GEVME

MAY 15, 2020

Today you can find a number of reputable technical suppliers to help you with the software to market the event, conduct registrations online, host and orchestrate the event online. Event management software can optimize the performance of everything from registration, check-in, design, marketing, to the management of attendees and staff.

2020 294

2020 Management Social Media Event Management 294

GEVME

JUNE 5, 2020

According to the global 2020 forecast highlighted by CISCO , the total internet video traffic will account for 79% of all the internet traffic in 2020, increasing from 63% in 2015. Third, you can quickly and effectively promote your event on social media. Take advantage of free trials and evaluate the various offers.

2020 218

2020 Social Media B2C Events 218

Gallus Events

SEPTEMBER 25, 2019

The skills needed to be an event manager in 2020 and beyond! We will still need to understand, if not actually oversee, how an event is marketed and sold. It will be able to write and schedule 100s of social media posts about your event. The post The skills needed to be an event manager in 2020 and beyond!

2020 210

2020 Event Management Management 2013 210

Endless Events

JUNE 17, 2021

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. The Brew Crew Made Some Social Media Changes.

Social Media 127

Social Media 2020 Conference Marketing 127

Event Marketer

AUGUST 16, 2021

The year 2020 was one without summer blockbusters but Amazon Prime Video made up for lost time in July with the debut of its original movie, “The Tomorrow War.” Amazon drew on several of the film’s themes in its marketing efforts, from science to family to military, to bring the story to life. Watch Parties and Screenings.

Social Media 351

Social Media Transportation Airlines Travel 351

Endless Events

JANUARY 9, 2020

We’re opening the new year of Event Brew with the topic of social media. The past decade saw an insane increase in the widespread use of social media. Amongst many other things, social media became a true pillar of the way human beings communicate with each other. What Does Social Media Mean For You?

Social Media 108

Social Media Fashion Events 2020 108

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

GEVME

MAY 15, 2020

And when it comes to organizing online events in 2020, apart from event planning skills, it requires the knowledge of online event management tools and technology. What is Event Management Software in 2020? Sharing options that act as a marketing tool for your event, which users can utilize to spread the word about your event.

Event Management 156

Event Management 2020 Management Social Media 156

Event Marketer

JANUARY 24, 2022

Along with the recent social audio boom and an uptick in sonic branding tactics, audio-centric activations and events, both physical and virtual, are on the rise. More Multisensory Strategies: Launch Events: Febreze Drops an Eight-Track Album Inspired by Social Listening. Featured photo credit: SXM Media.

Apparel 363

Apparel Social Media 2021 2020 363

Endless Events

MAY 19, 2020

Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? We surveyed hundreds of #Eventprofs to weigh in on the hottest virtual event trends for 2020. 2020 Virtual Event Trend: Personalization for Attendees.

2020 133

2020 Sustainability Events Event Apps 133

Eventsforce

DECEMBER 12, 2019

In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Have a look at the top event tech stories you don’t want to miss: Social Media Today: 6 Key Social Media Trends to Watch in 2020.

Social Media 87

Social Media 2020 Tech Transportation 87

Event Marketer

DECEMBER 20, 2021

Poppi prebiotic soda company, which markets itself as a healthier alternative to traditional soda, this fall teamed up with Amazon Prime Video and plant-based brand Beyond Meat to disrupt the college football tailgate scene with an eco-conscious sampling activation tied to The Tailgate Tour traveling fan engagement platform.

Fashion 290

Fashion Social Media 2022 2020 290

Event Industry News

APRIL 15, 2021

On a mission to become the ticketing partner of choice for independent music festivals, TicketSellers & Eventree has appointed Libby Urvois, as Client Success Manager, and Mollie Love, as Social Media & Marketing Manager. Now that things are looking up I’m delighted that the team at TicketSellers is growing once more.

Social Media 80

Social Media Management Marketing Advertising 80

Prestige Events Magazine

MAY 21, 2021

Being appointed Executive Director to the consortium in 2018, Jennings has worked with a dedicated team of professionals to deliver sales, marketing, social media, training and membership services to Venues of Excellence, also managing the Venue Find Team who work with clients to place business within member venues and UK venues.

Hospitality 246

Hospitality Venues Financial 2021 246

Event Marketer

SEPTEMBER 27, 2021

To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights. Event Marketer: Why is the US Open an effective platform for engaging consumers? EM: Why is experiential an important part of your overall marketing mix?

Sponsorships 312

Sponsorships Food and Beverage Sports 2021 312

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 152

Marketing Social Media Speakers 2018 152

Attendease

FEBRUARY 26, 2020

These campaigns thrive on social media where donors can help spread the word. Look to your board members, volunteers, people with social media clout, your event planning committee, and any honored guests coming to your event like community leaders. Online Marketing. Define your program. About the Author.

Social Media 284

Social Media Events Marketing 2020 284

Event Marketer

JANUARY 22, 2024

To engage fans who couldn’t make it to the IRL experiences, “Love Life Date Night” offered a virtual component where couples could participate at home by creating food and cocktail recipes featured across BLK and partnering restaurant social media channels. Treat consumers to sweet samples. Be a part of fans’ memorable milestones.

Food and Beverage 289

Food and Beverage Social Media 2022 Negotiating 289

Smart Meetings

APRIL 27, 2021

2020 30 Under 30 Class. Posted by Destinations International on Wednesday, July 15, 2020. In March of 2020, my plans for the year shifted and my priorities at work began to change with the onset of the pandemic in New York. Congratulations to this year's 30 Under 30 Class!

