Event Marketer

FEBRUARY 1, 2022

25, 2021, through Jan. 23 could purchase rare merch, snag collectibles, snap pics and selfies with iconic artwork, watch rare Bowie footage, attend curated events and peruse a collection of audio-centric touchpoints, including a 360 reality audio experience leveraging Sony technology. Agency: Factory 360. Photo credit: Ignacio Linares.

Retail 276

Retail Technology 2021 Tech 276

Event Marketer

JUNE 1, 2022

This year, with “Julia” premiering just before the event, HBO Max signed on as lead sponsor of the fest (which happened to be themed around Julia Child for the virtual 2021 event). The post HBO Max Offers Three Insights on Mastering Modern Brand Partnerships appeared first on Event Marketer. It was a win-win.

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Sponsorships 2014 Social Media 2021 352

Event Marketer

JULY 26, 2021

The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. It’s that connective tissue that holds your event together. Mark Henneberger , Vice President of Events Solutions at Walmart.

Marketing 310

Marketing 2020 Event Marketing Speakers 310

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensuring registered attendees show up to your event.

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Event Marketing Marketing Social Media Speakers 131

IMG

AUGUST 31, 2022

Guest Speaker Submission If you are also interested in being considered as a guest speaker, click the link above. Guest Speaker Submission If you are also interested in being considered as a guest speaker, click the link above. Another purpose is to help highlight other diverse and women top professionals.

Banking 150

Banking Consulting Speakers Entertainment 150

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

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B2B Event Marketing Marketing Social Media 147

SpotMe Blog

JUNE 2, 2021

If millennials aren’t your target, here’s another stat for you: 59% of marketers say email is their biggest source of ROI. Even though email has been used in event marketing for over 40 years , it’s still quite a force. Let’s dig into the best practices, plus 16 amazing templates for event registrations.

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Event Marketer

JANUARY 29, 2024

More Inclusive Strategies: How a New Era of Beauty Events is Being Defined by Fans, Not Brands Inside the Formula 1 Heineken Silver Las Vegas Grand Prix: Opportunities, Challenges and Brand Buzz The guidelines encourage community-building and diversity of speakers and content.

Event Design 304

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Bizzabo

DECEMBER 4, 2020

Almost 6,000 event marketers registered for (Almost) HYBRID to discuss the future of events. Last week, thousands of event marketing professionals from all over the world tuned in live for our second virtual summit: (Almost) HYBRID. Eran’s keynote reminded us to embrace the future of events.

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2021 2020 Technology Speakers 101

PCMA Convene

DECEMBER 7, 2021

With all the disruptions caused by COVID-19, the transition from 2021 to 2022 will be challenging. Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. based events. “I

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Event Marketing Marketing Social Media 2022 98

Bizzabo

JULY 20, 2021

Agents of Hybrid welcomed speakers and thought leaders from the most well-respected events and brands in the industry: Money 20/20, Peloton, HubSpot, and Bloomberg - just to name a few. Here’s what you need to know about how the world’s top brands are approaching their own hybrid event strategies in 2021 and 2022.

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SpotMe Blog

MAY 25, 2021

But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. Not to mention the tracking and data capabilities event marketers can take advantage of with a digital experience. Where to Apply Event Production Techniques in Your 2021 Hybrid Events.

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2021 Entertainment Social Media Events 130

Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.

Marketing 246

Marketing Sports Hospitality Tourism 246

Bizzabo

JANUARY 22, 2021

Event Trend: The Rise of Hybrid Events. 97% of event professionals believe we will see more hybrid events in 2021. That’s why hybrid events will become the new normal, combining the best of digital and live experiences. It’s hard to predict but here are some ways hybrid events could emerge in 2021.

2021 91

2021 Entertainment Sustainability Technology 91

SpotMe Blog

SEPTEMBER 21, 2021

SpotMe is pleased to announce their new solution for webinars, completing their end-to-end B2B event marketing platform. LAUSANNE, SWITZERLAND, SEPTEMBER 21, 2021 – SpotMe SA today announced availability of their latest product, Express. com and Forrester Wave: B2B Marketing Events Management Solutions, Q1 2021.

B2B 130

B2B 2021 Speakers Technology 130

Bizzabo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Note: As 2021 goes on, we plan on updating this post regularly.

2021 79

2021 Conference Insurance 2020 79

Nunify

JUNE 7, 2021

Event page stays live post-event for attendees to access event-data from a ‘virtual briefcase’. Take advantage of 1:1 personal meeting rooms, pre-session speaker lounge interactions for hosts, and more. Here’s a quick guide on the key areas to consider when you plan to create a hybrid event – 1.

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2021 Event Apps Sponsorships Marketing 98

SpotMe Blog

JULY 27, 2021

Regardless, having a plan of action for what to do after the webinar or event is key, and according to Wistia ’s Solutions Associate, Lauren Babitz, that starts with knowing how to track your leads and success. “I I think that’s something that we don’t often put as much thought into,” Babitz explained as a guest of The Event Marketing Show.

Social Media 235

Social Media Speakers Marketing Advertising 235

Bizzabo

DECEMBER 15, 2020

Welcome to your guide for virtual conferences in 2021. As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. Event professionals pivoted learning about virtual events and safety. According to our Evolution of Events Report , 80.2% Further Reach.

