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We tapped four pros to offer some insight on Paris during this exciting time, share what it was like to see the athletes in action, and offer their predictions for the 2026 Winter Olympics and 2028 Summer Olympics. It’s important for us to still as marketers push that narrative and ensure equity and equality all across the board.”
Work is already underway on the next Winter and Summer Olympics, and both Walker and Wamsley predict whats to come in Milano-Cortina 2026 (how will high fashion come into play?) and Los Angeles 2028 (a showcase of tech and sustainability?).
Heres whats coming into view for next year and beyond: Personalization at Scale: Thanks to smarter event tech and AI, planners can deliver tailored experiences to large audiences without sacrificing the personal touch. Field Marketing Events Are on the Rise: Smaller, localized events are gaining popularity for their agility and relevance.
Set to open in late spring 2026, the world-class conference centre will include an 850 seated capacity auditorium; eight breakout rooms; a boardroom; business lounge; and a private hire bar and restaurant. The latest details of the new, landmark conference centre being built as part of Olympia’s £1.3 billion redevelopment have been revealed.
The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. A staggering statistic to consider: By 2026, 25 percent of people will spend at least one hour a day in the metaverse for work, shopping, education and social or entertainment experiences, according to a 2022 Gartner report.
As event marketers can attest, travel costs are up. Positive news for event marketers. Think: The FIFA 2026 World Cup, Americas 250th Anniversary, the 2028 Summer Olympics in Los Angeles; and looking ahead, the Mens and Womens Rugby World Cups in 2031 and 2033, and the 2034 Winter Games in Salt Lake City. percent growth in 2026.
But 2027 may see a shift for the long-running festival as its 13-year contract with Park City ends in 2026 (the 2025 and 2026 editions will remain in Utah). The post Event Moves: Sundance May Relocate, Collision Rebrands, ComplexCon Heads to Vegas appeared first on Event Marketer. Email Juanita.
Arrivals from this market to Europe are 25% below 2019 levels in 2022 and are expected to recover 82% of 2019 volumes in 2023. Growth from North America, however, might slow in 2023 as the economic outlook points to a mild recession due to challenges associated with inflation, labor markets and consumer and business confidence, among others.
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?
The city’s challenges related to homelessness, crime and drugs are part of a combination of factors that are impacting the city’s event business, with a number of big tech conferences announcing historic moves out of the city and to Las Vegas. We also have Snowflake, a tech conference that had been in Las Vegas previously.
and later at Cleveland Magazine , the local electric company’s marketing slogan was Best Location in the Nation. One of its ballrooms doubles in size, and across the property, visitors will see new infrastructure, including meeting room tech. Sheer hyperbole, but so was its antonym of Mistake on the Lake.
GBT suggested focusing on building internal team relationships at off-sites and within off-site programming, and having an active company communication channel that markets travel programming effectively. GBT also speaks to the impact of travel on employee well-being. It’s also important to choose regenerative travel methods whenever you can.
The 2024 categories were once again split across three distinct criteria groups: Hotels Other suppliers Tech Providers Following a scoring review by our independent judging panel , the winners of the 2024 Skift Meetings Awards have now been confirmed. More Information OTHER SUPPLIERS Category: Best Destination Marketing Organization (U.S.)
For instance, figures from Statica show how the market size for augmented and virtual reality is due to grow to nearly $300 billion by 2024 – up from $30.7bn last year. Smart Events utilise data-driven tech to enhance value at every touchpoint during in-person events.
ExCeL London and CloserStill Media, the producer of market-leading business events, exhibitions and conferences, have today announced they are to expand their successful partnership culminating in the two staging 20 events every year until the end of 2026.
However, the COVID 19 pandemic has pushed the industry leaders to pivot tech enablement at the root level. of executives are willing to pay up to $5000 for tech needed to organise events. It is no surprise that the event management software industry is expected to witness a 10% CAGR growth during 2021- 2026 as per IMARC.
This is the fifth year we have worked with Evessio,” sales and marketing director, Kizzy Allott, said. The Event Technology Awards’ team benefits from the expertise of Evessio’s project and account management to support in the delivery of the project from start to finish.
Bureau of Labor Statistics, it is expected that the events industry will generate employment at the rate of 11% from 2016 to 2026. c) It is expected that the global event management market will worth 8.5 billion USD by 2023 at a CAGR of 10% (source: Event Management Market Demand, Size, Growth Research Report by 2023).
In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. Event technology statistics Since InGo’s platform is the #1 tool for scalable professional referral marketing, we had to start with some tech stats. billion in 2020 and is expected to reach a value of USD 16.71
In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. Event technology statistics Since InGo’s platform is the #1 tool for scalable professional referral marketing, we had to start with some tech stats. The event management software market was valued at USD 9.13
But thanks to the modern, tech-driven world that we live in, tools, software, and technologically advanced platforms have made event management a breeze. The global event management software market value is estimated to be a whopping USD 6.4 billion by 2026. Email marketing tools. Let’s dive in! Customer.io.
In fact, Gartner predicts that about 25% of people will spend at least an hour a day in the metaverse by 2026. Though companies like Meta seem to be leading the charge in creating the future of the metaverse, Leonhard noted that the tech giant should be disconnected from the debate of the metaverse in general.
We’re proud to say we had a huge 12 staff in attendance at the Gold Awards, from all over the business – engineering, marketing, leadership and business support. You often hear about the success of Wellington tech companies, but Arlo is one of the more under-reported ones. It’s also a great feeling to be purpose-led.
trillion by 2026 – just…stopped. Modern tech can give people surprising new ways to come together, as we’ve all learned in recent months. The estimated $1.1 trillion global live event industry – which had been growing by 10 per cent year over year and was projected to hit $2.3 And it hasn’t gotten much better since.
Local experts at destination marketing organizations (DMOs) have stepped up over the last few years to help planners and their communities navigate new challenges posed by changing realities on the ground. Beyond that, the securing of the MLB All-Star game and FIFA World Cup in 2026 will help us tell our story.
trillion by 2026 – just…stopped. Modern tech can give people surprising new ways to come together, as we’ve all learned in recent months. The estimated $1.1 trillion global live event industry – which had been growing by 10 per cent year over year and was projected to hit $2.3 And it hasn’t gotten much better since.
“Strategic Move Aims to Enhance Accessibility, Sustainability, and Growth Opportunities for Event Professionals” Contract complete at World Market Center, Las Vegas, Event Tech Live (ETL), the leading global platform for event technology professionals, is excited to announce the relocation of its U.S.
An AI Spark Puppy cuddling PCMAs events industry-optimized AI tool , Spark was center stage in the Tech Lounge. The location that is home to Space Center Houston also made for some fun marketing around Going Beyond Your Orbit. This is a tool to make us more productive so we arent wasting time doing mundane tasks, he said.
In addition to visiting a world of destinations, hotels and tech suppliers, attendees took in 1,600 education sessions on the show floor and another 1,600 nuggets of wisdom were delivered to those who came in a day early for Meeting Professionals International (MPI)’s Smart Monday. San Antonio will host WEC June 1-4, 2026.
Travel Association s Destination Capitol Hill annual advocacy push for modernization to unlock a new Golden Age of Travel in advance of the 2026 FIFA World Cup and 2028 Summer Olympics. The message coincided with Global Meetings Industry Day on March 3 and the build up to U.S. trading partners has led to significant concern within the U.S.
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