2021 Conference Marketing 
Velvet Chainsaw
DECEMBER 3, 2020
In 2020, attendees, sponsors, and exhibitors were more forgiving of our virtual conferences than they will be in 2021. They, like you, are all experiencing Zoom fatigue and will have much higher expectations for conferences this coming year — especially those they are investing their precious time and money.
Velvet Chainsaw
FEBRUARY 8, 2021
Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. Conference content product management requires a good deal of business acumen. whose post, “ 6 Ways to Create Revenue Around your Conference Content ,” helped inspire this article.
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Social Tables
JANUARY 27, 2021
Many event planning conferences were canceled or postponed, and most of those that weren’t took place virtually. While 2021 may still look a little different than normal, expect to see many conferences back and ready to help industry professionals navigate the massive changes in the way they do business.
Eventmobi
SEPTEMBER 17, 2021
More than any other marketing channel, face-to-face experiences solidify a sense of community and help sustain them in the long run. Use your event platform as a central hub for regular events and meetings, including: Association events and conferences. Track Engagement for Better ROI Reporting and Market Segmentation.
Velvet Chainsaw
APRIL 14, 2021
One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference. Are You an Expo with a Conference, or a Conference with an Expo? Are You an Expo with a Conference, or a Conference with an Expo?
SpotMe Blog
SEPTEMBER 23, 2021
The sponsor(s) provides funding or resources required at the event, and in return, they receive advantages in marketing, brand awareness, and business reputation. . Here’s 20 Interactive Conference Ideas To Increase Engagement With a Virtual or Hybrid Audience. What are they trying to obtain in their current marketing campaign?
Attendease
MAY 27, 2021
Through this interview, you will learn from Caitlin about the success with Convening Leaders, which went hybrid in January 2021, and their plans for Educon, which will go hybrid in July. Read below (or listen to the recording) to learn more about how PCMA has been managing its virtual and hybrid events in 2021.
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