The MICE

NOVEMBER 18, 2024

In this blog post, I’ll showcase the unique opportunities Stuttgart offers for your event, from hotels and venues to experiences, all with sustainability woven into the event planning process. This setup reduces transport emissions and encourages attendees to use sustainable travel options.

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Event Marketer

JUNE 14, 2021

Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel. Event marketers often operate under the assumption that attendees need more to see value.

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Prestige Events Magazine

MARCH 25, 2024

“Prior to 2020 we had occasional enquiries as a filming location, and we realised the potential we had with such a beautiful building and gardens. We saw an opportunity and the team wanted to go for it,” comments Kat Winfield, BMA House’s Venue Manager.

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Event Marketer

AUGUST 9, 2024

In January 2020, Bloomberg Media launched Bloomberg Green, a multiplatform editorial brand focused on climate change news, analysis and solutions, with the first Bloomberg Green event at Davos 2020 and plans to continue incorporating programming into other Bloomberg Live events throughout the year—until they were put on pause due to COVID.

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Event Marketer

OCTOBER 11, 2021

These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Cautious optimism. A new lease on data.

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Endless Events

MAY 19, 2020

Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? We surveyed hundreds of #Eventprofs to weigh in on the hottest virtual event trends for 2020. 2020 Virtual Event Trend: Personalization for Attendees.

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Event Marketer

JANUARY 18, 2022

It was a far cry from the 171,000 who showed up in 2020, making it a disappointing turn of events for a show that tends to serve as an industry health-check. From the CES Archives: Roundup from CES 2020: Magicians, Potty Prototypes, Booth Builds and VR. Agency: CenterPoint Marketing). But it wasn’t all doom and gloom.

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Event Marketer

MAY 20, 2024

The combined digital and physical expressions of the brand in a new event identity leverages smart, modular construction designed to be repurposed across the brand’s entire 2024 event program, including Blackhat, AWS and Money 2020, hitting sustainability and value-over-time objectives and delivering value and equity for the brand.

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Smart Meetings

JUNE 17, 2024

Sustainability by definition is meeting the needs of the present without compromising those of the future. While several years ago that may have been true, new technology has made it much easier and less costly to implement sustainable practices at events. In 2020, First Insight Inc.

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Smart Meetings

DECEMBER 19, 2023

Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry. Second, it can save companies money.

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Gallus Events

APRIL 8, 2022

The Sustainable UK Events Industry 2050 – A reality or just a dream? Billion in 2020, and the industry is expected to double in value by 2028 (Verified Market Research 2020). The post The Sustainable UK Event Industry in 2050 appeared first on Gallus Events. The global events industry was valued at USD 886.99

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Velvet Chainsaw

DECEMBER 3, 2020

In 2020, attendees, sponsors, and exhibitors were more forgiving of our virtual conferences than they will be in 2021. While in the second half of 2020 many virtual conferences grew attendance, attracting global and non-member participants, much of that growth can be attributed to significantly reduced registration pricing.

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2021 Conference 2020 Sustainability 284

Endless Events

NOVEMBER 15, 2019

Just like that, we blinked and it’s time to talk about the 2020 event trends. This year we stepped it up and surveyed hundreds of #Eventprofs to weigh in on the hottest trends for 2020. Instead, we’re bringing you a curated list of the top event trends for 2020. 2020 Event Trends: Personalization for Attendees.

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2020 Tech Sustainability Hotels 125

Attendease

FEBRUARY 4, 2020

Sponsorships are the lifeline that keeps the events industry sustainable. For them, these events serve as an extremely specialized branch of promotion and marketing, bringing together brands and potential customers/business leaders on a face to face basis. In 2020, finding event sponsors is not going to be difficult.

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Smart Meetings

NOVEMBER 9, 2021

Destinations International Large Market Roundtable outlined initiatives to establish Destination Booking Agreement Guidelines to create certainty for all parties. Caesars and Meet AC announced sustainability highlights from its newly released 2021 CSR Report —in a Leed-certified Augustus Tower villa suite—and the news (and views) are great.

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2021 Meetings Hotels Tourism 299

Smart Meetings

JULY 18, 2022

Event planners and marketers looking to produce engaging experiences while reducing their overall carbon footprint can now do so in the heart of paradise: Hawaii. Putting Sustainability in Action. Read More: How IMEX Frankfurt Answered Critical Questions for a Sustainable Event.

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Gallus Events

JANUARY 21, 2020

And finally this tale is about sustainable cities: places where people want to live, not simply, where they must live. The 2019 Christmas market was held in Princes Street Gardens. The Edinburgh Christmas market. It’s not hard to imagine what the Christmas market looks like when it is in full flow. I know, wow.

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2019 Sustainability Tourism Marketing 360

Event Marketer

DECEMBER 13, 2021

But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . In fact, a 2020 study by the Capgemini Research Institute found that 46 percent of consumers want to search for and purchase cars online rather than visit dealerships.

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Event Industry News

JULY 3, 2020

With so many marketing departments still out of office, physically and virtually, the deadline for entries to the Sustainable Event Awards (SEAs) has been extended. Friday 28 th August is the new deadline for entries to the inaugural Sustainable Event Awards. View all the categories and enter your company here: [link].

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Prestige Events Magazine

APRIL 11, 2023

A sustainable new business start-up established just a few months prior to the Covid-19 pandemic is making a huge impact throughout the events sector as it partners with venues and organisers to slash plastic pollution from single use cups.

