2024 Conference Event Marketing 
Event Marketer
NOVEMBER 7, 2024
The world of money is changing fast, and Money20/20 USA , the fintech trade show and conference that took place at the Venetian Expo in Las Vegas, Oct. Our theme this year is Human x Machine,” said Kathryn Frankson, global director-marketing, Money20/20. Indeed, Money 20/20 is the place where money does business, and plays hard too.
Event Marketer
DECEMBER 15, 2024
AI-powered photo activations drew crowds to Hisense and Google at CES 2024. Multi-Dimensional Storytelling A newcomer to CES in 2024, Walmart wowed with a pavilion that shared the companys vision through interactive storylines and culminated with a 4D ride that flew attendees along the entire supply chain. Have a story idea?
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Prestige Events Magazine
OCTOBER 30, 2024
UKEVENTS, the umbrella organisation of the UK’s events industry, is pleased to announce the findings of its anticipated UK Events Report 2024. Key findings from the report include: Corporate events such as conferences, trade shows, exhibitions and product launches, generating £33.6
Event Marketer
FEBRUARY 26, 2025
And that makes it critical for conference organizers to ensure that their first-time attendees are set up for successparticularly as a tidal wave of newcomers continues to flood the b-to-b event landscape. Post-event interactions should be targeted, too, the experts say.
Event Marketer
NOVEMBER 24, 2024
Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. According to Hyve, HLTH USA is now the company’s largest event by revenue. HLTH USA 2024 wrapped up on Oct. Company Updates Hyve Group acquired HLTH Inc.,
Event Marketer
DECEMBER 30, 2024
Many pop culture moments marked 2024, from Brat summer, to Moo Deng the pigmy hippo, to the Willy Wonka fiasco in Glasgow, to the Glicked phenomenon, to the viral break dancer from the Paris Games. We rounded up some of the festival’s best experiential marketing ideas, from shower portals to manifest stations to self-care retreats.
Event Marketer
MARCH 19, 2025
With Q1 rapidly coming to a close, its worth examining the state of b-to-b events and where theyre going in the year ahead. INDUSTRY OVERVIEW The good news is that sentiments on the overall state of the industry are positive, with more organizations reporting that events are essential to growing their business.
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