EventMB

MAY 26, 2022

This follows the November 2021 PCMA announcement of a partnership with JUNO as its official year-round community platform provider. London and New York-based event tech company Glisser raised $4.9 as a $1 trillion market opportunity. Allseated experienced 120% revenue growth in 2021 and has 120 employees worldwide.

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Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. You Might Also Like: Year in Review: The Top 10 Stories of 2021, Plus Our 2022 Futurecast. Brands must offer choice.

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Eventmobi

SEPTEMBER 17, 2021

More than any other marketing channel, face-to-face experiences solidify a sense of community and help sustain them in the long run. TED Talks are a perfect example of an event brand that has built a robust market for on-demand video content, long after the live event is over. Strengthen Your Messaging & Marketing Strategy.

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Event Marketer

JULY 5, 2021

Following a year marked by constant chaos and disruption, the experiential marketing industry came back strong in 2021. We’re talking, of course, about the 19th annual Experiential Marketing Summit. Stay tuned for part three of EMS 2021, taking place live and in living color at Chicago’s McCormick Place, Oct. EMS SPRING.

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SpotMe Blog

SEPTEMBER 22, 2021

This year, as global conferences and tech events must go on, we’ve put together some of the coolest digital conventions to attend within the tech space. Tech Events in 2021. The Best Technology Events and Conferences to Attend in 2021. Looking for the best upcoming tech events online? January 2021 Events.

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Attendease

MAY 27, 2021

Through this interview, you will learn from Caitlin about the success with Convening Leaders, which went hybrid in January 2021, and their plans for Educon, which will go hybrid in July. Read below (or listen to the recording) to learn more about how PCMA has been managing its virtual and hybrid events in 2021.

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Event Age by Swapcard

AUGUST 3, 2021

Paris, France - Swapcard , leading virtual, hybrid and physical events platform, and DMEXCO announced today the launch of a partnership for the 2021 edition of Europe’s leading digital marketing & tech event.

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SpotMe Blog

SEPTEMBER 23, 2021

The sponsor(s) provides funding or resources required at the event, and in return, they receive advantages in marketing, brand awareness, and business reputation. . Check out these 16 Event Email Templates to Drive Attendance & Increase Engagement in 2021. What are they trying to obtain in their current marketing campaign?

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Event Marketer

OCTOBER 19, 2021

“The days are here where we have to be thinking about not either an in-person or digital experience, but how you do both safely and simultaneously,” says Colin Fleming, senior vp-global brand, events, content and customer marketing at Salesforce. 12 Takeaways from the Virtual Editions of EMS 2021. We will never look back.

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Event Marketer

FEBRUARY 7, 2022

Scope, also known as Scope International Contemporary Art Show, is a hot beach pavilion-style property and platform for contemporary art, new artists and emerging mediums that for 2021 featured brand experiences by the likes of Porsche, XO Jets, Grey Goose, Abra, High West Whiskey, Pioneer DJ, Loews, KOE, Poland Spring, Origin and Clean Co.

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SmartMeetings

AUGUST 31, 2020

Event marketers have been challenged with how to pivot quickly and keep business going and pipeline numbers up with virtual events for now, and hybrid events in the future, as the pandemic will have a rolling impact on logistics, location, sponsorships and attendance. More : How to Create a COVID-era Event Marketing Plan.

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SpotMe Blog

JULY 6, 2021

In 2021, that notion has never been more prevalent as event professionals and brands find themselves teetering between online events , in-person events and something in the middle (aka hybrid events ). Catch the latest episodes of The Event Marketing Show ! 7 Event Planning Tips to Host Successful Events in 2021.

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Smart Meetings

MARCH 14, 2023

Event technology company Cvent announced that after going public for a second time in 2021 through a special acquisition at a valuation of $5.3 In 2021, the market for in-person, virtual and hybrid events was estimated at $30 billion. The highly anticipated deal represents an $8.50 The post Cvent Will Go Private Again After $4.6B

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Expo Pass

DECEMBER 20, 2021

That does sound like 2021 in a nutshell, doesn’t it? Keep reading for our most popular articles of 2021. Our top article in 2021 was a brief rundown of our event: How to Hybrid: The Mysteries Unraveled. We think this is a gamechanger for booking, marketing, and every part of event planning. All the Expo fan favs!

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Endless Events

APRIL 9, 2021

These went from all things attendee engagement to more specific tech-related issues. While many will be mindful of basics like marketing and project management, few will know that they have to consider costs involving equipment, labor, and studios. 2021 Virtual Event Budget Checklist: Download Now! Initial Considerations.

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Smart Meetings

JUNE 7, 2022

based Events Industry Council ( EIC ) and VSef, which launched early 2021, have taken steps toward simplifying data collection for virtual events. Read More : Virtual and Hybrid Meeting Tech Updates You Need Now. “As The Washington, D.C.-based

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Event Marketer

JANUARY 17, 2022

On the tails of successful shows in Switzerland and China in 2021, international art fair property Art Basel wrapped the year with a bang at its Miami Beach edition, Dec. We recap nine experiential marketing works of art delivered across the annual affair. FaZe Clan (@FaZeClan) December 6, 2021. Art Basel, the FaZe way.

