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From the Metaverse to NFTs: How Event Marketers Can Tap into the Power of Emerging Tech

Event Marketer

The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. A staggering statistic to consider: By 2026, 25 percent of people will spend at least one hour a day in the metaverse for work, shopping, education and social or entertainment experiences, according to a 2022 Gartner report.

Tech 125
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Podcast: Looking Back on the Paris 2024 Olympics and Paralympics, with GMR’s Jeff Handler and Dennis Jenders

Event Marketer

We tapped four pros to offer some insight on Paris during this exciting time, share what it was like to see the athletes in action, and offer their predictions for the 2026 Winter Olympics and 2028 Summer Olympics. It’s important for us to still as marketers push that narrative and ensure equity and equality all across the board.”

2024 107
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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Work is already underway on the next Winter and Summer Olympics, and both Walker and Wamsley predict whats to come in Milano-Cortina 2026 (how will high fashion come into play?) and Los Angeles 2028 (a showcase of tech and sustainability?).

2024 114
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Event Moves: Sundance May Relocate, Collision Rebrands, ComplexCon Heads to Vegas

Event Marketer

But 2027 may see a shift for the long-running festival as its 13-year contract with Park City ends in 2026 (the 2025 and 2026 editions will remain in Utah). The post Event Moves: Sundance May Relocate, Collision Rebrands, ComplexCon Heads to Vegas appeared first on Event Marketer. Email Juanita.

2026 109
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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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Q&A: San Francisco Travel Association Discusses Event Safety and Business

Event Marketer

The city’s challenges related to homelessness, crime and drugs are part of a combination of factors that are impacting the city’s event business, with a number of big tech conferences announcing historic moves out of the city and to Las Vegas. We also have Snowflake, a tech conference that had been in Las Vegas previously.

Travel 122
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World-class conference centre plans move ahead

Prestige Events Magazine

Set to open in late spring 2026, the world-class conference centre will include an 850 seated capacity auditorium; eight breakout rooms; a boardroom; business lounge; and a private hire bar and restaurant. The latest details of the new, landmark conference centre being built as part of Olympia’s £1.3 billion redevelopment have been revealed.

2026 59