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2021 Event Tech Investments and Acquisitions Review

EventMB

Event tech investment records tumbled in 2021, with major players making moves while riding high from massive valuations. As the year went on, mergers and acquisitions started to consolidate the market, something we expect to see more of in 2022.

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Event Tech Hit by the Perfect Storm

EventMB

It’s tough to work in event tech right now, especially compared to the all-time highs of 2020 and 2021. Today, the narrative around event tech has changed. Event tech is still relevant in many ways, but planners are simply not interested. Perhaps, and definitely if you ask any event tech CEO, but this is where we are.

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Event Tech Investment Tracker

EventMB

May 26, 2022. May 17, 2022. London and New York-based event tech company Glisser raised $4.9 March 29, 2022. based event tech veteran Matthew Donegan-Ryan joins as CEO with founder Trevor Gardiner, who was CEO, taking on the role of executive director of product innovation. March 15, 2022. March 10, 2022.

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New Year, New Ideas: Event Tech Predictions For 2022

Endless Events

It’s 2022! And what better way to kick off a new year than with an event tech predictions episode? Will and Brandt are joined by a regular guest on the Event Tech Podcast: Endless’ very own Kyle Kocinski. Event Tech Predictions For 2022: A Note On The Pandemic. Can you believe it? Brandt goes first.

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Five Tips for Conference Sponsorship Pricing

Velvet Chainsaw

The holy grail of pricing is to make it value-based, or what the market will bear. Thought-leadership inventory items — like sponsored sessions, tech demos, general sessions, and VIP experiences — are usually prime candidates for value-based pricing. Some of the indicators for using this model: A) They’re in high demand.

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New Year, New Approach: Four Ways AT&T is Upgrading its Event Marketing Tactics in 2022

Event Marketer

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. Following are Ward’s tips and insights on winning consumers’ hearts and minds in 2022. Brands must offer choice.

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Virtual Event Platform Comparison: 2022 Virtual Event Tech Guide

SpotMe Blog

Event tech experts rate the platform highly for its extensive flexibility and navigation options. Integration exist for CRM, marketing automation systems, and other event registration systems. ON24 offers integration to CRM and marketing automation solutions, and an API. They offer add-ons that enhance the user experience.