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CES 2025: Newcomers, Block Parties and Heroes on the Show Floor

Event Marketer

Here, we bring you more scenes, insights and inspiration from CES 2025. The displays felt more like a conference poster session but with enough white space not to be overwhelming. Event Marketer and its Chief Marketer Network of brands is an Official Media Partner of CES 2025. Cheers to data.

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29 Questions at the Panasonic CES 2025 Experience

Event Marketer

We found out through 29 rapid-fire questions asked during a walkabout of the brand’s booth at CES 2025. A behind-the-scenes look thats part insight, part hilarity, part valiant attempt at not smashing into any conference-goers, and 100 percent worth the watch. The result?

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Event Marketer, EDPA Announce a Partnership for 2025

Event Marketer

The new partnership gives EDPA members expanded access to the experiential marketing industrys top buyers and provides Event Marketer an elevated position from which to serve EDPA members with content and data. The partnership includes: EDPA @ Experiential Marketing Summit. EDPA + Event Marketer Content.

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SXSW 2025: The Top Experiential Stunts, Activations and Events Taking Over Austin

Event Marketer

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. For 2025, a few new titles were added to the experience, including Happy Face, in addition to the return of fan favorites. Read the full case study here.

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B-to-B Dream Team 2025: Meet Valerie Strehle

Event Marketer

Event Marketer’s 2025 B-to-B Dream has been unveiled. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. Weve got a code name just for Strehle: CID or Consider it Done.

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Embracing a Trade Show Theme: Creative Ideas from the Exhibitors at VMX 2025

Event Marketer

Health care conferences can often come off as sterile. Due to the serious nature of the conversations, solutions and sessions presented, that can translate to a buttoned-up, clinical approach to the design and attendee experiencebut not at VMX 2025.

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Event Marketer Launches a BIPOC Mentorship Program to Elevate Careers

Event Marketer

The event industrys leading information resource on face-to-face marketing,Event Marketer, is expanding the scope of its Experiential in Color recognition program to include a new mentorship initiative led by a steering committee of event industry professionals.