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The Chameleon Agency is appointed to coordinate Manchester Tech Festival 2023 

Prestige Events Magazine

Following the success of 2022’s event last week, The Chameleon Agency announced they have been appointed as the creative production team behind Manchester Tech Festival 2023. We look forward to working with the Manchester Tech Festival team in 2023 and making the event even bigger.”.

2023 130
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Grand Ex 2023: Reddit and Giant Spoon Score the Campaign of the Year with ‘Find Your People’

Event Marketer

The 2022 Cannes sponsorship served as the first touchpoint of what would ultimately become a multichannel, b-to-b-to-c Find Your People campaign anchored by an experiential strategy that transformed the brand’s digital product into a living, breathing representation of the platform, and the people that power it.

2023 246
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In Person Events: How to Plan for Success in 2023

Eventmobi

Pros: Multiple options for attendees Can reach an audience locally and from afar Many accessibility options Mixed revenue opportunities, best of both worlds Cons: Often more complex to organize More expensive tech considerations Can feel like two separate events One group might be privileged Are In Person Events Better than Virtual Events?

2023 195
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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Smartphones, of course, are an easy point of entry, and according to a Statista report , by 2024, there will be approximately 1.7 billion mobile AR user devices worldwide. Check out eight ways to make it happen.

Fashion 312
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Live From Las Vegas: Inside the 20th Annual Experiential Marketing Summit

Event Marketer

Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. Duncan offered insights on embracing the metaverse, and shared lessons learned on taking a hybrid approach to P&G’s Tokyo Olympics sponsorship. “We

Marketing 348
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Women in Events 2023: Q&A with Interactive Entertainment Group

Event Marketer

These high-tech spectacles are designed to make attendees feel like the main character in an unfolding narrative. into our interactive gaming wall for its soccer sponsorship. What event type has seen the most growth in 2023? An industry trend that has your attention?

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How Vox Media Revamped its Ultramodern Code Conference in SoCal

Event Marketer

” –Tara Reilly, VP-Experiential and Partnerships, Vox Media A trio of tech journalists served as event co-hosts this year, replacing veteran Kara Swisher, who stepped down from the role. Taking the reins this year were three new tech journalists, who replaced veteran Code Conference host Kara Swisher.