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In 2022, Eventurous decided to take the leap and shout about their decade long sustainability efforts, in aim of inspiring others to achieve their own green goals. Since, this small but mighty agency has been recognised as experts in sustainable events, going on to win two Sustainability Awards in 2024 alone.
IMEX 2022 concluded its 11 th American run Thursday following a thunderous return with over 12,000 people in attendance at Mandalay Bay Convention Center in Las Vegas, a 45% increase over last year’s event due to pandemic travel restrictions. — JT Long (@SmartMtgsJT) October 13, 2022. meetsmart pic.twitter.com/xY7qsyppLz.
Sustainability is top of mind for a vast range of industries, and the commercial construction and masonry business is no exception. It comes as no surprise, then, that the yearly exhibition for the industry, World of Concrete (WOC), just completed its most sustainable event yet. Require Online Registration. says James. “So
More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Winners Unveiled: The 2022 Ex Awards.
Sustainable containers that maintain food temperature and quality during travel are among 2022 trends. The National Restaurant Association has released its “ What’s Hot: 2022 Culinary Forecast ,” which reveals that the F&B industry is choosing to reset in 2022. Photo: National Restaurant Association ). Hard seltzer.
Among brands embracing the micro-event trend of 2022 is Subaru, which has reimagined its WinterFest platform as a music and mountain lifestyle adventure tour featuring small, curated and high-touch experiences under the umbrella of its large presence at eight resorts across the country. Agency: Powdr.
IDEAS for Us works with volunteers to make Orlando’s greenery even more sustainable. As an organization supporting sustainable and beneficial travel, Tourism Cares maintains three funds that support efforts investing in tourism infrastructure, reestablishing tourism after a natural disaster or promoting diversity within travel.
Louisa Watson, Director of Marketing at Wyboston Lakes Resort and Sustainability Director of beam has been recognised as Sustainability Industry Champion at the prestigious Greengage Sustainability Awards. It’s also great credit to our whole team that the venue has again been recognised for its sustainability initiatives.”
In fact, Netflix is extending its ticketed ($59 per vehicle) “Stranger Things” drive-through experience into a third year in 2022, with iterations planned to take place this spring in New York and San Francisco. The post Scavenger Hunts, Mobile, Metaverse: Event Trends for 2022 appeared first on Event Marketer.
The free course in partnership with Tourism Cares discusses how to offset carbon emissions, find sustainable suppliers and offer equal opportunities for women. The best way to combat climate change is through large-scale action, which is where WeTravel Academy ’s new sustainable tourism course comes in. More Travel-focused Resources.
The latest study shows that the global virtual events market can expect a growth of 25% between 2021 and 2026. Clearly, virtual events are a key tool that’s helping the event industry at shaping and take charge of moving towards more sustainable formats of organising events. What is the best virtual event platform in 2022?
Built in 1986, leading London events venue, The QEII Centre, was not originally constructed with sustainability in mind, but in recent years the team has been working diligently to rectify this. And while not perfect, the venue has successfully implemented wide-ranging initiatives to progress its pledge to reach carbon neutrality by 2040.
From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. More EMS Coverage: Winners Unveiled: The 2022 Ex Awards.
Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI.
Thats up 40% from 2022, but still about 15% below 2019 levels. That spending directly supports local jobs, sustains small businesses, and fuels the economymaking inbound travel the largest service export for the United States. Its a big goal, and were getting there, said Elliott L. In Washington, D.C., international visitation hit 1.95
Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. When it comes to our organization, sustainability is really important.
These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Cautious optimism. A new lease on data.
IMEX 2022 concluded its 11th American run Thursday following a thunderous return with over 12,000 people in attendance at Mandalay Bay Convention Center in Las Vegas, a 45% increase over last year’s event due to pandemic travel restrictions. JT Long (@SmartMtgsJT) October 13, 2022. Read highlights from Day 1 and 2 of IMEX America 2022.
And amid it all, sustainability watchdogs are championing corporate policies that are focused on monitoring their organizations’ overall business travel emissions. Tip: AI may help event marketers better predict their own attendees’ budgetary needs and help plan or adjust event program schedules accordingly.
Djokovic is appointed as director of sales and marketing. She joined the resort in January 2022 as director of memberships at Cabana Beach Club and demonstrated her skill by driving revenue increases and enhancing the overall membership experience through the creation of new membership programs.
What is a sustainable event? Producing a sustainable event means promoting the use of resources in an efficient and responsible way. Why should you organise a sustainable event? Tackle sustainability in steps. Use a sustainable events checklist. Sustainable procurement. Sustainable suppliers.
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?
2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. As a result, many industry professionals are wondering what to expect from the top hospitality conferences of 2022. International Hotel Technology Forum 2022. Cvent CONNECT.
Diversity, sustainability and violent crime were on the agenda for Destinations International Annual Convention 2022 in Toronto, Canada, this week along with a host of other social issues destination marketing organizations are taking on as they emerge from Covid empowered to address a larger mission of getting heads in beds.
