Remove 2021 Remove Sustainability Remove Trade Shows
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Three New Resources to Make Your Trade Show Program Greener

Event Marketer

As companies get serious about reaching the 2050 Net Zero goals, trade show industry partners and organizations are also leveling up their practices and coming up with guidelines that help reduce the environmental impact and increase climate-related transparency, mandated by the recent rules from the Securities and Exchange Commission.

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Expos Don’t Work Well in a Virtual Environment

Velvet Chainsaw

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. In the February 2019 issue of Convene, I wrote about Why the Sustainability of the Trade-Show Business Model is in Question. Virtual Expo Truths. Corporate Booth.

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The High Cost of Hybrid

Velvet Chainsaw

As organizations shift their energy and resources to adapting safety protocols and freshening in-person conferences and trade shows, will the virtual event and platforms built to sustain them survive or even flourish? I question if the synchronous hybrid meetings, as many envision now, are sustainable.

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How World of Concrete Pioneered the Return to Big Conventions

Smart Meetings

One of the first big conventions to return anywhere in the world after the Covid pause was Informa Market’s World of Concrete show in June 2021 at the expanded Las Vegas Convention Center. The show took over 632,000 sq. In a nod to the viability of the trade show in the future, 150 were first-time exhibitors.

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Marriott’s ‘Meet with Momentum’ Creates Community Like None Other

Smart Meetings

Meet with Momentum debuted in May 2021 to promote the distinction among Marriott CRN’s leading hotels and resorts, and each event is different. Insights from the Team at Atlantis Michelle Liu led a comprehensive presentation on Atlantis’s sustainability programs. She said, “It is simply part of our DNA.”

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CalSAE Seasonal Spectacular Brought the Festive

Smart Meetings

The gathering was equal parts hosted-buyer appointments, educational content, trade show and reunion. — JT Long (@SmartMtgsJT) December 16, 2021. — SmartMeetings (@SmartMeetings) December 16, 2021. — JT Long (@SmartMtgsJT) December 15, 2021. — JT Long (@SmartMtgsJT) December 16, 2021.

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Carina Bauer: European IMEX Marks Return to Normal

Smart Meetings

Five weeks out from the return of IMEX in Frankfurt , Germany, IMEX Group CEO Carina Bauer is excited that after cancelling two years in a row, the program is returning strong with an emphasis on connection and sustainability. Read more about IMEX America 2021. You can learn and have fun as well.”.

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