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SEPHORiA 2024: How Sephora Transformed a Flagship Event into a Global Property

Event Marketer

The venue offered a distinctive backdrop, with a few authentic elements still in place, like real train cars and a repair transfer table. The theme of each SEPHORiA 2024 event is Beauty Fun House, which “celebrates a spirit of joy, surprise, discovery, and beauty.” Sephora also prioritizes the accessibility of the host city and venue.

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Reimagined spaces, radical impact: the Barbican drives growth with creative use of venue

Prestige Events Magazine

The Barbican, one of London’s most iconic cultural and conference venues, will showcase its recent innovative use of space at IBTM 2024 in Barcelona. The Barbican’s world-class event venues comprise a range of spaces, from intimate meeting rooms to the 2,000-capacity Barbican Hall. Visit the Barbican on stand no.

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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, Mosaic North America, and Alyson Walker, Wasserman The Event Peeps Podcast returns with part two of our look back on one of the years biggest events, the Paris 2024 Olympic and Paralympic Games. For this Games, Air Canadas focus was really about every boarding pass as a connection.

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Cvent and Venue Directory MICE Sourcing Volume Sets New Records in 2024

Prestige Events Magazine

Cvent announced that MICE sourcing volume through its online channels set new record highs in 2024, surpassing pre-pandemic numbers for the first time. billion) of MICE business volume was sourced through the Cvent Supplier Network, one of the worlds largest MICE hotel and venue sourcing marketplaces. Last year, $16.5 billion (13.1

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Westminster Venue Collection announces returning Chair, new Vice Chair and additional board members at AGM

Prestige Events Magazine

At its Annual General Meeting held yesterday at The Lansdowne Club, leading venue consortium Westminster Venue Collection announced its new, expanded board formation. With over 175 years of combined industry experience, Westminster Venue Collection’s new board is expertly placed to support its continual growth throughout 2025.

Venues 264
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An Outstanding Year for Venues of Excellence

Prestige Events Magazine

Mandy Jennings, CEO and Owner of Venues of Excellence reflects on 2024 and the power of the sales and marketing consortium for independent venues. As 2024 draws to a close, Mandy Jennings, CEO, reflects on the incredible progress and achievements of the past 12 months for the consortium and its member venues.

Venues 263
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Case Study: CVB Partnership Amplifies Impact at Lenovo Tech World 2024

Smart Meetings

By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. After the 2023 event in Austin, the planners from Event Strategy Group (ESG) looked towards the Pacific Northwest for the 2024 gathering, “Smarter AI for All.”

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