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And you’ll only need a quick glance at the 11th annual Experience Design & Technology Awards (EDTAs) to see that the tools and tactics leveraged in the winning campaigns delivered on all of the above. Congratulations to all of the winners. We see you—and we want more.
The editors of EventMarketer announce the winners of the 2023 Ex Awards, the world’s oldest and most prestigious recognition program for event and experiential marketing. Victors were crowned at a “Let’s Glow”-themed gala held during the Experiential Marketing Summit in Las Vegas, May 9-11.
Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next.
The Meetings Show , the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of eventmarketing? Have you got the handle on hybrid?
From tires screeching on test tracks to serene booths boasting naturescapes, brand experiences at the 2023 New York International Auto Show ran the gamut. Now, settle in and buckle up as we take you through our favorite activations from this year’s show.
Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. Spotlight on the Circularity of Electronics At an event like CES, where countless new tech products are unveiled, the circular economy model comes to mind.
From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.
A new year is here and event planners everywhere are looking ahead to the future of the event industry. Here are the top trends that I’m predicting will shape the future of 2023event experiences. 1) Experience-First Events. In 2023, you can expect to see: . Focus on digital marketing.
At Connect 2023, Cvent showcased new features planners will love Opening the first day of Cvent Connect 2023 with a Broadway performance by experience company Broadway Plus was fitting. It will also integrate with marketing platforms and CRM systems to allow for better measurement of webinar success.
Last year may have marked the post-pandemic return of Coachella, but 2023 signaled its renaissance. The invite-only event for celebrity A-listers, hosted this year on April 15, was presented by Levi’s , which brought in its famous branded Ferris wheel, and Don Julio , which mixed cocktails inside an Airstream “speakeasy.”
” -Damien Baines, Global Experiential Lead, Meta The centerpiece of Meta’s activation at the 2023 Cannes Lions International Festival of Creativity—where tens of thousands of executives gather to celebrate excellence in the marketing and advertising industries—was the creator-led Reels SuperStudio for the second consecutive year.
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
s exhibit at CES 2023, Jan. 3) and placed them in the middle of some of its most suspenseful moments using four of its technologies: MREAL, AMLOS, Kokomo and Free Viewpoint. We brainstormed on how to show [AMLOS] in a more gamified way,” says Tom Cusanelli, senior specialist, product marketing at Canon.
More than 115,000 people touched down in Las Vegas for CES 2023, Jan. The post CES 2023 Recap: 18 Brand Experiences from Across the Show Floor appeared first on EventMarketer. 5-8, the show’s official full return to in-person since 2019 following last year’s near cancellation due to the COVID-19 Omicron variant.
More than 115,000 people touched down in Las Vegas for CES 2023, Jan. The post CES 2023 Recap: 18 Brand Experiences from Across the Show Floor appeared first on EventMarketer. 5-8, the show’s official full return to in-person since 2019 following last year’s near cancellation due to the COVID-19 Omicron variant.
All Reddit had to do was convince marketing and advertising’s biggest players that tapping into its self-selecting audience could be their greatest weapon. Reddit may operate on a “Karma” points system, but its marketing strategies are never left up to fate. And that’s key.”
Managing marketingevents takes a lot of time, effort, and money. Research In Action has released the Vendor Selection Matrix Report – MarketingEvent Management: The Top Global Vendors 2023. And we’re delighted to announce that SpotMe has been named a Market Leader.
These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! Catersource + the Special Event. The Event Planner EXPO.
Build Connections with Events & Meetings. Your event platform should make it easy for you to combine engaging in-person experiences with ongoing online connectivity. Events are a natural launching pad for communities, and your event platform can help you keep the momentum going.
Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based eventtechnology company). American eventtechnology company).
2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023Event Trends Sneak Peek: What’s Inside?
A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in event planning. After all, most events were virtual and demanded lower budgets.
Put the ever-evolving event tech landscape on top of all that and it sure does make choosing the right event management technology more complex than ever. That’s why Forrester has released The Forrester Wave : B2B Event Management Technology, Q1 2023 report. Keen to get into the details?
