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10 years ago, I pointed out that most meetings are small meetings. It seems the meeting industry is finally catching on to this reality and its benefits. Smaller meetings, known by industry experts as micro events, continue strong growth. These are smaller (< 100 attendees) meetings, often held offsite.
The events industry has been behind some of the most innovative tech conferences in the past decade. Opening the doors for new business prospects, these conferences are places where the top professionals meet and showcase their innovative concepts and bold theories for the future. Event Planner Expo. C2 Montréal 2020.
Meet the brains behind the design of the highly successful National Speakers Association’s INFLUENCE 2020 Virtual in August. Understand the strategy behind transforming a 3-day event into an 8-week virtual experience that launched their new digital vault. Why creating memorable experiences makes a virtual event stick.
by Adam Quigley, Founder & CEO The Events Consultant As we move into 2025, the events industry is facing both challenges and opportunities. Below is a comprehensive analysis of these trends, with a focus on the implications for event organisers and venues. This marks the baseline from which subsequent trends can be measured.
In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Adopting a clear event strategy will be critical to seize this great opportunity. Planning the Event.
The sponsor and partner activations were a key feature and a hub for the meeting. Although PCMA has long resisted the traditional expo hall, this new central area allowed attendees to find one another more effectively than in the more diffused settings in previous events.
Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. The massive disruption of in-person events since March 2020 has shaken our industry to the core. Online and hybrid meetings have seen less drastic reductions. It ain’t necessarily so.
The live events industry has faced monumental challenges over the past few years, but one critical issue has persisted for decades: the absence of a dedicated designation for our industry within the federal NAICS (North American Industry Classification System) code. What Is the Live Events Industry?
MPI, the largest association within the MICE (Meetings, Incentives, Conferences and Exhibitions) industry, has announced it will hold its 2025 European Meetings & Events Convention (EMEC) in Istanbul, the site of the EMEC 2014. This is our signature European event.
2020 has been a challenging year, but it was also a time to learn and experiment. As we approach the new year, what are the learnings we will apply to improve the way we manage events during a time of uncertainty? Guide to Implementing Virtual Events , by Attendease. The Virtual Event Tech Playbook , by Event Manager Blog.
We asked Kailash Nagdev, senior vice president of sales and analytics for EXPO 2020 Dubai , to shine a light on the seven years of work required to coordinate input from 200 stakeholders in 191 countries with the goal of “driving innovation and inspiring action to deliver real-life solutions to real-world problems.” Pandemic Impacts.
Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The most important goal remains to consider everything—absolutely all modern tips and tactics to improve your event with our current event trends.
What does 2020 hold for the events industry? With rapid innovation and global sharing of ideas entrenched in technology – event managers are not any more afraid of applying new methods in order to find their perfect blueprint for an event. Below are the top 9 event trends that will shape 2020. A lot in fact!
How can we design the optimum balance between control versus freedom at meetings? Unless your constituency is bound to your event via a requirement to earn CEUs, members can withhold their attendance or avoid sessions at will. — It’s when we try to tightly control every aspect of our meeting that our events suffer. . —
As an Amazon affiliate, Smart Meetings earns from qualifying purchases. I still have that bookits under my bed with a stack of old Smart Meetings magazines. With that in mind, I decided to search Amazon for event planning and management books with at least 100 reviews and a rating of 4 stars or higher.
There has been a lot of talk about what the future of events holds. However, the definition of events in these predictions tends to omit the exhibition format. From that experience, we realised our vision for the future of events applies to exhibitions too. Our digital booth can also be quickly repurposed for future events. .
A Survey Exploring the Motivations and Values of Independent Planners Might Help Lean Planning Teams Elevate Events The future of events is a little unpredictable, to say the least. That leaves companies hesitant to plan too far ahead or even fully staff their event teams.
The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Online meetings improve access and attendance. Online events make it easier for them to attend. Check it out for full details!
The last 21 months have proven that the challenges women in the event marketing industry face are unique and constantly evolving. The survey revealed that 42 percent of women say they have been “often” or “almost always” burned out in 2021, compared to 32 percent in 2020. Let’s meet this year’s roster of Women in Events.
Meeting Means Business Coalition (MMBC) will fully integrate under U.S. Travel Association , after having close ties in meeting production over the years. Since its founding, Meetings Mean Business Coalition and U.S. The loss recorded in business travel spending in 2020 and 2021 is estimated at upwards of $315 billion.
The initial main purpose of the event industry, which is bringing people together and optimizing that process has been reconsidered due to the severity of the pandemic and the safety measures that have been put in place in order to further prevent COVID-19 from spreading. What is a Large Online Event?
Marriott International is expanding experiential options for groups in 2020 with the launch of The Ritz-Carlton Yacht Collection , a fleet of three floating hotels custom-built for cruising. The trips can be easily coordinated with pre- or post-cruise events at luxury hotels from Aruba to Mykonos, Greece.
The harsh reality of an elongated recovery for the live events industry has settled in, as we wrote about back in March when we crafted the Event Recovery Food Chain. Meeting and group travel, which is the last travel segment expected to return, plays a large part in hotel and destination travel recovery.
