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CES 2025: Booth Designs and Insights from Day One in Las Vegas

Event Marketer

An Activation Feel for Abbott Laboratories Showcasing tech designed for health, from biowearables to diagnostics to nutrition, Abbotts athletic track booth design theme that circled the footprint above and below photographed well, leveraged bright lighting, offered sampling and an interactive game, and a variety of shapes and materials.

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NRF 2025: Five Exhibit Design Trends from Retail’s Big Show

Event Marketer

While the show floor at NRF 2025 was abuzz with talk of AI agents and retail media networks earlier this week, EM arrived at New York Citys Javits Center to explore how some of the worlds biggest retail brands approached exhibit design and engagement at the National Retail Federations “Big Show.

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CES 2025: Newcomers, Block Parties and Heroes on the Show Floor

Event Marketer

First-time CES exhibitor Scout Motors made its announcements under the theme, The right balance of touch, tech and connection brings people together. While there are a few missing big-name players on the show floor this year (Google, for one), newcomers like Scout are giving experience builders plenty to talk about. Cheers to data.

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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Starting in Spring 2025, the project will focus on modernizing the hotel’s expansive 85,000-plus square feet of meeting space.

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Q&A: 10 Minutes with Amelia Hay of AARP Innovation Labs on the Floor at CES 2025

Event Marketer

As vp of startup programming and investments, she oversees the AgeTech Collaborative from AARP trade show and events program, among other aspects. Were seeing hologram tech gaining ground. The post Q&A: 10 Minutes with Amelia Hay of AARP Innovation Labs on the Floor at CES 2025 appeared first on Event Marketer.

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Touchless Activations at Tradeshows Here to Stay

EventMB

Covid pushed society a decade ahead in terms of digitization, and many technologies are here to stay in the events and trade show industries, said Corbin Ball, a meetings technology expert, and owner of Corbin Ball & Co. based consultancy, by 2025, a staggering $3 trillion – up 25 percent from $2.4

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BMW ‘Shrinks’ Product Experts (and Tim Meadows) in its CES 2025 Experience

Event Marketer

The faade of the BMW experience at CES 2025 might have been a lock-box design, an unveiling of a top-secret announcement, and the feeling that attendees would be given exclusive access to something extraordinary. Between the build, the program, the tech, and the chill vibes outside, we call this experience a CES showstopper.

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