Tourism 279

Tourism 2020 Travel Social Media 279

Nunify

JANUARY 4, 2022

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events are now a value creator to your marketing & top-of-the-line. Bizzabo , 2020).

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Event Marketer

JULY 5, 2021

In 2020, outdoor lifestyle footwear brand Chaco pivoted a mobile tour scheduled to stop at major music festivals into a mask-making program for healthcare workers. The Chaco stories are better than anything we could ever think of or write from a marketing perspective,” says Lyndi Bell, brand marketing manager at Chaco. “I

Retail 306

Retail Healthcare Social Media Marketing 306

Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. Amaro Montenegro’s Traveling Pop-up Bar is a ‘Flexible’ European Escape.

Education 348

Education Marketing Retail Social Media 348

Endless Events

NOVEMBER 15, 2019

Just like that, we blinked and it’s time to talk about the 2020 event trends. This year we stepped it up and surveyed hundreds of #Eventprofs to weigh in on the hottest trends for 2020. Instead, we’re bringing you a curated list of the top event trends for 2020. 2020 Event Trends: Personalization for Attendees.

2020 125

2020 Tech Sustainability Hotels 125

Velvet Chainsaw

OCTOBER 14, 2021

If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget? This means show organizers who postponed in 2020 had already received 50% or more of booth fees.

Sponsorships 221

Sponsorships Advertising 2022 2020 221

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. Predictive analysis will play a key role for experiential programs targeting specific markets or locations.

Tech 363

Tech Food and Beverage Retail Technology 363

Event Marketer

JANUARY 20, 2022

Intel famously left the show floor proper in 2020 in favor of taking over a restaurant for an invitation-only, intimate experience for its target audiences—customers, press and analysts, and employees. More From Intel’s Event Portfolio: CES 2018: Intel’s ‘Super Highway’ Exhibit and Social Media Strategy Hit High Notes.

Social Media 290

Social Media 2018 Conference 2020 290

Bizzabo

APRIL 3, 2020

The most authoritative list of 2020 virtual events and conferences on the internet. For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Virtual Events & Conferences in 2020. MARCH 2020 VIRTUAL EVENTS. Start Date.

2020 117

2020 Conference Speakers Events 117

Smart Meetings

FEBRUARY 11, 2022

Ford at 2020 Essence Festival; Photo credit: Bluewater Tech. The tech company developed and built an entirely new, fully virtual booth for Ford Motor Company to attend the 2020 Essence Festival. Ford at 2020 Essence Festival; Photo credit: Bluewater Tech. Immersive events also attract media attention.

Tech 279

Tech Food and Beverage Social Media Entertainment 279

SpotMe Blog

JUNE 2, 2021

That’s where experiential marketing comes in. With experiential marketing events, you’re focused on creating interactive messages that live in every part of your event — which will naturally boost attendance and ROI. Still getting a handle on experiential marketing? What Is Experiential Marketing and Why Is It Important in 2021?

Marketing 130

Marketing Social Media 2021 2020 130

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. Sony’s long-awaited PlayStation 5 video game console, which was released in November 2020, was met with immediate supply challenges, citing a worldwide semiconductor shortage.

Social Media 195

Social Media Retail Automotive 2021 195

GEVME

APRIL 6, 2022

For instance, it allows them to engage with an audience even before and after the main event – through social media channels, emails, video content and more. Speakers, exhibitors, sponsors and attendees can join from any part of the world – making it easier now to take events to an international market.

Social Media 296

Social Media 2022 Technology Events 296

Eventsforce

JANUARY 23, 2020

We spoke to Rebecca Reynoso, content editor at leading software reviews site, G2 , to find out what kind of content works best for event marketing and how that content can be leveraged to engage audiences before, during and after an event. Be Active on Social Media . Read: Top Social Media Trends for Event Marketers.

Marketing 118

Marketing Social Media Speakers Events 118

Endless Events

FEBRUARY 4, 2020

Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! In recent past episodes, we covered several 202o trends in the industry, including marketing and design. In recent past episodes, we covered several 202o trends in the industry, including marketing and design.

2020 131

2020 Event Tech Tech Technology 131

Event Marketer

DECEMBER 19, 2022

We really learned from the 2020 virtual event and the wonderful focus it took on storytelling and the true nature of giving back, so we upped that a bit in storytelling for this event, as well,” says Nancy Molenda, executive director-Mattel Children’s Foundation and corporate philanthropy at Mattel.

Hospitality 246

Hospitality Social Media 2023 2019 246

Expo Pass

JULY 10, 2024

Event marketing runs on content, whether videos, photos, audio, or written content. Repurposing content is a common strategy in event marketing. Repurposing content is a common strategy in event marketing. A keynote today could become the marketing hook of tomorrow! The first is to use the same video, photo, audio, etc.,

Marketing 125

Marketing Social Media Speakers Events 125

PCMA Convene

FEBRUARY 17, 2021

5, 2020, they recognized that it was all the elements of the event — not just the program itself — that needed rethinking. Key to designing a completely new digital event, which featured more than 200 on-demand sessions that are available to registrants through April 30 , was taking a fully digital approach to marketing, Glowski said.

Marketing 116

Marketing 2020 Social Media 2021 116