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And you’ll only need a quick glance at the 11th annual Experience Design & Technology Awards (EDTAs) to see that the tools and tactics leveraged in the winning campaigns delivered on all of the above. Congratulations to all of the winners. We see you—and we want more.
The editors of EventMarketer announce the winners of the 2023 Ex Awards, the world’s oldest and most prestigious recognition program for event and experiential marketing. Victors were crowned at a “Let’s Glow”-themed gala held during the Experiential Marketing Summit in Las Vegas, May 9-11.
The Meetings Show , the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of eventmarketing? Have you got the handle on hybrid?
From tires screeching on test tracks to serene booths boasting naturescapes, brand experiences at the 2023 New York International Auto Show ran the gamut. Now, settle in and buckle up as we take you through our favorite activations from this year’s show.
Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. The post How Sustainability Took Center Stage at CES 2023 appeared first on EventMarketer. 5-8 in Las Vegas, greenery was a notable design element.
Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next. Let’s grow.
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
Last year may have marked the post-pandemic return of Coachella, but 2023 signaled its renaissance. The invite-only event for celebrity A-listers, hosted this year on April 15, was presented by Levi’s , which brought in its famous branded Ferris wheel, and Don Julio , which mixed cocktails inside an Airstream “speakeasy.”
More than 115,000 people touched down in Las Vegas for CES 2023, Jan. The post CES 2023 Recap: 18 Brand Experiences from Across the Show Floor appeared first on EventMarketer. 5-8, the show’s official full return to in-person since 2019 following last year’s near cancellation due to the COVID-19 Omicron variant.
More than 115,000 people touched down in Las Vegas for CES 2023, Jan. The post CES 2023 Recap: 18 Brand Experiences from Across the Show Floor appeared first on EventMarketer. 5-8, the show’s official full return to in-person since 2019 following last year’s near cancellation due to the COVID-19 Omicron variant.
s exhibit at CES 2023, Jan. 3) and placed them in the middle of some of its most suspenseful moments using four of its technologies: MREAL, AMLOS, Kokomo and Free Viewpoint. The post Canon’s Technologies Place CES 2023 Attendees Inside an M. Night Shyamalan Film appeared first on EventMarketer.
” -Damien Baines, Global Experiential Lead, Meta The centerpiece of Meta’s activation at the 2023 Cannes Lions International Festival of Creativity—where tens of thousands of executives gather to celebrate excellence in the marketing and advertising industries—was the creator-led Reels SuperStudio for the second consecutive year.
Speaking of magic—75 percent of surveyed attendees reported an increased intent to spend with Reddit in 2023 as a result of their CES experience. THE TECHNOLOGY BALANCING ACT With community and connection as its foundation, Find Your People was a decidedly human campaign. Reddiquette at its finest.
These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! Catersource + the Special Event. The Event Planner EXPO.
A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in event planning. After all, most events were virtual and demanded lower budgets.
2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023Event Trends Sneak Peek: What’s Inside?
Put the ever-evolving event tech landscape on top of all that and it sure does make choosing the right event management technology more complex than ever. That’s why Forrester has released The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Keen to get into the details?
Especially because 95% of marketers believe that in-person events help achieve business goals (American-based eventtechnology company). But with so many options on the market, how do you determine which onsite event management software is the best fit for your needs? American eventtechnology company).
WHERE IDEAS + RESULTS ARE CONNECTED Switch is an award-winning, full-service creative agency + production house that specializes in experiential, traditional and digital marketing. ” -Heather Rey, Associate Video Producer CONTACT INFORMATION: Joe Hirsch, SVP, Sales & Marketing joeh@switch.us GREAT WORK: Emmy Award wins. .”
Research In Action has released the Vendor Selection Matrix Report – MarketingEvent Management: The Top Global Vendors 2023. It is designed to help enterprise decision-makers like you find the right marketingevent management technology to ensure you achieve your business goals.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the eventtechnology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
CES is a hot bed of consumer technology, of course. But it’s also a bellwether of what’s to come in experiential technology across the eventmarketing landscape. Photo credit: Brunswick Corporation For all things related to CES 2023, reach out to: jchavarro@accessintel.com. This year’s show, Jan.
The event app is live, hundreds of appointments have been pre-booked, and The Meetings Show 2023 is now just a week away. The Blank Canvas A new feature for 2023, the Blank Canvas will enable visitors to experiment and try new things in a safe and supportive environment.
