Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. COVID did many things for us, good and bad.

Trade Shows 305

Trade Shows 2023 Marketing Management 305

Event Marketer

DECEMBER 14, 2023

The message of sustainable computing for a sustainable future resonated throughout the exhibit, with hands-on demos exploring AI, software and hardware solutions. Looking at the changing trade show landscape, Torregroza noted that some exhibitors are starting to take risks to stand out in the “sea of sameness.”

Tech 290

Tech Trade Shows Sustainability 2023 290

Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

Sustainability 312

Sustainability 2013 Trade Shows Advertising 312

Event Marketer

FEBRUARY 13, 2023

Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility. More CES 2023 Coverage: Reddit’s CES Experience Immerses Brands in its Early-adopter Audiences Canon Partners with M. For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

Automotive 246

Automotive 2023 Sustainability Transportation 246

Event Marketer

MARCH 30, 2023

Lighting above threw off soft hues from the Heritage Color collection, while LED walls, gold accents and botanical touches all pointed to the booth’s main themes—heritage, sustainability, trends and technology. Laura Kohler, chief sustainability officer and DEI officer at Kohler, also made an appearance. smart toilet. smart toilet.

Trade Shows 245

Trade Shows 2023 Sustainability Hospitality 245

Event Marketer

JULY 3, 2023

Speaking of magic—75 percent of surveyed attendees reported an increased intent to spend with Reddit in 2023 as a result of their CES experience. Tech also helped support Reddit’s commitment to sustainability, a top organizational priority. The brand used QR codes, for instance, instead of paper handouts, throughout the event.

2023 246

2023 Fashion Advertising Sponsorships 246

Smart Meetings

NOVEMBER 2, 2023

The talking point for IMEX 2023 was Human Nature, something IMEX Group CEO Carina Bauer pointed to as important right now because people need to feel uplifted and positive about the future of the planet and the human race at a time when daily news feeds are filled with so much hardship and adversity.

2023 242

2023 Tourism Trade Shows Entertainment 242

Smart Meetings

AUGUST 18, 2023

IMEX America Moves Toward a Sustainable Events Future IMEX America 2022 was the greenest one yet. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. IMEX is not new to the quest for more sustainable events.

2022 242

2022 Food and Beverage Sustainability 2012 242

Prestige Events Magazine

APRIL 23, 2024

Raccoon Media Group (RMG) reflects on its sustainability efforts in the past year and questions the feasibility of achieving true net zero status in this dynamic industry. RMG have come a long way in a relatively short amount of time, reducing our carbon footprint per visitor in the UK from 22kg of CO2e in 2021/22 to under 15kg in 2023/24.

Sustainability 130

Sustainability Transportation 2023 Trade Shows 130

Event Marketer

JUNE 30, 2023

The demand has since softened in some sectors, leading to excess inventories, and the OR organizers saw this as an opportunity to evolve several aspects of the show and open up new avenues to deliver value.

Retail 243

Retail Trade Shows 2023 Sustainability 243

Smart Meetings

JUNE 29, 2023

SmartMeetings #meetsmart pic.twitter.com/xbj1bBc6I4 — JT Long (@SmartMtgsJT) June 26, 2023 Be an AV Evangelist: Animatic Media founder Scott Frankel advised planners to “change your mindset and question how audio-visual is done.” “Use it to love them and lead them.” Thank you @TheVeraJones for bringing the empathetic leadership.

Food and Beverage 246

Food and Beverage 2023 Trade Shows Social Media 246

Event Marketer

JULY 31, 2023

Your monthly event sustainability update In our April Industry Pulse Survey , 72 percent of event marketers said sustainability plays a role in vendor and/or material sourcing and selection, and half of the survey’s respondents said they are eliminating single-use plastic at their events and activations.

Venues 246

Venues Sustainability 2026 Hotels 246

Smart Meetings

SEPTEMBER 16, 2022

21, 2022, will be the first time a trade show reduces its own construction’s carbon footprint. One of the main concerns when talking about sustainability is to be sure we use the most sustainable option…and we use as little waste as possible,” says Sophie Tuviahu, vice president of business development for UBQ.

