SpotMe Blog

APRIL 28, 2022

Top 10 Hybrid Event Management Companies of 2022. The hybrid event management company defines hybrid events as live-marketing plus MoSoLo (mobile applications, social media, location-based services), and ensures all of their clients are privileged to just that. Meetings & Incentives . Caledonia, WI. and Brazil. Detroit, MI.

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Velvet Chainsaw

FEBRUARY 8, 2021

Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. Meetings of the future will be improved and monetized by embracing the tenants of strategic product management. While I agree in principle, I think the future is so much more than hybrid.

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Velvet Chainsaw

NOVEMBER 16, 2020

We fantasize about crowded exhibit halls, packed hotels, and chummy, in-person board meetings. I get a million emails a day with some variation of “Here’s when I think we can hold big meetings again.” I’m not sure my association will hold a big, in-person meeting in 2021. The Rise of Apology Meetings. I delete them all.

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Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. Following are Ward’s tips and insights on winning consumers’ hearts and minds in 2022. Brands must offer choice.

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Expo Pass

OCTOBER 20, 2021

From Super Bowl LVI to the Beijing Winter Olympics to countless conferences and festivals, in-person and hybrid events are back on the books for 2022. In this article, we’ll get into all the nuts and bolts of a few marquee events that we’re looking forward to in 2022. Sundance 2022. Sundance is going hybrid in 2022.

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Attendease

NOVEMBER 18, 2021

Research other events in the market that are relevant to you: Similar events, regardless of their location, may provide you with a good idea in regards to size, attendance, and pricing. This is an old marketing trick we all have heard of. Marketing channels. Research Other Events. Odd/ Even Pricing. Selling online.

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Velvet Chainsaw

JUNE 15, 2022

For some of the major annual meetings we’re tracking, sponsorship revenue has been a bright spot when compared to exhibit revenue performance. The holy grail of pricing is to make it value-based, or what the market will bear. C) Investors help activate the sponsorship through their pre- and post-conference marketing.

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EventMB

AUGUST 15, 2022

Skift Take: It’s a hot market right now for job seekers in the event industry, with most of the opportunities coming from third parties. Companies that laid off people during the pandemic are wary of staffing up too quickly and are turning to agencies instead.

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Expo Pass

JANUARY 4, 2023

People were ready to be face to face, away from their computer screens, and connect with other meeting professionals. 2022 was the catalyst for bigger and better in-person events this year. . Keep reading for our most popular articles of 2022. Take a look at our tips when scheduling new meetings this year! .

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MeetingsNet

OCTOBER 6, 2023

Knowland’s report on year-over-year events growth says Nashville’s meetings scene jumped more than 30 percent in September. Its meeting-volume report for September was released October 5, and it shows growth for the events industry is strong. percent compared with September 2022. percent over 2022.

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Expo Pass

FEBRUARY 16, 2022

So to keep you up to speed, these are our top 5 event safety updates of 2022 (so far). CES 2022 supplied each attendee with two rapid tests when they received their badge. Rapid testing, combined with shorter periods of quarantine and isolation, should give attendees more freedom to attend in-person and hybrid events in 2022.

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MeetingsNet

NOVEMBER 11, 2021

American Express Meetings & Events used the IMEX America show to present its latest forecast for the meetings and events landscape based on survey results from 500 planners. Planning for duty of care towards attendees is another item that’s moved far up the list of planners’ duties.

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Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

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Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing. How do our events meet those?

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Endless Events

JANUARY 19, 2022

Now that the celebratory dust has settled, it’s a great time to check out 2022 event trends. 2022 Event Trends Guide: What You’ll Find. The 2022 event trends guide covers nearly all aspects of the events industry: event technology, production, strategy, and more. Working In The Events Industry In 2022.

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Smart Meetings

JULY 6, 2022

It seems like not so long ago that everyone was talking about the death of meetings and conventions. But as we begin to inch ever closer to a new normal, it’s clear that meetings are making a comeback in 2022—with a few changes of course. How Covid-19 Impacted Large-Scale Meetings and Conventions.

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Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. To answer these questions, we did a little research, and put together our favorite pre-event marketing strategies for planning your 2021/2022 events. Virtual pre-event meet and greets, sign us up!

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Expo Pass

NOVEMBER 3, 2021

That all changes in 2022. With the advances we’ve made in meeting safely, hybrid technologies, and our general understanding of ways to get together, in-person SKOs are back on the table. With that, here are our top tips for hosting a Kick A$s in-person or hybrid SKO in 2022. Make safety about comfort. Theme still matters.

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Event Marketer

JULY 5, 2022

The Cannes Lions International Festival of Creativity descended upon the south of France in person last week, after a three-year hiatus, to honor some of the marketing and advertising industry’s most outstanding work. The biggest structures you saw here [in our footprint] were three closed-door meeting rooms.

