This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Due to the serious nature of the conversations, solutions and sessions presented, that can translate to a buttoned-up, clinical approach to the design and attendee experiencebut not at VMX 2025.
In light of the recommendation era and the acceleration of AI tools, b-to-b eventmarketers this year are focused on taking personalization from buzzword to practice, customizing content, and making connections with attendees that speak to their business needs and the individual at every step of the journey.
The events industry is evolving rapidly and as we enter 2025, event registration technology continues to play a vital role in creating smooth, attendee-focused, in-person experiences. Why Event Registration Technology Matters Today In-person events are back, big time! This allows them to: reduce admin tasks.
Eventmarketers were among some of the earliest adopters of AI but the scope was initially limited to back of house functions like developing creative concepts, streamlining operational processes and generating RFP responses. The post AI-driven Experiences appeared first on EventMarketer. And thats just the beginning.
We have listened to our customers’ repeated demands to build integrated event registration capabilities, and we are proud that you all trust us to do so. In early 2025, Guidebook will be ready to support your events from start to finish. And all of them, naturally, compliment our Event Experience App perfectly.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
And at the 2025 eTail Palm Springs retail conference, organizers split up first-timers into small groups that convened before the show officially began. The casual meetups were guided by members of the eTail Advisory Board, who spoke to the group about what to expect and how to take advantage of the event. Here’s my hack.
For busy organizers, i ntegrating registration with your app – via an EventMarketing Website – is an effective way to streamline the planning process. By simplifying registration, you encourage attendees to engage with your eventapp early on, ensuring theyre informed and excited from the start.
The event industry is constantly evolving, and Eventscase remains at the forefront of these innovations and developments. Let’s take a look at the latest news, key developments, and Eventscases role in shaping the future of events.
In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of EventMarketing report, 78.5% Event registration technology allows you to create a cohesive brand experience from registration through to event day.
Eventmarketing is rapidly evolving due to technological advancements and changes in customer preferences. Eventmarketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.
For 2025, one other goal that’s especially important is “to maintain corporate culture and morale in the face of uncertainty,” Jenkins said. If there are reps who will attend the SKO virtually, Platia stressed that their experience must be unique, not just during the event but in the run-up to the event as well.
Optimize event logistics: Ensure a seamless experience for attendees by managing logistics like catering, schedules, and technology. Engage your attendees: From gamified eventapps to personalized agendas, discover fresh ideas to make your event unforgettable. Well guide you on creating backup plans that save the day.
They want more personalized experie nces, compelling content, robust networking opportunities and more.So, how do you save time and money while delivering more in 2025 and beyond? Enter all-in-one event management system (EMS) solutions. Use these insights to prove event value and negotiate better deals with hotels. #4.
According to the most recent IACC “Meeting Room of the Future” report, 90 percent of event planners say their job requires more “experience creation” than it did two to five years ago. And one way to create experiences is event technology.
A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent eventmarketing survey , 52% of survey respondents said that eventmarketing drove more business value than other marketing channels. (To
If you need more info, make it optional or use surveys in your eventapp to collect data after youve locked their attendance in. Promote the Event Effectively You can have the smoothest registration process in the world, but if no one knows about your event, whats the point? and secure transactions.
EVA Social: Real-time interaction via WhatsApp Interaction will reach a new level with EVA Social , our most innovative feature launching now and available for your 2025events. What to expect in 2025? In the coming year, we will continue to work on tools that drive personalisation and engagement at events.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content