Event Marketer

FEBRUARY 22, 2024

Higher air fares are replacing the flight delay challenges of 2023. And amid it all, sustainability watchdogs are championing corporate policies that are focused on monitoring their organizations’ overall business travel emissions. The team offers a guide on environmentally conscious travel to its show, as well.

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Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. COVID did many things for us, good and bad.

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Trade Shows 2023 Marketing Management 305

Event Marketer

DECEMBER 14, 2023

The message of sustainable computing for a sustainable future resonated throughout the exhibit, with hands-on demos exploring AI, software and hardware solutions. Looking at the changing trade show landscape, Torregroza noted that some exhibitors are starting to take risks to stand out in the “sea of sameness.”

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Tech Trade Shows Sustainability 2023 290

Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

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Sustainability 2013 Trade Shows Advertising 312

Event Marketer

FEBRUARY 13, 2023

Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility. More CES 2023 Coverage: Reddit’s CES Experience Immerses Brands in its Early-adopter Audiences Canon Partners with M. For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

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Automotive 2023 Transportation Sustainability 246

Event Marketer

MARCH 30, 2023

Lighting above threw off soft hues from the Heritage Color collection, while LED walls, gold accents and botanical touches all pointed to the booth’s main themes—heritage, sustainability, trends and technology. Laura Kohler, chief sustainability officer and DEI officer at Kohler, also made an appearance. smart toilet. smart toilet.

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Trade Shows 2023 Sustainability Hospitality 245

Event Marketer

JULY 3, 2023

Speaking of magic—75 percent of surveyed attendees reported an increased intent to spend with Reddit in 2023 as a result of their CES experience. Tech also helped support Reddit’s commitment to sustainability, a top organizational priority. The brand used QR codes, for instance, instead of paper handouts, throughout the event.

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Smart Meetings

NOVEMBER 2, 2023

The talking point for IMEX 2023 was Human Nature, something IMEX Group CEO Carina Bauer pointed to as important right now because people need to feel uplifted and positive about the future of the planet and the human race at a time when daily news feeds are filled with so much hardship and adversity.

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2023 Tourism Trade Shows Entertainment 242

Smart Meetings

AUGUST 18, 2023

IMEX America Moves Toward a Sustainable Events Future IMEX America 2022 was the greenest one yet. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. IMEX is not new to the quest for more sustainable events.

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2022 Food and Beverage Sustainability 2012 242

Event Marketer

JUNE 30, 2023

The demand has since softened in some sectors, leading to excess inventories, and the OR organizers saw this as an opportunity to evolve several aspects of the show and open up new avenues to deliver value.

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Retail Trade Shows 2023 Sustainability 243

Smart Meetings

JUNE 29, 2023

SmartMeetings #meetsmart pic.twitter.com/xbj1bBc6I4 — JT Long (@SmartMtgsJT) June 26, 2023 Be an AV Evangelist: Animatic Media founder Scott Frankel advised planners to “change your mindset and question how audio-visual is done.” “Use it to love them and lead them.” Thank you @TheVeraJones for bringing the empathetic leadership.

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Food and Beverage 2023 Trade Shows Social Media 246

Event Marketer

JULY 31, 2023

Your monthly event sustainability update In our April Industry Pulse Survey , 72 percent of event marketers said sustainability plays a role in vendor and/or material sourcing and selection, and half of the survey’s respondents said they are eliminating single-use plastic at their events and activations.

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Venues Sustainability 2026 Hotels 246

Smart Meetings

MARCH 24, 2023

Exhibitors, industry professionals and other attendees will meet at the second annual SIAL America 2023 , organized by Emerald X at Las Vegas Convention Center (LVCC) to showcase food and beverage categories that are key to retailers, wholesalers, food service companies and distributors. “We

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2023 Food and Beverage Trade Shows Retail 130

Prestige Events Magazine

APRIL 23, 2024

Raccoon Media Group (RMG) reflects on its sustainability efforts in the past year and questions the feasibility of achieving true net zero status in this dynamic industry. RMG have come a long way in a relatively short amount of time, reducing our carbon footprint per visitor in the UK from 22kg of CO2e in 2021/22 to under 15kg in 2023/24.

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Sustainability Transportation 2023 Trade Shows 130

Smart Meetings

SEPTEMBER 16, 2022

21, 2022, will be the first time a trade show reduces its own construction’s carbon footprint. One of the main concerns when talking about sustainability is to be sure we use the most sustainable option…and we use as little waste as possible,” says Sophie Tuviahu, vice president of business development for UBQ.

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Sustainability 2022 Trade Shows 2023 244

Expo Pass

FEBRUARY 1, 2023

We’ve done the research for you and created a list of the topics people most want to engage in 2023. Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. Sustainability isn’t just a trend, it’s an ever-present value in our culture.

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2023 2001 Sustainability Trade Shows 148

Smart Meetings

NOVEMBER 17, 2022

Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component. Fuel Attention: Attendees are asking for healthy sustainable food options. Pineda foresees a returning to the small event format in 2023 and more hybrid variations. Watch the entire webinar here. Jennifer O’Grady.

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Association Meetings Meetings Trade Shows B2B 246

Event Marketer

MARCH 6, 2023

Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Photo credit: Brunswick Corporation For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

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Technology Automotive 2023 Transportation 263

Event Marketer

JANUARY 25, 2024

Brands are clearly seeing the value of being off the show floor, having the full attention of their audience and enjoying way above-average dwell times. ” Aaron Miller, VP, Group Creative Director, Hargrove from Encore Back in Business, but not Business as Usual “The show felt nearly back to its former self.