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Endless Events

FEBRUARY 7, 2022

The session was titled ‘Technology Tools and Trends Driving Engagement, Collaboration and Innovation’ And since they talked about event technology trends for 2022 and beyond, the talk is just as relevant today as it was four months ago! Introducing Event Technology Trends 2022. ” Event Platforms 101.

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Event Marketer

FEBRUARY 15, 2022

Among brands embracing the micro-event trend of 2022 is Subaru, which has reimagined its WinterFest platform as a music and mountain lifestyle adventure tour featuring small, curated and high-touch experiences under the umbrella of its large presence at eight resorts across the country. Agency: Powdr.

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Expo Pass

JANUARY 26, 2022

This year is looking to be jam-packed with live events, all-new event technologies, and more ways to meet and connect than ever before. So to help you out, these are our top 5 nightmare scenarios and everything you can do to sleep easy in 2022. You’ve got marketing problems, and we’ve got solutions. All very stressful!

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Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets. in group hotel rates, with a 7.8%

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SpotMe Blog

MARCH 23, 2022

In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events. We’re walking you through the video conferencing technology trends you need to be aware of as we move forward into 2022. Trend #4) Boosting Engagement With Gamification

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Endless Events

JANUARY 10, 2022

It’s 2022! As the mastermind behind the top 22 event platforms to use in 2022 , he has a great grasp of where things are going in the ever-evolving world of event technology. Event Tech Predictions For 2022: A Note On The Pandemic. “We’re going to continue to see a growth market in tracking apps.

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MeetingsNet

NOVEMBER 19, 2021

Guest-room availability, labor markets, and costs are the major factors that will affect individual and group business travel over the next year. Opening day of the Global Business Travel Association’s annual meeting in Orlando last week saw the release of the GBTA/CTW 2022 Business-Travel Forecast. Image courtesy of GBTA ). •

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Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Winners Unveiled: The 2022 Ex Awards.

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SpotMe Blog

APRIL 27, 2022

While many shifted to a completely virtual event strategy in 2020, some sense of normalcy in 2022 has introduced a new and popular event trend, hybrid events. Hybrid Event Studios of 2022. Check out The Best Mobile Conference and Event Apps for Your 2022 Events. Producing, hosting and managing hybrid events can be tricky.

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Event Marketer

SEPTEMBER 22, 2022

Our annual special report on the Top 100 agencies serving the event marketing industry. Event Marketer launched the It List to literally figure out how many agencies were serving the growing event industry landscape after fielding calls from brand-side marketers reaching out to ask who they should send their RFPs to.

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Endless Events

MAY 12, 2022

As things currently stand in the events industry, we’re planning events in 2022 as if the COVID-19 pandemic never existed. She notes that, indeed, some events look a lot like 2019 in 2022. It was very similar to the pre-COVID event, but tons of people came because that crowd simply wanted to meet in person.

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Attendease

MARCH 10, 2022

It’s important to keep the tone and positioning consistent with other brand communications, so the process often begins by examining the same marketing channels that are already familiar to your audience. Track Your Marketing Efforts. Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events.

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Smart Meetings

DECEMBER 9, 2022

Now, more than ever, meeting professionals need timely updates about how evolving technology can help them deliver smoother registration, better engagement and more valuable data insights for in-person, virtual and hybrid events. State of Virtual Meeting Tools. How to Harness the Lasting Power of Virtual Meetings.

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Endless Events

NOVEMBER 7, 2022

And after a long few years, a massive return to in-person events in 2022, and a looming recession, the IMEX America 2022 event has been long awaited. . We covered the IMEX Frankfurt 2022 event back in July. Frankfurt was the first time I remember where people started saying, ‘We’re going to market toward the associate market.’

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Velvet Chainsaw

OCTOBER 14, 2021

If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget? This means that exhibiting companies have not allocated and spent their marketing dollars on live expos for nearly two budget years.

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Smart Meetings

OCTOBER 14, 2022

IMEX 2022 concluded its 11 th American run Thursday following a thunderous return with over 12,000 people in attendance at Mandalay Bay Convention Center in Las Vegas, a 45% increase over last year’s event due to pandemic travel restrictions. — JT Long (@SmartMtgsJT) October 13, 2022. meetsmart pic.twitter.com/xY7qsyppLz.

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Smart Meetings

DECEMBER 30, 2022

Smart Meetings has been covering the airline and hotel industry closely this year, both in our weekly travel reports designed specifically for meeting planners and in our feature coverage. See some highlights below on the highs (and lows) of the travel scene in 2022. Fasten Your Seat Belts. Flight Plan.

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Event Marketer

JANUARY 24, 2022

In fact, Netflix is extending its ticketed ($59 per vehicle) “Stranger Things” drive-through experience into a third year in 2022, with iterations planned to take place this spring in New York and San Francisco. More on This Topic: AT&T’s Four Tips for Elevating Engagement to Meet the Needs of the COVID-era Consumer.

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