Event Marketer

JANUARY 8, 2025

Following in the footsteps of HPE Discover , Delta became the second brand to ever leverage Sphere for a keynote experience as part of the CES 2025 lineup in Las Vegas on Jan. Scenes from in and around the keynote: Event Marketer and its Chief Marketer Network of brands is an Official Media Partner of CES 2025. Learn more here.

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Event Marketer

JANUARY 16, 2025

While the show floor at NRF 2025 was abuzz with talk of AI agents and retail media networks earlier this week, EM arrived at New York Citys Javits Center to explore how some of the worlds biggest retail brands approached exhibit design and engagement at the National Retail Federations “Big Show.

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Event Marketer

OCTOBER 24, 2024

Separate surveys were initiated to consumer event marketers, b-to-b event marketers, corporate trade show exhibitors—plus attendees at consumer events, b-to-b events and trade shows. Event and Trade Show Attendees. The post EventTrack 2025 appeared first on Event Marketer. Fortune 1000 Insights.

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Event Marketer

JANUARY 9, 2025

While there are a few missing big-name players on the show floor this year (Google, for one), newcomers like Scout are giving experience builders plenty to talk about. Here, we bring you more scenes, insights and inspiration from CES 2025. Event Marketer and its Chief Marketer Network of brands is an Official Media Partner of CES 2025.

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2025 Automotive Trade Shows Transportation 279

Event Marketer

JANUARY 24, 2025

The PPAI Expo 2025 brought more than 10,000 suppliers and distributors to the Mandalay Bay Convention Center in Las Vegas, Jan. The largest and longest-running promotional products trade show, its a great barometer of the industry as the tide shifts towards more personalization, transparency, and experiential gifting.

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2025 Trade Shows Apparel Retail 290

Event Marketer

JANUARY 9, 2025

As vp of startup programming and investments, she oversees the AgeTech Collaborative from AARP trade show and events program, among other aspects. We have over 180 startups, but we can only bring so many to a show, so we filmed their 30-second pitches and grouped the content to showcase the full spectrum. Have a story idea?

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2025 Trade Shows Technology Event Marketing 291

Event Marketer

JANUARY 27, 2025

The dust has settled on CES 2025, and if theres one overarching theme that we walked away with its that static is no more. Dancing installations, holographs, flip signage, movement in architecture, and soundscapes were among moments that caught and kept our attention across the show floor. Experiences that fulfilled the promise of CES.

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2025 Automotive Trade Shows Transportation 265

Event Marketer

JANUARY 16, 2025

At CES 2025, Accenture invited clients and guests to explore the AI-powered future, showcasing the power of new technologies, reinventionand trustthrough experiences that broke through even at the largest tech show of the year. The post Deepfakes and Trust: Inside Accentures Experience at CES 2025 appeared first on Event Marketer.

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2025 Tech Technology Event Marketing 279

Event Marketer

FEBRUARY 25, 2025

7 at CES 2025, one of the most high-profile keynote stages in the world, with brands selected based on how their story of innovation will contribute to the global conversation that the Consumer Technology Association aims to create that year at its show. It was the official kickoff moment for Panasonics opening keynote on Jan.

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Event Marketer

APRIL 27, 2025

Lifestyle Gear Almost of all of the big players, including Ford, Toyota, Chevy and Genesis, dedicated a portion of their booth space at NYIAS 2025 to a mini lifestyle-gear pop-up where items from jackets to shirts to tumblers to keychains and beyond were on display and available for purchase.

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Event Marketer

JANUARY 24, 2025

I am thrilled to take our relationship with the EDPA to the next level in 2025 in a way that benefits both EDPA members and Event Marketers growing corporate exhibitor audience, says Event Marketer founder Kerry Smith. Expanded trade show-specific data will be presented at an exclusive main session at EDPA Access 2025.

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Event Marketer

JANUARY 9, 2025

We found out through 29 rapid-fire questions asked during a walkabout of the brand’s booth at CES 2025. The result? A behind-the-scenes look thats part insight, part hilarity, part valiant attempt at not smashing into any conference-goers, and 100 percent worth the watch.