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Event Industry News

JULY 2, 2020

500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. Marketeers expect to be able to re-engage with events from October, after spend on B2B events recorded an 80% fall in Q2 2020. B2B events spend in Q2 2020 is down 80% vs. Q2 2019. 50% vs. pre-crisis levels.

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Prestige Events Magazine

MARCH 17, 2025

Before taking on his new role at Bowood, Matthew led the team at the 5-star Nare Hotel in Cornwall for six years, where he successfully propelled the hotel into the prestigious 5-star market.

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Smart Meetings

MAY 26, 2021

A two-for-one combo in sustainable travel and personal safety? If that’s the case, consider a quick email to the company, mentioning that sustainable practices are guiding your travel choices. When a brand employs these as marketing tactics but isn’t doing much under the surface, that’s classic greenwashing.

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Tourism Travel Sustainability Hotels 246

Event Marketer

JULY 5, 2021

In 2020, outdoor lifestyle footwear brand Chaco pivoted a mobile tour scheduled to stop at major music festivals into a mask-making program for healthcare workers. The tour strategy further promotes Chaco’s message of sustainability—that you don’t dispose of its made-to-last products; you repair them. What a difference a year can make.

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Event Marketer

OCTOBER 4, 2023

We hopped on a call with Nicole Rogers, executive vp and chief sales officer for San Francisco Travel, the City and County of San Francisco’s official destination marketing organization, for a lengthy conversation about the realities the city is facing, the event business, and how the city is working to keep events and event attendees safe.

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Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. Amaro Montenegro’s Traveling Pop-up Bar is a ‘Flexible’ European Escape.

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Education Marketing Retail Social Media 348

Smart Meetings

APRIL 27, 2021

2020 30 Under 30 Class. Posted by Destinations International on Wednesday, July 15, 2020. In March of 2020, my plans for the year shifted and my priorities at work began to change with the onset of the pandemic in New York. Congratulations to this year's 30 Under 30 Class!

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Tourism 2020 Travel Social Media 279

Smart Meetings

FEBRUARY 4, 2025

In 2020, I bought a car and drove across the country on a solo road trip because I knew that rebuilding my business, after Covid-19 ravaged it, I would not be able to thrive in a small apartment in a cold Manhattan winter. In most cases we get 30 days exactly. That means no surplus supplies for travel or if anything goes wrong.

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Smart Meetings

OCTOBER 16, 2023

“Caesars has long offered innovative wellness options for employees and accommodated clients; it was time to make the services easier to access by packaging it all up in a ‘menu’ that could start a discussion,” said Reina Herschdorfer, director of marketing, national meetings and events with Caesars Entertainment.

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Event Marketer

SEPTEMBER 6, 2021

To boot, for each person who walks the pathway, Mercedes will make a $1 donation per footstep to The National Energy Education Development Project to help bring sustainability resources to schools through curriculum and customizable programs.

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2021 Food and Beverage Sports Hotels 359

Smart Meetings

DECEMBER 30, 2023

A quest to find sustainable event experts leads to an emerging wine region in California’s Central Coast It’s not your imagination. This is more than a sustainability moment for meetings. The quest to design green meetings often feels like a greenhouse gas-cutting limbo game. Green meetings are here to stay.

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Meetings Sustainability Food and Beverage Tourism 278

Event Marketer

NOVEMBER 8, 2021

“As we have all adapted and have learned to connect in new ways during these unique times, there are definitely advantages to the virtual format,” says Kate Biancamano, director-events and experiential marketing at Sephora. “It

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Event Industry News

MARCH 9, 2021

The Hospitality Partnership offer a talent bank of industry professionals covering a variety of key roles, skills and services, from business development and training to accounting, financial control, procurement, HR and marketing, PMS and more, all giving flexible, cost-effective solutions without compromising brand, service or delivery.

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Event Marketer

JANUARY 24, 2022

The program, which initially launched in 2020 and was extended into 2021 in Los Angeles and quickly sold out, covered 400,000 square feet at LA’s mixed-use historic district Skylight ROW DTLA. The post Scavenger Hunts, Mobile, Metaverse: Event Trends for 2022 appeared first on Event Marketer.

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Smart Meetings

AUGUST 30, 2021

We’re mindful of both protecting and leveraging the show’s strong business legacy while making sure we offer the market an event experience that’s fit for the times we’re all working in,” Bauer continued. There is only so much you can do online, and the last time I was there was January of 2020,” she explained. “We Enduring Elements.

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2019 Sustainability Education Tourism 246

Smart Meetings

MAY 5, 2021

ban on sailing: “Over the past eight months, a highly controlled resumption of cruising has continued in Europe, Asia and the South Pacific—with nearly 400,000 passengers sailing to date in more than 10 major cruise markets.”. View the 2020 Cruise Report Card by Friends of the Earth here. ports during the U.S.

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Travel 2021 Food and Beverage 2022 264

Smart Meetings

FEBRUARY 4, 2025

In 2020, I bought a car and drove across the country on a solo road trip because I knew that rebuilding my business, after Covid-19 ravaged it, I would not be able to thrive in a small apartment in a cold Manhattan winter. In most cases we get 30 days exactly. That means no surplus supplies for travel or if anything goes wrong.

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Insurance Retail 2006 Travel 130