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Needless to say, 2020 is set to be another bar-raising year for event management professionals. Here’s a complete round-up of the ten best event tech conferences that you should be excited for in 2020. Event Planner Expo. In the past, noted speakers like Barbara Corcoran and Gary Vaynerchuck have graced this event.
In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. All of these objectives are achievable when an event is well-planned. Educate employees.
Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The most important goal remains to consider everything—absolutely all modern tips and tactics to improve your event with our current event trends. Engaging technology.
Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?
Knowing eventtechnology trends — and adopting the most valuable ones — gives planners and venues the competitive advantage. Studies show that using eventtechnology can increase attendance by 20 percent and increase productivity by 27 percent. . Discover top eventtechnology trends for planners and venues alike: 1.
The following insights were derived from the EventMarketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. But the continued desire for virtual events can’t be downplayed.
The editors of EventMarketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. Campaign: Loblaw National Kickoff 2020. Client: 2K.
and GEVME , hosted an insightful session on ‘Digital Transformation in the Event Industry’ which had a good number of student participants. The discussion surrounded eventtechnology, the transition, rise of new event roles and much more. business was dependent on physical events. Travel Association, 2020).
Technology as an equalizer. These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at EventMarketer.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Check out these top 7 eventtechnology trends to look for in 2020 and beyond as event planners continue to navigate a new world of virtual, hybrid, and in-person events. As you begin planning your next big event, it’s important to learn about these trends that may be here to stay. Live streaming.
From ARS to chatbots, beacons, and heat maps, the event industry has a distinctive language of its own – especially when it comes to digital and eventtechnology. Bookmark this page as your go-to guide for the most common eventtechnology terms. What eventtechnology term did we miss and leaves you puzzled?
Rather than having a regular conversation about eventtechnology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. They go over several favorite event tech tools, future predictions, and general event planning tips.
2020 helped to accelerate the rapid development of enhanced virtual eventtechnology, and adoption rates have never been higher. Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020event tech trends! If you know Endless, you know we love talking about event tech. In recent past episodes, we covered several 202o trends in the industry, including marketing and design. Starting Off With The Big Questions.
The world’s leading eventtechnology expo, Event Tech Live, will be back at the Old Truman Brewery for its seventh edition in November 2020. Their evaluation and exhaustive feedback keep us right at the front of market trends. It’s great to be shaping ETL 2020.
For them, these events serve as an extremely specialized branch of promotion and marketing, bringing together brands and potential customers/business leaders on a face to face basis. The eventmarketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences.
In January 2020, Bloomberg Media launched Bloomberg Green, a multiplatform editorial brand focused on climate change news, analysis and solutions, with the first Bloomberg Green event at Davos 2020 and plans to continue incorporating programming into other Bloomberg Live events throughout the year—until they were put on pause due to COVID.
There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era EventMarketing Plan. See also : 2020’s Upcoming Virtual Annual Industry Conferences. Think Virtual First .
Team Hubilo is more than elated to announce their entry in the Event Tech Awards 2020 got shortlisted. Hubilo today, is a universal customizable platform for events of all types, including conferences, seminars, exhibitions, virtual trade shows and corporate off-sites. For a free demo and more, visit [link].
Akkroo takes home the ‘Best use of Technology for Engagement & Interaction (B2B)’ award at the 2019 EventTechnology Awards. Chris Wickson, Co-Founder of Akkroo, now GM of Events at Integrate after the acquisition of? Integrate Events exists to improve event experience and results for exhibitors and attendees.
But for automotive eventmarketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . In fact, a 2020 study by the Capgemini Research Institute found that 46 percent of consumers want to search for and purchase cars online rather than visit dealerships.
Topics covered include how to build your event story; the difference between your marketing message and your PR hook; and how to leverage existing data to build your story. 52eight3 is a highly skilled marketing and PR agency focused on getting technology and suppliers seen, known and loved by event organisers.
Along with the recent social audio boom and an uptick in sonic branding tactics, audio-centric activations and events, both physical and virtual, are on the rise. More Multisensory Strategies: Launch Events: Febreze Drops an Eight-Track Album Inspired by Social Listening. Featured photo credit: SXM Media.
Event strategist Liz King nails it when she said in a recent panel that “Thinking outside the box is going to be critical, because the events industry has, sadly, very much lacked a level of creativity that we’re known for. Teams and groups started to engage in remote events such as online cooking classes and games.
