Remove 2025 Remove Global Events Remove Trade Shows
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Field Report: Things We’ve Never Seen at Trade Shows Until Shoptalk 2025

Event Marketer

Disco balls, a dj, fog and lasers… This wasnt going to be a regular trade show. With the lights down low, spinning disco balls and DJ vibes, attendees were primed for what was going to be a high-energy, buzzing event that lets its personality shine. Mattel, Canada Goose and P&G. And its huge!

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10 Things We’re Fired Up for at EMS 2025

Event Marketer

Lets explore all the ways youll connect, discover and charge up for your big bold future in events at the Summit. Interactive Creative Sessions EMS 2025 will kick off in style with an interactive morning keynote delivered by global creativity expert and author Phil Hansen. Youve come to the right place. Its EMS, baby.

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Three Ways Siemens Leverages Data for High-Performance Exhibits

Event Marketer

How can data transform a trade show exhibit into a powerful driver of brand awareness, engagement, and ROI? Siemens, in partnership with Freemans A/V team and agency, Sparks, brought a reimagined exhibit to CES 2025 that was based on the insights collected at its award-winning CES 2024 exhibit and throughout the year.

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The Business of Events Publishes Plan of Activity for 2024/5

Prestige Events Magazine

The Business of Events (TBOE), the Think Tank and Advocacy Network for the global events sector, has today published its Plan of Activity for 2024/5. This year, a number of regional events will also take place, along with specific Advocacy Forums, which will be held within existing events and trade shows.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Trade Shows and Fairs Trade shows and fairs bring together multiple brands and industry players in one place. Participating in trade shows gives your brand direct access to interested buyers. Immersive Hybrid Events Super Bowl: AR and VR in Action Super Bowl 2024 at Allegiant Stadium in Las Vegas.

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Highlights from IMEX America 2016

SmartMeetings

Las Vegas Convention and Visitors Authority (LVCVA) drew crowds to its trade show booth with a citywide interactive screen, which allowed users to access to hotel, convention and event spaces through the power of touch-screen technology. LVCVA developed the trade show booth over the past year in partnership with Inhance Digital.

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What Meeting Trends We’ll Be Watching in 2020

PCMA Convene

The United Nations Sustainable Development Goals (SDG) — a set of 17 wide-ranging goals and 169 targets addressing critical global problems — aren’t exactly household words. Consider the fact that the global events industry was officially added, as of last fall, as a partner in the United Nations’ drive to reach SDGs by 2030.

2020 128