bizzabo

FEBRUARY 27, 2019

Find out how to supercharge all areas of your online marketing plan and boost registrations in this practical event registration guide. According to these 2019 event marketing statistics , 36% of marketers said their biggest challenge is increasing event ticket sales and registration. Source: Moz.

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Bizzabo

DECEMBER 13, 2018

Event organizing ain’t easy. In this guide you’ll find what you need to know about event strategy in 2019—from planning an event, to promoting an event and more! Event professionals have a million and one things on their plate. Why You Need an Event Strategy. Event Success KPIs. 500 - 1000.

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Bizzabo

MARCH 31, 2020

Book an amazing venue, engage all attendee senses (not just sight and sound), keep them guessing with surprise content, and allow event-goers to customize their event experiences in some way. Knowing this, Netflix planned a creative event marketing activation to celebrate and promote the release of the Gilmore Girls reunion season.

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Sponsorships 2019 Entertainment Speakers 77

Bizzabo

FEBRUARY 4, 2019

Looking to take your event on the road? This guide is full of examples, case studies and best practices for planning an event roadshow in 2019—and beyond. One of the biggest event trends of event of 2019 is the event roadshow. Laying the Blueprint for Your Event Roadshow. Attendee Promotion.

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