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Disco balls, a dj, fog and lasers… This wasnt going to be a regular tradeshow. Whats surprising is that this space, used for just about every tradeshow here, usually doesnt see anything beyond posters and banners and maybe a few small-scale activations. Mattel, Canada Goose and P&G. And its huge!
One of our favorite perks of covering tradeshows is exploring whats happening around the exhibit floor throughout the year, tracking next-level innovation in translating business objectives to immersive storytelling and, frankly, just getting our minds blown. Meeting Space with a Vibe No more four white walls with a door.
Welcome to this month’s exhibit industry news digest for corporate tradeshow marketers, featuring intel on research, trends, people and company updates. Starting in Spring 2025, the project will focus on modernizing the hotel’s expansive 85,000-plus square feet of meeting space.
Due to the serious nature of the conversations, solutions and sessions presented, that can translate to a buttoned-up, clinical approach to the design and attendee experiencebut not at VMX 2025. Steps behind the figure let attendees hover above them as the third dog in the trench coat tower.
As vp of startup programming and investments, she oversees the AgeTech Collaborative from AARP tradeshow and events program, among other aspects. We have over 180 startups, but we can only bring so many to a show, so we filmed their 30-second pitches and grouped the content to showcase the full spectrum. Have a story idea?
Travel Association has designated April 3 as Global Meetings Industry Day, an annual international event celebrating the major impact meetings, conferences, tradeshows and exhibitions have on people, businesses and communities. Today, GMID is championed by Meetings Mean Business as part of U.S. Travel Association.
The dust has settled on CES 2025, and if theres one overarching theme that we walked away with its that static is no more. Dancing installations, holographs, flip signage, movement in architecture, and soundscapes were among moments that caught and kept our attention across the show floor. Experiences that fulfilled the promise of CES.
At CES 2025, Accenture invited clients and guests to explore the AI-powered future, showcasing the power of new technologies, reinventionand trustthrough experiences that broke through even at the largest tech show of the year. Along with business-focused engagement, the area offered a place of respite from the busy show floor.
Event Marketers 2025 B-to-B Dream has been unveiled. Conferences and tradeshows in my industry are critical, and I was surprised how critical these shows were when I first got into med device, she says. If you dont do the shows, you may as well be invisible.
How can data transform a tradeshow exhibit into a powerful driver of brand awareness, engagement, and ROI? Siemens, in partnership with Freemans A/V team and agency, Sparks, brought a reimagined exhibit to CES 2025 that was based on the insights collected at its award-winning CES 2024 exhibit and throughout the year.
We love the show’s creative approach and how both attendees and exhibitors are well looked after at the show! I look forward to seeing what the show team has in store for 2025!’ Its a brilliant way to start the year, and I cant wait to see what they have planned for 2025!”
RX Global UK Managing Director, Kerry Prince, will explore the opportunities for the UK exhibition and tradeshow sector while some of the UKs leading business events destinations will contribute to a session, moderated by VisitBritain/Meet Englands Paul Black, on the changing role of Convention Bureaux.
For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Known as The Show for Shows, the education, tradeshow floor and networking brought together solutions and inspiration.
History of BEIW Living in Color Fashion Show The ambitious list of partners and attractions was long that first year. Washington Convention Center with others meeting nearby. After light traffic last year, the tradeshow component was dropped. In 2024, the bulk of activities moved to Walter E.
Welcome to this month’s exhibit industry news digest for corporate tradeshow marketers, featuring intel on research, trends, people and company updates. Show News Outdoor Retailer has discontinued its Nov. show and will hold only one annual show in June, rather than two each year. Canada and Europe.
In fact, Fast Company has declared 2025 the year of personalization, and its report cites data from McKinsey which found personalization strategies in business lead to revenue increases and marketing spend efficiencies. For Siemens, the process is beginning well before the tradeshow floor opens.
The Intel Technology Showcase at CES 2025 was an invitation-only space for customers, press, influencers, and ecosystem partners to get uninterrupted hands-on time with Intel technology and product experts. The post Watch: Three Minutes in Intels CES 2025 Technology Showcase appeared first on Event Marketer.
In a deep dive into the UKs exhibition and tradeshow sector, RXs UK managing director Kerry Prince, and Manchester Central CEO Lori Hoinkes explored untapped opportunities and emerging trends.
Designed at a precise 17-degree angle to meet the gaze of CES 2025 attendees as they entered the Las Vegas Convention Centers West Hall, HERE Technologies 3,500-square-foot booth proclaimed in a banner overhead, Theres More in HERE. Access more of our CES 2025 coverage here.
The nature of business meetings has undergone a significant transformation. Sign up for the monthly Behind the Bookings newsletter here Understanding the Shift in Meeting Dynamics Corporate leaders are placing greater emphasis on regular in-person interactions to bridge the gaps created by remote and hybrid work models.
The 2025 HIMSS Global Conference & Exhibition brought more than 28,000 healthcare and tech leaders from around the world to the Venetian Convention & Expo Center in Las Vegas, March 3-6, to explore the latest in healthcare innovation and the future of digital health. Some promotional items had entire storylines.
The show floor at VMX is alive with the sounds of cats purring, puppies barking and djs jamming. But this year, the Veterinary Meeting & Expo embraced a buzzy art theme that gave exhibitors a creative license to experiment. Attendees could wait in a long line to chews a Gard Yard design to print on their own custom t-shirt.
1,000 TOY-SIZED POP-UPS APPEAR NEAR THE DETROIT AUTO SHOW While shiny new models are on display across the 2025 Detroit Auto Show (Jan. The campaign tagline: With TUMS fast heartburn relief, your favorite foods are never a gamble. Sadly, our tum-tum begs to differ. We know what our plans are that night. Plus, from Jan.