Sustainability 244

Sustainability 2022 Trade Shows 2023 244

Expo Pass

FEBRUARY 1, 2023

We’ve done the research for you and created a list of the topics people most want to engage in 2023. Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. Sustainability isn’t just a trend, it’s an ever-present value in our culture.

2023 148

2023 2001 Sustainability Trade Shows 148

Smart Meetings

NOVEMBER 17, 2022

Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component. Fuel Attention: Attendees are asking for healthy sustainable food options. Pineda foresees a returning to the small event format in 2023 and more hybrid variations. Watch the entire webinar here. Jennifer O’Grady.

Association Meetings 246

Association Meetings Meetings Trade Shows B2B 246

Event Marketer

MARCH 6, 2023

Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Photo credit: Brunswick Corporation For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

Technology 263

Technology Automotive 2023 Transportation 263

Event Marketer

JANUARY 25, 2024

Brands are clearly seeing the value of being off the show floor, having the full attention of their audience and enjoying way above-average dwell times. ” Aaron Miller, VP, Group Creative Director, Hargrove from Encore Back in Business, but not Business as Usual “The show felt nearly back to its former self.

2024 279

2024 Trade Shows Tech 2023 279

Smart Meetings

DECEMBER 20, 2021

The gathering was equal parts hosted-buyer appointments, educational content, trade show and reunion. Shake up the meeting @TahoeSouth If you are at @CalSAE #SeasonalSpectacular stop by and ask about the Events Center opening there in 2023. They were there when members needed them and that cemented their loyalty.

2002 246

2002 2021 Trade Shows Government 246

EventMB

JUNE 2, 2022

Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry trade show to take place since the start of the Covid pandemic. All the indicators suggest that 2023 and 2024 are going to be very good years for our industry.

2028 172

2028 2030 2021 2019 172

Prestige Events Magazine

JUNE 6, 2023

Intimate wedding shot wins Off to Work Event Photography Awards 2023 after record number of entries The ninth edition of the Off to Work Event Photography Awards culminated in a highly enjoyable gallery viewing and awards ceremony at the stunning RIBA at 66 Portland Place in London on Monday 5 th June.

2023 130

2023 Trade Shows Sustainability Venues 130

Event Marketer

JANUARY 21, 2024

Clear sustainable messaging and practices. CES 2024 always delivers a few surprises and dark horses from the exhibit world, but this year’s show marked a major shift toward experience over showcase among the big names on the floor. Design & Delight SK BEST OF SHOW. Unexpected textures, appearances and pivots.

2024 304

2024 Sustainability Tech Retail 304

Expo Pass

JANUARY 3, 2024

2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing.

2023 107

2023 2024 Sponsorships Sustainability 107

Event Marketer

MAY 24, 2023

“People are coming back face-to-face, but they’re doing it differently, and we had to adapt to that,” Colleen Bisconti, vp-global conferences and events at IBM, described ahead of IBM Think 2023. “A Hot topics at the show included AI for business, security, sustainability, hybrid cloud and what’s next in computing.

2023 246

2023 Conference Trade Shows Technology 246

SpotMe Blog

JULY 13, 2023

Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. Event participants want to have the choice of how they attend, especially with regard to cost and event sustainability. And we’re delighted to announce that SpotMe has been named a Market Leader.

2023 130

2023 Event Management Marketing Management 130

Prestige Events Magazine

NOVEMBER 20, 2023

IBTM World 2023 , which returns to Fira, Barcelona from November 28 to 30 has announced Julius Solaris and Christine Renaud as its final keynote speakers, bringing innovation to the fore of its dynamic conference programme. Visitor and press registration is still open for IBTM World 2023. IBTMWorld #culturecreators

Tourism 130

Tourism 2023 2012 Sustainability 130

Prestige Events Magazine

JULY 20, 2023

I am keen to delve into the lesser-known aspects of Blackpool, the investments fuelling its growth, and how our hotel’s expansion has contributed to the local economy while prioritising sustainability. The town hosts a range of industry-specific events and trade shows, attracting professionals from various sectors.

