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Small is the new big—for meetings!

Conferences that Work

10 years ago, I pointed out that most meetings are small meetings. It seems the meeting industry is finally catching on to this reality and its benefits. Smaller meetings, known by industry experts as micro events, continue strong growth. These are smaller (< 100 attendees) meetings, often held offsite.

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MPI Gears Up for EMEC 2025 in Türkiye

Smart Meetings

MPI, the largest association within the MICE (Meetings, Incentives, Conferences and Exhibitions) industry, has announced it will hold its 2025 European Meetings & Events Convention (EMEC) in Istanbul, the site of the EMEC 2014. With 1,000 members and 10 chapters and clubs, MPI has the largest presence at the conference.

2025 238
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The Live Events Industry Needs Your Voice: Support a NAICS Code Revision

Smart Meetings

Quantifying Our Economic Impact In 2020, LEC research estimated the Live Events Industry encompasses 12 million professionals, 2 million small businesses, and contributes over $1 trillion annuallyat the time, nearly double the size of the U.S. Without inclusion in a Super Sector, the Live Events Industry faces three significant obstacles: 1.

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Sweat the Small Stuff

Velvet Chainsaw

This blog post was published in Convene, but not published on our site in 2020 due to the pandemic and changing priorities during that time** When it comes to making your event more attendee-centric, even adding a few inches between chairs can go far. Here are some simple tactics you can apply to your next meeting. Three more inches.

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Best of 2024: Case Studies

Smart Meetings

Event Case Study: Walmart Experience at CES 2024 For its first time, Walmart took to the technology conference CES in Las Vegas. Since cancelling in 2020, the conference, like many others, has had its ups and downs but given that so many attendees are coming out of the United States, it has had its unique logistical struggles.

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Your guide to Frankfurt’s largest airport event venue: Frankfurt Airport Marriott Hotel and Sheraton Frankfurt Airport Hotel & Conference Center

The MICE

The Frankfurt Airport Marriott Hotel and Sheraton Frankfurt Airport Hotel & Conference Center represents the first dual-brand concept for Marriott International. Additionally, Frankfurt Airport Marriott Hotel and Sheraton Hotel & Conference Center stand out as large conference venues in Europe.

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Table Talk: Is it Time for SF to Shine?

Smart Meetings

A state of San Francisco events scene roundtable discussion focused on how to share the resurrection story For the truth about the past, present and future of events in The City by the Bay, Smart Meetings gathered a group of veteran meeting professionals to a hospitali-tea spilling at The Westin St. Everyone talked to everyone else.

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