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Event Marketer

APRIL 16, 2025

More scenes from EMS 2025 Day Two: More EMS 2025 Coverage: EMS 2025 Opens up with Workshops, Meow Wolf and the 2025 Ex Awards Winners Unveiled: The 2025 Ex Awards The post EMS 2025: Everything You Missed on Day Two appeared first on Event Marketer.

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Event Marketer

MARCH 7, 2025

Kitchen demos were table stakes at KBIS and IBS trade shows, part of the Design & Construction Week that took place at the Las Vegas Convention Center, Feb. Related: Field Report: Top Exhibits at Design & Construction Week 2025 GE Appliances Lets its Brand Personalities Shine at KBIS 2024 So what else was cooking?

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2025 Trade Shows Banking 2024 212

Event Marketer

MARCH 28, 2025

Interactive Creative Sessions EMS 2025 will kick off in style with an interactive morning keynote delivered by global creativity expert and author Phil Hansen. Lets explore all the ways youll connect, discover and charge up for your big bold future in events at the Summit. Youve come to the right place. Often imitated, never duplicated.

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2025 Trade Shows Sponsorships Marketing 246

Event Marketer

APRIL 15, 2025

THE EX AWARDS GALA All bets were on, and the highest rollers in the industry were in attendance, at the 23rd annual Ex Awards Gala as the 2025 winners were revealed during a glitzy, Rat Pack-inspired ceremony right at the MGM Grand. Stay tuned for more action from EMS 2025 and check out more scenes below. Cest magnifique.

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2025 Trade Shows Sustainability Entertainment 226

Event Marketer

MARCH 5, 2025

Such was the case for financial technology platform Adyen, which, with the help of its merchant partners, leveraged a widespread presence at NRF 2025 to give customers and prospects hands-on experience with its omnichannel payment solutions.

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Event Marketer

MARCH 11, 2025

If youre tired of designing exhibits within the confines of a brand’s colors, youve got to come to Design & Construction Week 2025 for inspiration, where staging, colors, finishes and lighting all come together to create impactful, visual brand stories. But its not just design. Photo credit: Anna Huddleston Have a story idea?

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2025 Trade Shows Sustainability Social Media 189

Prestige Events Magazine

FEBRUARY 25, 2025

The Business of Events , the leading Think Tank and Advocacy Network for the business events sector, has announced RX Global as the headline partner of its signature 2025 Global Policy Forum.

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Event Marketer

JANUARY 30, 2025

Allison Fishman, VP-Marketing, Bosch Power Tools World of Concrete, the annual trade show for the concrete construction and masonry industries, brought over 57,000 attendees to the Las Vegas Convention Center, Jan. How is your trade show program evolving right now? What is currently your biggest challenge in trade shows?

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2025 Trade Shows Marketing Event Marketing 212

Event Marketer

JANUARY 9, 2025

The faade of the BMW experience at CES 2025 might have been a lock-box design, an unveiling of a top-secret announcement, and the feeling that attendees would be given exclusive access to something extraordinary. And spoiler alert: We think they did.

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2025 Tech Event Marketing Marketing 190

PCMA Convene

APRIL 17, 2025

When Robin Preston, DES, CEM, and the events and sales teams set out to reengineer the American Institute of Architects (AIA) Conference on Architecture & Designs trade show, they wanted it to mesh with two other key event elements its architecture tours and education program. Washington Convention Center.

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Trade Shows Education 2025 Social Media 98

Event Marketer

MARCH 25, 2025

Event Marketers 2025 B-to-B Dream has been unveiled. Conferences and trade shows in my industry are critical, and I was surprised how critical these shows were when I first got into med device, she says. If you dont do the shows, you may as well be invisible. Fun Fact: Michelle Martins biggest pet peeve?

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2025 Trade Shows Meetings Education 165

Smart Meetings

MARCH 27, 2025

Travel Association has designated April 3 as Global Meetings Industry Day, an annual international event celebrating the major impact meetings, conferences, trade shows and exhibitions have on people, businesses and communities. This years event locations are Toronto, Ottawa, Halifax, Greater Edmonton and Calgary.

