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SEPHORiA 2024: How Sephora Transformed a Flagship Event into a Global Property

Event Marketer

host city that aligns values with Sephora,” says Kate Biancamano-Brown, senior director-event and experiential marketing at Sephora. Now, SEPHORiA is a global event designed to welcome beauty lovers everywhere. “We choose a [U.S.] So we’ve never intended SEPHORiA to exist in one market, exclusively.

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Introducing the 2021 Event Planning Playbook

Event Farm

As pandemic conditions continue to change, do you feel that you must wade through wave after wave of information to seek answers and solutions to plan safe live events? Ryan Costello, co-founder of Event Farm, unveiled and walked us through the Playbook during the third event in our series on Pandemic Compliance and Safety at Live Events.

2021 306
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Diversity Ally launches “The Diversity in Events Awards” taking place in April 2022.

Prestige Events Magazine

Companies, organisations, brands and event managers who have pro actively incorporated, championed and demonstrated diverse and inclusive elements in their events are welcome to submit an application. Categories announced Monday 6th September 2021. Applications open Monday 4th October 2021.

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How to Host a Hybrid Event in 2021

Bizzabo

By now you’ve probably heard the term hybrid, it’s all the event industry has been talking about lately. According to expert predictions on hybrid , hybrid events truly are the future and a critical strategy for organizers to adopt in 2021. The Difference Between a Hybrid Program and a Hybrid Event. Hybrid Event Examples.

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Rugby League World Cup 2021 organisers on schedule to deliver trailblazing tournament

Event Industry News

· RLWC2021 organisers have confirmed that they will deliver the biggest and best ever Rugby League World Cup in October and November 2021. · The global event, which sees the men’s, women’s and wheelchair tournaments taking place simultaneously for the first time, will be played in front of passionate capacity crowds in a celebration of sport.

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Out of this world! New #eventtech allows you to take selfies from space!

Event Industry News

It will allow organisers of large-scale events to monitor attendance. CEO, Chris Newlands, told Event Industry News: “Spelfie aims to positively disrupt the $144 billion events marketing and sponsorship industry, allowing brands to increase revenues by driving event attendees, influencers and their traffic directly to the brands’ websites.

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Here’s Some Hybrid Event Inspiration For You!

Endless Events

Hybrid & Virtual Event Production: Elevating The Experience. 10 Questions About Hybrid Events, Answered. ?? Event Brew – CES 2021 Is Going Virtual! EventIcons – Creating Year-Long Sponsorships & Establishing Partnerships. ?? Events That Crushed The Box! Latest shows and podcasts.