Remove 2023 Remove Event Technology Remove Sponsorships
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Sports Sponsorship: 10 Ways Brands are Tackling the Tailgating Scene

Event Marketer

The program encompassed sponsorships of more than 50 college football teams, and on-site activations that spanned performances by top djs, photo moments, interactive games and a whole lot of cold ones. Another Bud Light sponsorship that made headlines was the “World’s Largest Tailgate” hosted in partnership with the Kansas City Chiefs.

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Agenda Unveiled: The 2023 Experiential Marketing Summit in Las Vegas

Event Marketer

Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. From workshops offering deep dives, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles, there are more than 50 opportunities to connect, learn and grow woven throughout this year’s event. You can’t do everything.

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Grand Ex 2023: Reddit and Giant Spoon Score the Campaign of the Year with ‘Find Your People’

Event Marketer

Using community as its North Star, Reddit and experiential agency partner Giant Spoon took on the preeminent events to illustrate to potential partners how redditors influence and inspire, and how their brands could leverage the untapped power of finding their people. Reddiquette at its finest.

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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

Princess Cruises Transforms SoFi Stadium into the Pacific Ocean A partnership between the Los Angeles Rams, Princess Cruises and Snap has yielded a splashy in-stadium AR experience taking place at all Rams home games at SoFi Stadium through the 2023 season.

Fashion 307
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Introducing the 2023 Endless Events Industry Trends Guide

Endless Events

2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023 Event Trends Sneak Peek: What’s Inside?

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Why Building an Event Community is a Hot Trend for 2023

Eventmobi

Adding branded production elements to live streams and pre-recorded videos with tools like EventMobi’s self-service self-service live stream event software. Grow Your Sponsorship Revenue with an Event Community Platform. But with developments in event technology, it’s become much easier to measure event sucess and report on ROI.

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Live From Las Vegas: Inside the 20th Annual Experiential Marketing Summit

Event Marketer

Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. Duncan offered insights on embracing the metaverse, and shared lessons learned on taking a hybrid approach to P&G’s Tokyo Olympics sponsorship. “We

Marketing 348