Remove 2026 Remove Marketing Remove Sustainability
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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, vp-operations and sustainability lead at Mosaic North America, shares details on the agencys work with the Canadian Olympic Committee to design and produce Canada Olympic House , which gives athletes a home away from home and offers a meeting place for them to gather with loved ones and supporters.

2024 288
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Key Takeaways from MPI and SITE’s Global Meetings Industry Day Livestream

Smart Meetings

Field Marketing Events Are on the Rise: Smaller, localized events are gaining popularity for their agility and relevance. Sustainability is Top of Mind: More programs are being built with environmental and social impact in mind. From carbon offsets to local sourcing, sustainability is no longer optional.

Meetings 244
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Exclusive Collection releases Impact Report, 2023-24. Measurable actions, outcomes and future goals set out.

Prestige Events Magazine

Committed to carbon reduction and environmental sustainability, the family-owned company persists in encouraging its supply chain to also adopt a conscientious approach to business. Exclusive Collection is dedicated to a zero waste to landfill policy and, where possible, grows its own produce on its 691-acres of grounds and estate land.

2023 263
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Three Corporate Business Travel Trends That Could Impact Events in 2025

Event Marketer

As event marketers can attest, travel costs are up. Planet-focused travel practices continue to gain steam, with 33 percent of corporate travelers reporting increased investment in sustainable travel practices , according to the Global Business Travel Association. Positive news for event marketers. percent growth in 2026.

2025 151
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Brand USA Focus on MICE and Special Events Could Expand Annual Global Travel Beyond 90 Million in the Future

Smart Meetings

Brand USA, a public-private partnership focused on increasing international travel, reported that in 2026, the U.S. That spending directly supports local jobs, sustains small businesses, and fuels the economymaking inbound travel the largest service export for the United States. Global meeting planners are exceeding expectations.

Travel 165
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Pre-Spring Budget: beam urges government to support growth in the UK’s business events, accommodation and meetings industry

Prestige Events Magazine

We also need continued government backing for business tourism, particularly through destination marketing and international event attraction. In a competitive global market, such policies make the UK a less attractive destination, ultimately reducing footfall for hotels and the many businesses that rely on a thriving hospitality sector.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?