Corporate Events 130

Corporate Events Trade Shows Sustainability Hotels 130

Prestige Events Magazine

FEBRUARY 28, 2023

It marks the first stage of the Policy Unit’s work and will close on 14th April 2023. A second stage Consultation will open later in 2023 and will further explore policy initiatives in more detail. It is vital that any policy initiatives are stress tested by Government. “I

Consulting 130

Consulting Government 2023 Trade Shows 130

Expo Pass

JANUARY 9, 2024

While many of these trends started in 2023, they’re set to take on greater significance in the coming year. Imagine giving potential attendees a tour of the trade show floor and its most exciting additions. According to one Neilsen report, a whopping 66% of consumers are willing to pay more for sustainable brands.

2024 158

2024 Event Marketing Marketing Social Media 158

Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

Trade Shows 52

Trade Shows Marketing Social Media B2B 52

MeetingsNet

APRIL 20, 2023

April 22 is Earth Day, a time for those in our industry to consider the substantial environmental impact of holding meetings, conventions, and trade shows. Here are eight recent sustainability developments around travel and meetings that planners should have on their radar. • Every effort counts. Green” began in Portland, Ore.,

Sustainability 69

Sustainability Travel 2023 2030 69

Event Industry News

NOVEMBER 7, 2022

but also to look forward and begin putting plans in place for 2023.”. This viewpoint is supported by many of the show exhibitors. Ozan Pakyz of Simpliwifi said: “We had an absolute corker of a show with over 250 stand visits and we have secured a number of deals already directly as a result of the show.”.

Sustainability 64

Sustainability 2022 2023 Trade Shows 64

MeetingsNet

JANUARY 6, 2023

A recently formed but powerful industry group will push state and federal lawmakers to implement policy ideas designed to benefit the meeting and trade show industry. Here are the group’s policy aims. Whenever the U.S.

2023 72

2023 Trade Shows Insurance Government 72

Eventscase Blog

DECEMBER 15, 2023

The year 2023 has nothing been short of momentous for us at Eventscase. This year, we have also released several whitepapers covering essential topics including gamification, sustainability, diversity, the attendee experience, and storytelling. We call this tool the ‘AI Assistant’. We will definitely see each other in 2024.

2023 59

2023 Tech Trade Shows Event Tech 59

Eventscase Blog

MARCH 23, 2023

In terms of content, sustainability and ROI will be the educational focus of the forum. The event will focus on the return on investment (ROI) of marketing and other intangible assets such as event sustainability programmes. It is organised by the Madrid City Council Tourism.

2023 52

2023 Tourism Trade Shows Sustainability 52

MeetingsNet

JANUARY 17, 2023

Electronic items and accessories, apparel and hats, bags and cases, and other items commonly used as gifts and giveaways at meetings, trade shows, and incentive programs could require more time for fulfillment and shipping from China—or might need to be obtained from elsewhere.

Apparel 94

Apparel 2023 Trade Shows 2024 94

Momencio

APRIL 18, 2023

The goal of lead capture is to create a sustainable pipeline of interested prospects for your business. Attend Events and Trade Shows Attending events and trade shows is a great lead capture strategy to connect with potential customers. 63% of marketers use trade shows to capture leads.

2023 59

2023 Social Media Trade Shows Marketing 59

Event Industry News

NOVEMBER 24, 2022

The unmissable trade show for organic and sustainable products opened its doors to thousands of buyers, retailers and industry professionals last week at MalmöMässan – attracting a total of 3858 attendees across the two days (a 5% increase since 2021). We will be back looking for new suppliers in 2023!”.

Sustainability 52

Sustainability Retail 2022 Trade Shows 52