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MPI Gears Up for EMEC 2025 in Türkiye

Smart Meetings

MPI, the largest association within the MICE (Meetings, Incentives, Conferences and Exhibitions) industry, has announced it will hold its 2025 European Meetings & Events Convention (EMEC) in Istanbul, the site of the EMEC 2014. This is our signature European event. It is inherently a European experience,” says Holmgreen.

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How Four Major Global Events Pivoted from In-Person to Virtual

Attendease

The novel coronavirus outbreak has had a significant impact on the events industry, from venues and vendors to speakers and sponsors. We feel great sympathy for all affected by COVID-19 and the ripple effects this global pandemic has caused.”. Want to learn how event planners are adjusting -- and even thriving -- in this “new normal”?

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SWITCH 2020: Playing the Digital Field

GEVME

Singapore Week of Innovation and TeCHnology (SWITCH) kicked off earlier this month, providing an innovative yet functional space for the global innovation and business communities around the world to connect, collaborate and network. . Credits SWITCH 2020. Credits SWITCH 2020. Credits SWITCH 2020. Credits SWITCH 2020.

2020 156
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A Unique Meetings Consolidation Model Grows

Smart Meetings

Predictions of a mass consolidation of the meetings industry have been swirling since the World Health Organization started advising lockdowns in early 2020 to “smooth the curve” of what was then known as novel coronavirus. Newest Acquisition. Read More : Acquisition to Enhance Breakout Rooms Could be First Step Toward Zoomiverse.

Meetings 264
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Hamilton Event Agency Awarded for “Pivot” to Help Save Lives

Smart Meetings

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Event on Ivy Tech Community College campus in Sellersburg; Photo credit: Courtney Cantor.

2021 244
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PCMA’s First Omnichannel Convening Leaders: The Great, the Good and the Not So…

Velvet Chainsaw

I was excited to attend PCMA’s Omnichannel Convening Leaders event last week. Applause to PCMA for engaging the global business events community and for the diversity of speakers and formats offered during CL. This, by design, was the most truly global event in our industry and the participation from so many outside the U.S.

2021 370
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End Game: How Event Marketers are Keeping Attendees from Leaving Early

Event Marketer

Breaking down the psychology of event engagement. Experience builders obsessed with the attendee journey know that in the last few hours of an event, attendee attrition—people leaving early—can make the difference between an event that falls a little flat or one that wraps leaving everyone with all the feels.