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Coke’s roots in music run deep, from countless festival sponsorships and partnerships with legendary artists through the years, to the Coke Studio global music platform launched in 2022. Over the summer, the beverage giant added another notch to its belt: The Coca-Cola Sips & Sounds Summer Festival, Amplified by Coke Studio.
The “Remezcla House in the Desert” footprint featured more than 20,000 square feet of dance floors, immersive activations, VIP amenities and complimentary beverages from Mexican beer brand Tecate and tequila brand Ilegal Mezcal. As part of the brand’s efforts to fight food insecurity, the space featured a “What Do You Give A Crop About?”
Naturally, non-alcoholic brewers and zero-proof beverage makers, who create complex drinks that mimic cocktails without the alcohol, are leading the charge. They’re even creating entire festivals around the concept (hello, sponsorship opportunity).
Ever need help generating event sponsorship ideas? So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. And if you’ve got quite a few sponsorships under your belt, you might find something new to consider! Create sponsorship levels Got your offerings ready?
exhibitors are funding these higher expenses by sending fewer staff, opting for smaller booth space and/or decreasing their sponsorship investment. As food-and-beverage costs increase for venues, those expenses are passed directly to event organizers. Some of our clients are experiencing up to 30% increase in prices over 2022.
Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. More EMS Coverage: Winners Unveiled: The 2022 Ex Awards. The experiences we create today are going to shape the future.”.
63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. 99% companies consider webinars critical to their marketing plan ( Statista , 2022). Top 3 challenges APAC region faced with virtual events were lack of engagement, tech issues and lack of knowledge with the format or tech ( AMEX , 2022).
Food is a crowd pleaser, particularly for long exhibitions and trade shows. You needn’t sell cookware or food to use a booth like this. Two things that always draw a crowd: food and activity. It also shows off an ideal “farm-fresh food.” This Heineken booth provides a lower bar and an upper balcony to enjoy your beverage.
One event planner predicted in 2012 that that keynote speakers would give their presentation from the new orbiting space station in 2022. In July 2022, NASA flight engineers Jessica Watkins (left) and Kjell Lindgren addressed International Space Station Research and Development conference attendees from aboard the space station.
It’s no secret that hybrid event has made it big throughout 2021, and is here to stay in 2022 and forward. A hybrid event is designed to give event organizers the best of both worlds, and in this guide, we will help you figure out all you need to know about hosting and managing a hybrid event in 2022. Conclusion.
While hybrid events have been relatively popular in the past half-decade or so, it’s no secret that the COVID-19 global pandemic has further accelerated its popularity throughout 2020 and 2022. In this guide, we will discuss all you need to know about how to plan your first hybrid event in 2022, including: What actually is a hybrid event?
Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. Also, think about sponsorships. Secure sponsorships. Start pitching to sponsors and creating an event sponsorship proposal. Organize your finances. First, estimate the cost of your event.
Whether it be event management, sponsorships, budgeting, or scheduling, putting on a successful virtual event is a lot of hard work. Without any need for certain in-person factors—food and beverage, venue, travel, hotel accommodations—virtual events are generally faster and simpler to execute. Fortunately, that’s why we’re here.
The input costs for labour and materials are starting to impact the costs of audio-visual (AV), food and beverage (F&B) for the hotels, exhibit space and accommodation. Gratuities are also increasing adding to the average bill for any conference session with food.
Ask venues about their recycling programs, water conservation efforts, and the availability of locally sourced, organic food options. Low/No-Waste F&B Food and beverage (F&B) services can generate significant waste. Energy Efficiency Energy efficiency should be a priority throughout the event planning process.
According to the Skift Meetings 2022 State of Business Events , 64 percent of event professionals offer a virtual component for their major events. On the other hand, hybrid offers savings as well: Less food and beverages for a smaller in-person audience and remote speakers to reduce travel costs. Make engagement easy.
Now, as we look ahead to 2022, it’s worth revisiting the year’s top experiential trends and takeaways to help inform next year’s strategies. Seamless App’s Restaurant on Wheels Puts an Experiential Spin on Food Delivery. Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year. STORY OF THE YEAR #5.
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