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Event Marketer

FEBRUARY 21, 2025

How can data transform a trade show exhibit into a powerful driver of brand awareness, engagement, and ROI? Siemens, in partnership with Freemans A/V team and agency, Sparks, brought a reimagined exhibit to CES 2025 that was based on the insights collected at its award-winning CES 2024 exhibit and throughout the year.

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Prestige Events Magazine

DECEMBER 18, 2024

We love the show’s creative approach and how both attendees and exhibitors are well looked after at the show! I look forward to seeing what the show team has in store for 2025!’ Its a brilliant way to start the year, and I cant wait to see what they have planned for 2025!”

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Smart Meetings

APRIL 11, 2025

After light traffic last year, the trade show component was dropped. Read More: First Business Events Industry Week Celebrated The Power of Meeting A development that surprised many was the buzz The Palm Beaches Florida sparked with a fashion show featuring planner models and vibrant Florida vibes. .

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Prestige Events Magazine

MARCH 6, 2025

RX Global UK Managing Director, Kerry Prince, will explore the opportunities for the UK exhibition and trade show sector while some of the UKs leading business events destinations will contribute to a session, moderated by VisitBritain/Meet Englands Paul Black, on the changing role of Convention Bureaux.

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Event Marketer

SEPTEMBER 23, 2024

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Show News Outdoor Retailer has discontinued its Nov. show and will hold only one annual show in June, rather than two each year.

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Event Marketer

MARCH 3, 2025

Event marketers are more conscious than ever about excessive waste, and that has led to all-new thinking, and engagement strategies, around a quintessential event and trade show activity: the giveaway. After collecting stickers at all the kiosks, attendees could turn in their stickers for the plush prize (which included a poster).

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Trade Shows 2025 Speakers Event Marketing 241

Event Marketer

APRIL 11, 2025

In fact, Fast Company has declared 2025 the year of personalization, and its report cites data from McKinsey which found personalization strategies in business lead to revenue increases and marketing spend efficiencies. For Siemens, the process is beginning well before the trade show floor opens.

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Trade Shows 2025 2024 Event Apps 159

Event Marketer

FEBRUARY 10, 2025

media partner of the EMMC, Event Marketer will continue to roll out new education, research and peer-to-peer initiatives for corporate event marketers working across business events, trade shows and consumer activations. As the official U.S.

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Trade Shows 2025 Education Event Marketing 279

Smart Meetings

DECEMBER 26, 2024

Known as The Show for Shows, the education, trade show floor and networking brought together solutions and inspiration. Advanced Education Dedicated content tracks included health, wellness and safety , trade show design and operations. 2025 lands in Houston, Texas, Dec. This year was no exception.

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Event Marketer

JANUARY 27, 2025

The Intel Technology Showcase at CES 2025 was an invitation-only space for customers, press, influencers, and ecosystem partners to get uninterrupted hands-on time with Intel technology and product experts. The post Watch: Three Minutes in Intels CES 2025 Technology Showcase appeared first on Event Marketer.

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Event Marketer

MAY 15, 2025

RSAC 2025 Conference , the worlds largest cybersecurity show, brought together a record 44,000 attendees to its 34th annual flagship event at the Moscone Center in San Francisco, April 28 through May 1. The post Inside RSAC 2025 in San Francisco: AI Threats, Ninjas and Baby Goats appeared first on Event Marketer.

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2025 Conference Sponsorships Transportation 148

Prestige Events Magazine

MAY 12, 2025

New data from Corporate Travel Management (CTM) has revealed that events are the most common reason for Millennial and Gen Z workers to take business trips, with 44 per cent ranking conferences, events and trade shows as the main purpose behind their business travel. Conferences, events and trade shows (44 per cent) 2.

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Travel Trade Shows Management Education 147

Event Marketer

MAY 5, 2025

Exhibitors are also embracing the claw machine, which is taking gamificationa key engagement tactic at many trade shows and conferencesto a new level.

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