We’re really hoping to connect with consumers, locally, in this Texas market as a way to localize our national and global Coke music campaigns. ” –Ryan Keen, Senior Marketing Manager, Coca-Cola Sips & Sounds was designed to provide “different types of value” for multiple aspects of Coca-Cola’s business.
But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . Consumers in 20 cities were invited to test drive the new 2022 EQS Sedan while learning about electric vehicle technology, design, functionality and connectivity. . 12-21, 2022.
Leveraging a multisensory booth experience supported by augmented reality-fueled storytelling, the veteran haircare company planted its “Beauty with Purpose” sustainability messaging firmly in attendees’ minds while highlighting the newest products from its Tea Tree and Clean Beauty brands.
As a result, Events Industry Council (EIC) updated its standards in 2022 to enhance sustainable practices across the events industry. Additionally, EIC introduced a new certification for event professionals interested in promoting sustainability and social impact in their organizations and global business events.
BMA House , home to the British Medical Association since 1925, was the perfect setting to introduce Event Industry News’ (EIN) latest Sustainable Event Buyer’s Guide. Put a team together that’s passionate about sustainability and make time for them. Remember, sustainable solutions don’t have to be more expensive.
HBAA/beam directors share their trends and predictions for 2022. 2022 will be a year of rebuilding and recovery for the business events, accommodation, and meetings industry, according to the HBAA, soon to be known as beam. In 2022, in-person and virtual events will continue to be the most popular formats. Green opportunities.
The sponsorship is part of a three-year experiential-fueled growth strategy that began in 2022 with the “Fuel your Play” brand campaign that came to life with a rollerblading and skateboarding “Hydrate and Skate” event in Santa Monica, CA. And we’re going to be supporting this with additional field marketing initiatives.” Real Flavor.
Virginia Beach’s agricultural industry tells a story beyond economics Every morning David Trimmer wakes up thinking about the viability, sustainability and growth of the agricultural industry in Virginia Beach. We would sell stuff at markets and we would sell it through stores and sell it through wholesalers,” he says.
Top 10 Hybrid Event Management Companies of 2022. The hybrid event management company defines hybrid events as live-marketing plus MoSoLo (mobile applications, social media, location-based services), and ensures all of their clients are privileged to just that. Engage attendees with targeted event marketing communications.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing. ” DEI & Sustainability.
Encore Global hosted “Break Free, a journey of transformation” which invited guests to take part in an interactive survey focused on the sustainability efforts at IMEX while touching all the senses in a dramatic LED-enhanced space. JT Long (@SmartMtgsJT) October 11, 2022. JT Long (@SmartMtgsJT) October 12, 2022.
In collaboration with Palram, manufacturer of thermoplastic sheets (moldable plastic, essentially), PLANETech World 2022 , to be held in Tel Aviv, Israel, Sept. 21, 2022, will be the first time a trade show reduces its own construction’s carbon footprint. Just] because something is natural [doesn’t] mean it’s sustainable.
2022 welcomed the launch of New Intent, an organization focused on promoting diversity, equality and inclusion (DEI) and environmental advocacy with destinations and event planners. Smart Meeting asked CEOs of destination marketing organizations (DMOs) for tips on how to be more proactive in being accessible to travelers.
Now, the meeting planner can leverage a company’s umbrella agreement for set discounts (say between two city pairs) based on availability rather than paying market pricing. “It Sustainable aviation fuel could help to bridge the gap once enough is produced to bring the price down. Real-time Reporting. Trips will just be more mindful.”.
Meeting Professional Continuing Education Includes Sustainability Certification Meeting professionals are taking sustainability more seriously than ever before. Whether you’re incorporating sustainable measurements into your RFPs, tracking down low-carbon menus or combing through LEED certified venues, you know you’re a green planner.
Joelle Park Joelle Park Park is appointed to the role of senior vice president and chief marketing officer at BWH Hotels. In this executive role, Park will lead the company’s global marketing, brand strategy and communications. Shelby Luzzi Shelby Luzzi Luzzi is the first senior manager, sustainability, of Destination DC (DDC).
Fall is in full swing, but as an event marketer, you’re already on to the next season. The winter-friendly monthlong installation was located beneath one of the country’s busiest highways at The Bentway and was open rain, snow or shine, seven days a week, right in the middle of the 2022-2023 NBA season. Meet consumers on the slopes.
Award-winning sustainability consultancy The Bulb has appointed leading business events and travel communications agency Davies Tanner to support its long-term growth strategy as it expands into new markets and sectors. The Bulb is an award-winning consultancy driving sustainable progress across the event and creative industries.
As a result, the Resorts Green Team is already nearing its tree-planting target for 2022. The project, which aims to reduce energy usage and ultimately the carbon footprint of the resort, launched only four months ago with an ambitious target to plant 5,000 trees on the Resort’s 380 acres in 2022.
The 10th NYC Experience Wellness and Travel Media event presented by Organic Spa Media on June 17, 2022 highlighted five major wellness trends that meeting planners should be aware of in booking spa experiences or resorts with wellness-centered offerings. These trends have relevance for planners in a variety of ways.
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