Remove 2020 Remove Social Media Remove Sponsorships
article thumbnail

2020 Event Strategy Guide

Attendease

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Sponsorship and exhibitor management. Start reaching out to social media influencers to create hype around the event.

2020 293
article thumbnail

9 Event Trends You Need to Know for 2020

Attendease

What does 2020 hold for the events industry? Below are the top 9 event trends that will shape 2020. Social media advertising: If you have a large list of contacts, you can create custom social ads with messages specific to each segment you want to target. A lot in fact! Personalization. More intimate events.

2020 243
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Create Sponsorship Levels & Lock in Sponsors [Examples!] 

Eventmobi

Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! What Are Sponsorship Levels? Let’s dive in.

article thumbnail

Three Platforms Worth Exploring in the Booming Social Audio Space

Event Marketer

Social audio just may be the next frontier for social media. Different from podcasts, which are recorded for future listening, social audio is about real-time, moderated conversations that allow listeners to actively participate. But, of course, there are some nuances to know about. Android users. TWITTER SPACES.

article thumbnail

Executive Q&A: How Long-time US Open Sponsor Grey Goose Has Evolved its Engagement Tactics

Event Marketer

For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center. To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights.

article thumbnail

Will Use-It-or-Lose-It Budgeting Negatively Impact Expo and Sponsor Revenue?

Velvet Chainsaw

If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget? This means show organizers who postponed in 2020 had already received 50% or more of booth fees. Double down on sponsorship.

article thumbnail

ComplexLand 2.0: Complex Networks Upgrades its Virtual Event Strategy to Better Engage Fans—and Brands

Event Marketer

ComplexCon is a tentpole event for Complex Networks that attracts nearly 60,000 rabid streetwear fans each year, so when COVID shut down the in-person festival in 2020, cancelling altogether wasn’t an option. See the environment in action: SPONSORSHIP. For ComplexLand 2.0,

Apparel 264