Conference 83

Conference 2021 Sponsorships 2020 83

Event Leadership Institute

MARCH 17, 2021

2021: The Year of the UX. If 2020 was about functionality—making the virtual event operationally sound—then 2021 will be about user experience. Attendee pricing in 2021 will generally fall into two categories, based on the type of event. Well, lesson learned. What Can We Learn From Online Dating?

2021 102

2021 2020 Trade Shows Tech 102

Bizzabo

FEBRUARY 1, 2021

What does it take to fully engage your event attendees in a virtual or hybrid setting? Read on to learn the ins and outs of audience engagement in 2021 and beyond. Keeping attendees actively engaged throughout the entire experience is instrumental in the overall success of your event. Understanding your Event Attendee.

2021 76

2021 Social Media Event Apps Speakers 76

Bizzabo

OCTOBER 29, 2020

In order to discover what predictions the industry has, we surveyed almost 400 event marketing professionals in mid-senior level positions. We uncovered valuable insights that point to what the future of events will look like. The Majority of marketers (63%) plan to resume in-person meetings in 2021.

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2021 2020 Speakers Event Marketing 62

Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” Insights resource Crunchbase estimated that in 2020 and 2021, more than $1.5 billion was invested in virtual and hybrid event companies.

Tech 130

Tech Event Tech 2021 2020 130

Event Industry News

AUGUST 23, 2021

With sustainability an ever-increasing factor in event decision making, our expert panel explore the many new measurement tools and offer top tips on how to reduce the footprint of events. Curated in partnership with the Event Marketing Association). 11.45am – TRENDS IN CHRISTMAS EVENTS.

2021 118

2021 Tech 2022 2019 118

Expo Pass

JANUARY 13, 2022

There’s no doubt that 2021 was the year of change in the event industry. From one minute to the next, it seemed like everything we all knew about planning events was being jumbled up and rearranged. Event marketing is going next-level. Events that stand out from the rest know how to keep their audience excited.

2022 139

2022 2021 Sponsorships Marketing 139

Prestige Events Magazine

DECEMBER 14, 2023

Mandy Jennings, CEO who took ownership of Venues of Excellence in 2021, comments on the excellent growth in membership over the past 12 months: “We are absolutely delighted with the interest we have received during 2023 from independent venues wanting to be part of our community.

2023 147

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Event Marketer

MARCH 23, 2022

The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach.

2022 340

2022 Entertainment Tech 2001 340

Expo Pass

OCTOBER 13, 2021

For 18 months, nearly everyone in the world was a virtual event-goer, with attendance for this event type booming (WiFi permitting). . But now that in-person events are on the horizon for 2021/2022, how can we turn all those virtual eye-balls into in-person attendees? The goal is to keep people talking about your event.

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2022 Social Media Speakers 2021 146

SpotMe Blog

DECEMBER 20, 2021

Efficiently and Affordably Use Webinars as a Sales and Marketing Tool. Best Practice #3) Don’t Just Talk at People, a Webinar in 2021 Must be Interactive. Best Practice #5) You’re Going to Need an Overarching Event Marketing Strategy That. Featured Speakers or Highlights. Includes and Leads up to Your Webinar.

2021 130

2021 Tech Fashion Social Media 130

Expo Pass

FEBRUARY 10, 2021

To get to the bottom of all this, we checked out a few recent events for how to increase engagement, and spark real conversation at your next virtual or hybrid event. The 2021 Sundance Film Festival New Frontier Gallery is turning movie goers into 3D avatars and movie theaters into entirely virtual worlds. Event Execution.

2021 148

2021 Technology Events Tech 148

SpotMe Blog

MARCH 23, 2022

In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events. AI also acts as an in-meeting assistant that can automatically detect which speaker is talking to prioritize which participant’s screen should be enlarged. .

2022 130

2022 Technology 2021 Conference 130

GEVME

NOVEMBER 10, 2020

And, here is the icing on the cake – hybrid events end-up delivering far greater ROI than any other event format. No wonder, around 59% of event professionals believe that digital events will be an essential part of physical conferences in the near future. What to expect in 2021 and beyond?

Social Media 156

Social Media Events Speakers Technology 156

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Event Leadership Institute

JUNE 25, 2020

Sixty-nine percent of marketers say they plan their webinars at least three months in advance. Sixty-eight percent of event marketers reported a hybrid solution that can manage both virtual and in-person events will play a key role in the 2020 and 2021 strategies. Source: Event Manager Blog ).

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Event Industry News

NOVEMBER 1, 2021

Event Tech Live 2021 (ETL21) landed with a massive splash today. The first of two fully virtual days, ahead of the in-person event on Wednesday 3 Thursday 4 November, saw 557 connections made, 740 meetings accepted and 3,274 messages exchanged. This one was steered by Joe Atkinson who’s co-founder at ETL partner Lineup Ninja.

Event Tech 59

Event Tech Tech 2021 Sustainability 59

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Why asynchronous events?

Social Media 122

Social Media Events Speakers 2022 122

SpotMe Blog

AUGUST 30, 2021

Some event planning platforms may not offer these services directly, but you want to be sure they can integrate with the following functionalities. . In 2021, English remains the most widely spoken language worldwide. Panel discussions where speakers don’t share a language but must communicate in real-time. . Captioning.

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