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2024 Trade Shows Tech 2023 279

Smart Meetings

DECEMBER 20, 2021

The gathering was equal parts hosted-buyer appointments, educational content, trade show and reunion. Shake up the meeting @TahoeSouth If you are at @CalSAE #SeasonalSpectacular stop by and ask about the Events Center opening there in 2023. They were there when members needed them and that cemented their loyalty.

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EventMB

JUNE 2, 2022

Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry trade show to take place since the start of the Covid pandemic. All the indicators suggest that 2023 and 2024 are going to be very good years for our industry.

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Prestige Events Magazine

JUNE 6, 2023

Intimate wedding shot wins Off to Work Event Photography Awards 2023 after record number of entries The ninth edition of the Off to Work Event Photography Awards culminated in a highly enjoyable gallery viewing and awards ceremony at the stunning RIBA at 66 Portland Place in London on Monday 5 th June.

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Event Marketer

JANUARY 21, 2024

Clear sustainable messaging and practices. CES 2024 always delivers a few surprises and dark horses from the exhibit world, but this year’s show marked a major shift toward experience over showcase among the big names on the floor. Design & Delight SK BEST OF SHOW. Unexpected textures, appearances and pivots.

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2024 Sustainability Tech Retail 304

Expo Pass

JANUARY 3, 2024

2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing.

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2023 2024 Sponsorships Sustainability 107

Event Marketer

MAY 24, 2023

“People are coming back face-to-face, but they’re doing it differently, and we had to adapt to that,” Colleen Bisconti, vp-global conferences and events at IBM, described ahead of IBM Think 2023. “A Hot topics at the show included AI for business, security, sustainability, hybrid cloud and what’s next in computing.

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2023 Conference Trade Shows Technology 246

Event Marketer

APRIL 11, 2024

Johnson) Toyota’s Inclusive Sports Festival Toyota’s massive booth space was divided into lifestyle sections, color themes and vehicle offerings that mapped to messaging like “Empower You,” a zone featuring EVs and other sustainability messaging. We explore the brand experiences that resonated most.

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SpotMe Blog

JULY 13, 2023

Research In Action has released the Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023. Event participants want to have the choice of how they attend, especially with regard to cost and event sustainability. And we’re delighted to announce that SpotMe has been named a Market Leader.

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Prestige Events Magazine

NOVEMBER 13, 2023

More than 170 delegates representing the UK government and the global business events, associations and education sectors, joined The Business of Events’ UK Policy Forum, which took place yesterday (08 November 2023) at IET London: Savoy Place in Westminster. In the UK £9.4

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Trade Shows Government Tourism 2023 147

Prestige Events Magazine

NOVEMBER 20, 2023

IBTM World 2023 , which returns to Fira, Barcelona from November 28 to 30 has announced Julius Solaris and Christine Renaud as its final keynote speakers, bringing innovation to the fore of its dynamic conference programme. Visitor and press registration is still open for IBTM World 2023. IBTMWorld #culturecreators

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Tourism 2023 2012 Sustainability 130

Smart Meetings

OCTOBER 9, 2024

Two Dudes Photo That lengthy line that once led to IMEX’s dining section in 2023 found its way to another area of the convention this year, namely, Two Dudes Photo. Their thing in the past, they’re just not there,” Heaney said, talking about the county’s sustainability efforts. How are you?”

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2024 Food and Beverage Hotels Tourism 246

Prestige Events Magazine

JULY 20, 2023

I am keen to delve into the lesser-known aspects of Blackpool, the investments fuelling its growth, and how our hotel’s expansion has contributed to the local economy while prioritising sustainability. The town hosts a range of industry-specific events and trade shows, attracting professionals from various sectors.

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Corporate Events Trade Shows Sustainability Hotels 130

Prestige Events Magazine

FEBRUARY 28, 2023

It marks the first stage of the Policy Unit’s work and will close on 14th April 2023. A second stage Consultation will open later in 2023 and will further explore policy initiatives in more detail. It is vital that any policy initiatives are stress tested by Government. “I

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Expo Pass

JANUARY 9, 2024

While many of these trends started in 2023, they’re set to take on greater significance in the coming year. Imagine giving potential attendees a tour of the trade show floor and its most exciting additions. According to one Neilsen report, a whopping 66% of consumers are willing to pay more for sustainable brands.

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2024 Event Marketing Marketing Social Media 158

Smart Meetings

MARCH 4, 2024

Hear what attendees said about the 2023 Smart Woman Summit. I switched majors from industrial engineering to hospitality management,” Kayla Worthy , CMP, Senior Marketing Manager, Trade Shows & Events, Transitions Optical “It’s not enough to just listen to people, you need to make them feel heard.

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2024 Meetings Tourism Hospitality 246

Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Trade Shows Marketing Social Media B2B 52

MeetingsNet

APRIL 20, 2023

April 22 is Earth Day, a time for those in our industry to consider the substantial environmental impact of holding meetings, conventions, and trade shows. Here are eight recent sustainability developments around travel and meetings that planners should have on their radar. • Every effort counts. Green” began in Portland, Ore.,

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Sustainability Travel 2030 2023 69

Event Industry News

NOVEMBER 7, 2022

but also to look forward and begin putting plans in place for 2023.”. This viewpoint is supported by many of the show exhibitors. Ozan Pakyz of Simpliwifi said: “We had an absolute corker of a show with over 250 stand visits and we have secured a number of deals already directly as a result of the show.”.

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