In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of EventMarketing report, 78.5% Real-Time Data and Flexibility Real-time data is one of the strongest advantages of eventtechnology.
Regardless, it seems likely that planners will be asked to do more with less in 2019, which makes selecting the right eventtechnology tools even more important than before. Event Personalization. Or it could be that organizers haven’t yet succeeded in reporting their ROI or justifying their impact on a company’s bottom line.
More than 1,000 members of the eventmarketing community convened at Caesars Palace Las Vegas for the 21 st annual Experiential Marketing Summit, May 9-11. WORKSHOPS AND KEYNOTES Kicking off EMS 2023, The Moth Storytelling Workshop and the Data and Measurement Workshop were standing-room only, with highly engaged participants.
And that makes the tech a valuable investment for eventmarketers in search of fresh avenues for audience engagement. While in its infancy, AR was often used by brands as part of a gimmick that included the technology for the sake of the buzzword. Agencies: Infinity Marketing Team ; Zeno.
Training & onsite support – Managing events can be complicated, so good training and support is essential, especially when it comes to eventtechnology. Look for event check-in software that provides support through knowledge bases, video tutorials, phone, email and live chat.
to bring together Black professionals in technology and entrepreneurship. Coming off a successful showing of AfroTech Conference 2023—which featured health, women’s and sports summits, as well as heavy-hitting speakers like Issa Rae, Marsai Martin, Timbaland and Robert F. Simone White, SVP-AfroTech and Live Events at Blavity Inc.
Closing out the keynote roster was Phil Duncan, global design officer at Procter & Gamble , who sat down for a fireside chat with EventMarketer group editor and publisher Jessica Heasley during the final networking lunch. Here’s to another 20 years of marketing magic.
The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like eventtechnology specialists, event registration specialists, meeting and event planners, eventmarketing roles, and marketing specialists.
The Association of British Professional Conference Organisers (ABPCO) has revealed the finalists for the 2023 ABPCO Excellence Awards. Now in its 10th year, the awards, which celebrate the best in the world of association events will take place on December 8, 2023, at P&J Live in Aberdeen, Scotland.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
streamGo, a global leader in providing unparalleled online event solutions, is proud to announce its recognition as a finalist in the 2023EventTechnology Awards under the category of ‘Best Virtual Event Platform’.
Reflections on an industry shift for events and the future of event innovation By Rodney Hart, VP of Events, RainFocus The RainFocus INSIGHT 2023 conference presented us with a unique opportunity to bring to life the vision that we’ve been serving our clients at RainFocus – a best-in-class hybrid event experience.
The best options are all-in-one solutions that provide the features you need for seamless event organization. #1 1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. 3 Rainfocus Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report.
As an official CFP sponsor for the last nine years, AT&T upped the ante in 2023 with a tech blitz executed across a variety of sponsored events and experiences. With a smart mix of art and technology, the exhibit offered plenty of intriguing touchpoints. 6-9, in Los Angeles. Maybe, Urban Oracle, just maybe.
“People are coming back face-to-face, but they’re doing it differently, and we had to adapt to that,” Colleen Bisconti, vp-global conferences and events at IBM, described ahead of IBM Think 2023. “A TAKE A TOUR OF IBM THINK 2023: Keys to Successful and Long-term Client/Agency Partnerships: Fiona Bruder, President, George P.
As an event organizer, you’re no stranger to the transformative power of technology With each passing year, technology is becoming not just a feature but the backbone of world-class events. But the landscape of eventtechnology is vast and ever-evolving, with new innovations emerging all the time.
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
The Eastside Rooms has been sharing its views on what 2023 could look like for the wider meetings and events industry. For us at the Eastside Rooms 2023 could be defined as The Great Evolution. […].
Kathryn Frankson is the Global Director of Marketing at Money20/20, the disruptive leader in fintech events. After 48 straight quarters selling exhibition space and custom event sponsorships, Kathryn held a 15 year tenure with event juggernauts UBM and Informa as Director of EventMarketing.
Photo credit: Sergio Martínez, courtesy of Six Degrees NEW YORK JETS Eventtechnology got an upgrade at the Jets vs. Bills game on Sept. Agency: Taylor Strategy) Photo credit: Smirnoff/Getty Images The post Sports Sponsorship: 10 Ways Brands are Tackling the Tailgating Scene appeared first on EventMarketer.
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