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Event Marketer

JULY 27, 2021

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Whether they have implemented more traditional activation strategies or brand-new engagement tactics, the companies that have tested the waters in 2021 are leading the way to a renewed sports sponsorship landscape.

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Endless Events

MARCH 1, 2021

Consumer Electronics Show (CES) is one of the biggest and most exciting events in the world of tech. As proper tech nerds, our hosts Will and Brandt always check out what the year’s biggest innovations and trends are. They have covered the CES 2019 in the past, and it’s high time they go over the CES 2021.

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Nunify

JANUARY 4, 2022

Virtual events are now a value creator to your marketing & top-of-the-line. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. Forrester , 2021 ). Eventmarketer , 2021).

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Event Marketer

APRIL 21, 2021

After announcing, then detracting, plans for a physical show in 2021, CES organizers say the event is back in action for 2022 with a hybrid format. Confirmed brands attending the in-person world’s largest tech conference include Amazon, AT&T, Dell and Google. 5-8, 2022, Las Vegas. Read more here. Read more here.

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SmartMeetings

FEBRUARY 11, 2021

But how will it affect 2021 budgets? Ironically, the ability to secure the tech services required for an engaging hybrid event presents a new opportunity for meeting professionals to differentiate themselves by partnering with hotels who are prepared to step up. The post How Will Hybrid Meetings Hit 2021 Budgets?

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Attendease

JULY 13, 2021

The solution to transition to virtual events brought along many more challenges of its own, from keeping audiences engaged in a virtual environment, to a lack of tech knowledge, running into issues securing sponsors, and networking limitations between attendees. How tech-savvy are they? Ask yourself: .

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Smart Meetings

JULY 23, 2021

A press release estimated the market for in-person, virtual and hybrid events at $30 billion and stated: “With more than 20 years of meeting, event, and hospitality technology leadership and an established customer base, Cvent has momentum to win substantial market share.” The company already counts 200,000 users globally.

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Event Marketer

MAY 16, 2022

For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Here, tips and insights from a range of event marketing execs and brands, from FX to Ruffles, on approaching contingency planning in 2022. Kenya Hardaway, svp-integrated promotions, multi-platform marketing, FX Networks.

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Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. Event on Ivy Tech Community College campus in Sellersburg; Photo credit: Courtney Cantor. By February 2021, the agency was ready to take supporting their community through events to the next level.

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SpotMe Blog

MAY 4, 2021

Plus, check out our list of the best virtual events and conferences to attend and be inspired by in 2021. Check out The Best Mobile Conference and Event Apps for Your Hybrid and In-Person Events in 2021. Evaluate your current event tech stack, and research which platforms will support it. Check out our Event Technology Guide. #3)

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SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. That functionality will allow Cisco’s Webex product to be more competitive with the market dominator, Zoom.

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Event Marketer

JANUARY 22, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Quitter’s Day, Gen Z situationships and cafés run by banks. Photo credit: Spangler Candy Company The post The Brief: Quitter’s Day and Reality Show Competitions appeared first on Event Marketer.

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PCMA Convene

DECEMBER 21, 2020

As the business events industry — and everyone else — says good riddance to 2020, the editors at <i>Convene</i> consider the business events industry trends they’ll be watching in 2021. But, as our reliance on technology has grown and tech innovation has accelerated, A.I. Jeremy Kahn, who writes the “Eye on A.I.”

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Attendease

JUNE 30, 2021

The solution to transition to virtual events brought along many more challenges of its own, from keeping audiences engaged in a virtual environment, to a lack of tech knowledge, running into issues securing sponsors, and networking limitations between attendees. How tech-savvy are they? Ask yourself: .

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Smart Meetings

DECEMBER 29, 2021

In this webinar, hosted by Cvent’s Alyssa Peltier and Julie Haddox, share content’s relation to the event marketer and what creating compelling content really means. The post Best of 2021: Career Accelerator Webinars appeared first on Smart Meetings. From there it doesn’t exactly become a breeze, but it does make it much easier.

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Endless Events

JANUARY 24, 2022

Last week, the Event Tech Podcast hosted Kyle Kocinski as a guest of honor and went over event technology trends and predictions for 2022. Today, the dynamic tech duo picks up where they left off last week, focusing on one 2022 event trend in particular: mergers and acquisitions in the event technology world. What about this year?

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Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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Smart Meetings

MARCH 2, 2022

Named one of the best inventions of 2021 by Time Magazine, KUDO is a real-time interpretation software company and virtual platform focused on providing language support for multilingual meetings. Read More : New Realms, New Ideas: Virtual Reality Tech Is Transforming Events, Experiences. KUDO Language Access.

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EventMB

MAY 24, 2022

asked Sean Perkins, Vice President, Marketing, Consumer Technology Association (CTA), producer of CES, during Skift Meetings’ recent Event Tech Innovation Summit. As a result of the Covid pandemic and subsequent shutdown, CES 2021 was forced to adapt, and it was held completely online, with this year’s show hybrid.

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Attendease

MARCH 10, 2022

It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events.

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