Consumers with Zoom fatigue were first drawn to the audio-only concept while stuck at home during the pandemic, and the market for it has been booming ever since. Dissecting TikTok: How EventMarketers Can Leverage the Short-Form Video App. Social audio just may be the next frontier for social media. Android users.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive eventmarketing strategy to get the best results.
Don’t miss your chance to experience EventsAIR ’s 6 th Generation event management software at International Confex 2020 from 25 th -26 th February. Head to stand L04C to see how the latest release can enhance the attendee experience and improve how you manage events from any device. What is 6 th Gen?
We’re starting off the week with the topic of gadgets and tech in 2020! So, last week we covered a specific event that happened during the Consumer Electronics Show – CES. And today we’re taking up a notch with an entire conversation about this event. You know, the go-to show for all things eventtechnology.
From tech to finance to media—here's a look at 30 of the best conferences for women in 2020. In many cases, the missions of these events transcend industry boundaries. Here's a look at 30 of the best conferences for women in 2020. While this 2020 gathering has already happened, we suggest attending next year. WECode 2020.
We encourage every event planner to mark their calendars for the following 35 events and conferences in 2020. We know how hard it can be to find great events to attend, so we’ve made it easier for you. AIME is the leading trade event for the meetings and events industry in the Asia Pacific region.
To get a clear picture on what it takes to set the stage in modern events, we turned to three experts in the space for their perspectives on what’s trending and how what we know about design is changing in the virtual landscape. More Experience Design Inspiration: Full Coverage: The 2020 Ex Awards. Photo credit: Walmart/Leo Events.
ShowShoppa, the event industry’s leading marketplace platform for organisers, has been shortlisted for two EventTechnology Awards 2020; Best New Technology Product and Best Sales Technology.
What is the next big thing in 2020? . The biggest thing that can happen in the world in 2020 is Virtual Conferences – Online Events. Let’s understand various reasons in detail why virtual conferences – online events will be the next big thing in 2020. Customizing strategies is key to marketing .
The EventTechnology Awards (ETA)’s eighth edition will take place this Thursday 5 th November. The calibre of entries this year highlights the role technology has played in helping to adapt the industry to serve new demands post-Covid-19. Just because many events are currently online, does not mean these rules no longer apply.
Many event planning conferences were canceled or postponed, and most of those that weren’t took place virtually. Cvent CONNECT August 1-4 | Caesars Forum | Las Vegas Cvent CONNECT is one of the world’s top eventtechnology conferences that brings together meetings, events, and hospitality professionals.
Regardless of your event size, Eventboost helps you manage large conferences, conventions, congresses, keynotes, small meetings, seminars, and exhibitions, smoothly. The platform integrates with CRMs, marketing automation tools, and any meeting and video platform of your choice. Can’t make it to Virtual ETL20? Sponsored Content.
by Brecht Fourneau, senior director, EMEA & APAC Marketing, Aventri. Eventtechnology is a fast-changing landscape. To this end, here are three top trends that will drive opportunity and growth in 2020 and beyond. Trend #1: Rise of the integrated event management software (EMS) platform. And this is huge.
The 12th edition of Globex – the global exhibition organising market: assessment and outlook to 2022 – released today by AMR International, details the devastating impact of COVID-19 on 2020 and looks ahead at the likely fallout of the crisis over the coming years. Highlights: COVID impact assessment on 2020.
Lockdowns and travel restrictions have drastically affected events and conferences in 2020 and to date. To make the most of this situation, businesses have been moving to the virtual event space. They have successfully created convenient and memorable event experiences, thanks to products like GEVME Virtual. .
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.
as a $1 trillion market opportunity. Tevent, a UK-based virtual eventtechnology platform, announced a $2 million round of seed funding backed by a group of individual Silicon Valley investors from companies such as Salesforce, Medallia, MeshDynamics.io The company sees the metaverse and Web 3.0 March 10, 2022. and Strikedeck.
Brands did their best to commemorate Pride Month virtually in 2020. The post How Five Brands Supported the LGBTQ+ Community with In-person Experiences appeared first on EventMarketer. In addition to cheeky social posts and bold retail initiatives , several brands delivered in-person experiences to mark the occasion this year.
Its mobile tour is rolling into sporting events in nine markets, with 14 “tentpole stops” and surprise mid-week jaunts also on the agenda. Giveaways, fragrance and grooming product sampling, MVP-inspired photo ops and meet-and-greets with local celebrity athletes are all part of the event program, which runs through mid-December.
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