Where better to celebrate the resiliency of the meetings industry than in Las Vegas , where 2 million sq. of meeting space was added since the beginning of 2020? Smart Meetings had its own bubble in the meeting center amid a whopping 250,000 sq. public pool deck, the largest in Las Vegas.
Even as in-person meetings continue to reemerge with a vengeance, virtual meetings have taken a primary position in the event professional toolbox. We live in a hybrid world where almost every major event has a virtual component, even if we don’t call it that,” said Bizzabo Chief Marketing Officer Alon Alroy. “We
Predictions of a mass consolidation of the meetings industry have been swirling since the World Health Organization started advising lockdowns in early 2020 to “smooth the curve” of what was then known as novel coronavirus. Newest Acquisition. Read More : Acquisition to Enhance Breakout Rooms Could be First Step Toward Zoomiverse.
Cvent has just published its list of Top Meeting Destinations and Top Meeting Hotels for 2023: Nashville and San Diego moving up to the second and third spots after Orlando. This is the first time Cvent has generated the list since the pandemic halted events. 1 ranked meeting destination in the U.S. after being named No.
SWITCH 2020 featured a unique hybrid format that combined a 24-hours/5-days online platform with satellite events around the world. Credits SWITCH 2020. Caption: Credits SWITCH 2020 Q&A with speakers from Gojek, Grab, Expedia, Facebook on Product Management. Caption: Credits SWITCH 2020. Village communities.
Planning an event in multiple languages can be a challenge for meeting planners. Innovative virtual language interpretation software is making attendee accessibility a reality for everyone involved in creating inclusive meetings. The program makes its virtual services impartial to any particular meeting platform.
The word “crisis” was not invented in 2020. Emergencies have hit meeting and catering professionals since the first ballroom was constructed. The role of the board of directors is to plan and execute fundraising events, facilitate partnerships and raise funds and awareness so the group can continue its important work.
If you think popping into a succession of boring Zoom calls makes you an expert on virtual meetings , it’s time to think again. Our wish for 2022 is that all virtual events incorporate a little more “wow.” Meet the 2020 Planners of the Year. Meet the 2019 Planners of the Year. Meet the 2018 Planners of the Year.
For me, it was being part of the team for one of Adobe’s largest events – Summit. Being responsible for content strategy for virtual events means the 16-25 weeks prior to Summit are always jam-packed. We had about 25 days to tackle this and from an event-rush junkie point of view, it was worth it.
Read More: Philadelphia Records Highest-Ever Convention Booking Year Service and Beyond Earlier in her career, from January 2018 to 2020, Coker served as co-chair for the U.S. Read More: LVCVA Sales Chief Goes to Visit Orlando in Latest CVB Shuffle The post Julie Coker to Head NYC Tourism + Conventions appeared first on Smart Meetings.
With their first hybrid eventMEET THE CHANGE, the German meetings industry association MEET GERMANY needed to deliver an innovative event format. With this one-day event, which took place on August 27, 2020 in Berlin and online, the organizers proved that courage pays off. MEET THE CHANGE in Numbers.
Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?
Editor’s Note: As we celebrate the 2023 Meeting Professionals of the Year , we thought it fitting to go back to a 2020Meeting Professionals of the Year winner, John Cruz, senior corporate meeting planner with BlueCross of North Carolina , for some perspective. Then, provide the extras that show you care.
Having an emcee at your event was a nice-to-have prior to 2020. Talk to any meeting owner who has managed a large virtual event this past year using a skilled emcee and he or she will tell you it made all the difference. An emcee’s role often extends well beyond hosting the event itself. Now it’s a must-have.
The pandemic has fundamentally changed the way event organizers plan, run and measure the success of meetings and conferences. Here are some insights on what attendees expect and how event planners are adjusting to meet the challenge. PROS AND CONS of Virtual events. While virtual events are less expensive to run.
Why not inspire your leadership team with an event at a hotel with ties to historical leadership? Located three blocks from the Chattanooga Trade and Convention Center, the staff at Read House have been hosting events there since 1872 and a dozen different rooms can be arranged to suit your organization’s needs. With 6,704 sq.
For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. Over the summer and the fall of 2020, most organizations were able to make decisions six months out without incurring liability. Conference with an expo — These events generally have a lower gross margin than their counterparts.
The pandemic-postponed 2020 Tokyo Olympic games are just a few days away and perhaps you’re thinking, “How will these venues be used post-event?”. SoFi Stadium, which was completed in 2020 as the new home of NFL’s Los Angeles Rams and Los Angeles Chargers, is the newest stadium to be built in L.A.
“Hybrid events combine face-to-face and virtual audiences and allow you to share your content across a much broader audience. In our current state of never enough time or money to do it all, hybrid events offer a great solution for bringing together the largest audience” From Intentional Event Design.
For example, in 2020, I worked with several hundred cardiologists and used two-dimensional body voting to reveal the group’s mix of professional roles (clinical, research, and education) and research types (population, clinical, basic). There are a few exceptions: Large meetings (e.g., 500+ people). Reflect on staffing levels.
Learning from the trials and tribulations of others is incredibly valuable, giving insight into the problems encountered and solutions found so others can plan their events a little better prepared than before. Event Case Study: Walmart Experience at CES 2024 For its first time, Walmart took to the technology conference CES in Las Vegas.
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