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the eventtechnology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
Eventtechnology company Cvent announced that after going public for a second time in 2021 through a special acquisition at a valuation of $5.3 Since its founding in 1999, Cvent has helped manage more than 5 million events, and lists over 302,000 hotels and venues as of Dec. The highly anticipated deal represents an $8.50
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The talking point for IMEX 2023 was Human Nature, something IMEX Group CEO Carina Bauer pointed to as important right now because people need to feel uplifted and positive about the future of the planet and the human race at a time when daily news feeds are filled with so much hardship and adversity. We want to join the planner journey.”
It could be that shrinking budgets are occurring because events are being asked to compete against the greater number of channels in today’s marketing landscape. Regardless, it seems likely that planners will be asked to do more with less in 2019, which makes selecting the right eventtechnology tools even more important than before.
More than 1,000 members of the eventmarketing community convened at Caesars Palace Las Vegas for the 21 st annual Experiential Marketing Summit, May 9-11. WORKSHOPS AND KEYNOTES Kicking off EMS 2023, The Moth Storytelling Workshop and the Data and Measurement Workshop were standing-room only, with highly engaged participants.
Integrations : Consider event check-in software that integrates with other tools you already use like email marketing, payment processing or project management software. Integrations make event management much more efficient and seamless. The support team should be very familiar with event management to provide helpful guidance.
Having a hybrid event strategy is what’ll satisfy both of these audiences. A custom badge designer A social media wall Professional onsite support with an EventTechnology Specialist Curious about how you could use these features for your next in person event? Chat with our team to see what EventMobi has to offer.
The event app is live, hundreds of appointments have been pre-booked, and The Meetings Show 2023 is now just a week away. The Blank Canvas A new feature for 2023, the Blank Canvas will enable visitors to experiment and try new things in a safe and supportive environment.
The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like eventtechnology specialists, event registration specialists, meeting and event planners, eventmarketing roles, and marketing specialists.
CES is a hot bed of consumer technology, of course. But it’s also a bellwether of what’s to come in experiential technology across the eventmarketing landscape. Photo credit: Brunswick Corporation For all things related to CES 2023, reach out to: jchavarro@accessintel.com. This year’s show, Jan.
And that makes the tech a valuable investment for eventmarketers in search of fresh avenues for audience engagement. While in its infancy, AR was often used by brands as part of a gimmick that included the technology for the sake of the buzzword. Agencies: Infinity Marketing Team ; Zeno.
to bring together Black professionals in technology and entrepreneurship. Coming off a successful showing of AfroTech Conference 2023—which featured health, women’s and sports summits, as well as heavy-hitting speakers like Issa Rae, Marsai Martin, Timbaland and Robert F. Simone White, SVP-AfroTech and Live Events at Blavity Inc.
You’ve tried social media, content marketing, and networking. But have you tried webinar marketing? Because it seems no other digital marketing strategies can match the level of personalized content, immediate feedback, and a sense of community that webinars bring. What is webinar marketing? Wide reach. Nurture leads.
In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of EventMarketing report, 78.5% Real-Time Data and Flexibility Real-time data is one of the strongest advantages of eventtechnology.
Efficient onsite event badge printing software is essential for a seamless check-in experience for your attendees. With so many options on the market, determining the best solution for your needs can feel overwhelming. Event organizers are tired of having yet another software, another component, another person to work with.
They stay on top of trends and regulations in the pharma event space. They also have established vendor relationships and buying power that can save you money, for example with eventtechnology specifically tailored to the life sciences industry.
The Association of British Professional Conference Organisers (ABPCO) has revealed the finalists for the 2023 ABPCO Excellence Awards. Now in its 10th year, the awards, which celebrate the best in the world of association events will take place on December 8, 2023, at P&J Live in Aberdeen, Scotland.
The best options are all-in-one solutions that provide the features you need for seamless event organization. #1 1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. But SpotMe doesn’t stop at event registration software. Eventbrite charges 2.5-5% Reviews G2 Score: 4.4 (752
More often than not, technology and experiential marketing are partners in crime, working hand-in-hand to personalize engagement, alleviate pain points, deliver moments of surprise and delight and create a more seamless attendee experience overall. 6-9, in Los Angeles. Are we suggesting that you trap your attendees inside a tempest?
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
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