I’m an extrovert, I’m a speaker, I’m there to be involved in the meeting, be involved with the attendees, and I wasn’t doing it. The rest is about everything else that happens at the meeting because we use alcohol as a source of connection. I think any meeting planner would be bummed out about that.
The Canadian Event Awards (CEA) , Canadas most esteemed recognition program for live events, experiential marketing, and hospitality, is proud to announce the 2025 award finalists. View the full list of 2025 finalists here. The 2025 Canadian Event Awards Gala would not be possible without the support of our incredible sponsors.
More Exhibit Activation Ideas: EMS 2024: Five Takeaways for TradeShow Exhibit Experiences Six Exhibit Engagement Trends from NAB Show 2024 Photo Ops “All Blippies are real Blippies,” said the rep at the stand of Moonbug Entertainment, where attendees could get their photos taken with many of the brand’s beloved characters.
The newest audiovisual solutions dazzled at InfoComm 2024, the tradeshow for the pro a/v industry that brought almost 37,000 attendees to the Las Vegas Convention Center, June 12-14. While it was fun to get inside, it was equally fun to watch a meeting seemingly taking place at a big cats preserve from the outside in.
Meeting Professionals International (MPI) powered Smart Monday and morning keynotes as part of a 20-year partnership that was formally extended through 2025. Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. meetsmart #ireland pic.twitter.com/1Dua0ypRxJ.
These connections will help ensure that the UK remains at the forefront of the global business events industry and continues to meet the needs of planners and delegates. This year, a number of regional events will also take place, along with specific Advocacy Forums, which will be held within existing events and tradeshows.
” Julia Catanese, CMP, Senior Meetings, Events, and TradeShows Planner, Cardinal Health I would make sustainability a fundamental aspect of every event. This would mean mandatory practices like zero-waste policies, sourcing from local vendors, and ensuring venues meet green certifications. 12-15 in Houston, Texas.
The first visual we laid eyes on at Toy Fair 2025 in New York City, held at the Javits Center, March 1-4, was a larger-than-life Rubiks cube suspended in the air and surrounded by disco lights and bumping music. Slime is a sensory escape, folks, especially when its scooped and adorned with sprinkles.
Meet the Event Industry News team at this year’s Event Sustainability Live, the Event Industry News Hub will be your go-to spot to connect, plan, and explore the full potential of digital marketing and advertising for your brand in 2025 and beyond. This is your opportunity to book a meeting with our team, discuss upcoming […]
Several years ago, the Freeman leadership team established a vision for where we wanted to be in 2025, a strategic road map with very specific imperatives attached to each objective. The post Welcome to the Age of Intelligent Reduction appeared first on Smart Meetings. Bob Priest-Heck, Freeman CEO. Bob Priest-Heck is CEO at Freeman.
Now in its second year, Skift Meetings Awards celebrate the industry’s most respected suppliers, setting the standard for excellence in business events. So, without any further ado, here are the 2024 Skift Meetings Awards winners! At Marriott, innovation transcends all aspects of the global business. along with a 22,000 sq.
Covid pushed society a decade ahead in terms of digitization, and many technologies are here to stay in the events and tradeshow industries, said Corbin Ball, a meetings technology expert, and owner of Corbin Ball & Co. based consultancy, by 2025, a staggering $3 trillion – up 25 percent from $2.4
12 event planning problems and solutions for 2025 You dont have a back-up plan for your event Be prepared for everything. Set aside some time for team meetings to make sure that everyones up to speed on their responsibilities and deadlines. million dollars on tradeshows. companies planned to spend an average of nearly 1.4
What to consider when planning an event at an all-inclusive resort Meeting Professionals International (MPI) CEO Paul VanDeventer likes to say that when planning the association’s World Education Congress (WEC), MPI takes chances so members don’t have to take on the risk. Louis in 2025 in the expanded convention center campus.
Business travel demand is also strong, due in part to the need for r emote workers to fly to meet with coworkers and clients. Just don’t call it a tradeshow,” he advised. I don’t foresee association consolidations happening before 2025. A day of reconning may be coming for hotels,” Meyer said.
Long wait times and inflationary pressure linger at in-person-only medical meeting The arrival in Seattle of 11,631 attendees for the 2024 Association for Research in Vision and Ophthalmology ( ARVO ) conference in May was the culmination of a logistical struggle to return to bringing the world of eye doctors together at 2019 levels.
At several points of the day a long line could be seen stretched across the aisle with meeting professionals eager to have their headshot taken. In addition to this observation here at Smart Meetings, there were a host of other observations—as well as celebrations—we made on the second day of IMEX America 2024.
When people meet your business directly, theyre more likely to remember it. Heres how event marketing helps: Show your products or services to new audiences. TradeShows and Fairs Tradeshows and fairs bring together multiple brands and industry players in one place. These events also help build trust.
Skift Take: The exhibition industry is expecting an almost 20% increase in revenue for 2025. Miguel Neves Read the Complete Story On Skift Meetings Driving the bulk of the growth are emerging markets, and almost half of exhibition companies worldwide are looking to expand their workforce.
Read More : Event Contracts: What to Watch in 2025 Nurture Your Network Planners know the value of bringing people together; it only makes sense that planners get better and brighter when they gather, too. This article appears in the March 2025 issue. The post The List: Above and Beyond appeared first on Smart Meetings.
IBTM Asia Pacific will bring together a high calibre group of international, APAC regional and local meeting planners and exhibitors for two days of pre-scheduled one-to-one business meetings, education and networking. Senthil Gopinath, ICCA CEO: “We congratulate IBTM on the launch of this new platform in the Asia Pacific region.
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