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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, vp-operations and sustainability lead at Mosaic North America, shares details on the agencys work with the Canadian Olympic Committee to design and produce Canada Olympic House , which gives athletes a home away from home and offers a meeting place for them to gather with loved ones and supporters.

2024 114
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Q&A: San Francisco Travel Association Discusses Event Safety and Business

Event Marketer

The city’s challenges related to homelessness, crime and drugs are part of a combination of factors that are impacting the city’s event business, with a number of big tech conferences announcing historic moves out of the city and to Las Vegas. We still lead the country in sustainability. We have a FIFA World Cup coming in 2026.

Travel 122
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Business Travel Strikes Back, A New Company Culture Dawns

Smart Meetings

Business concerns from retention to sustainability are being met with business travel solutions. The corporate well-being market is expected to quadruple by 2026, GBT reported; the difference is in the shift from employee well-being efforts being viewed and treated as perks to them being implemented as reputable business strategies.

Travel 105
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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Example : A software company hosts an annual tech conference where developers learn about the latest programming tools. Inviting well-known speakers from top tech companies attracts more attendees and boosts the companys reputation in the industry. Example : A sustainable textile company has a booth at an eco-fashion fair.

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Record-setting IMEX Impacted Business and Lives

Smart Meetings

In addition to visiting a world of destinations, hotels and tech suppliers, attendees took in 1,600 education sessions on the show floor and another 1,600 nuggets of wisdom were delivered to those who came in a day early for Meeting Professionals International (MPI)’s Smart Monday. San Antonio will host WEC June 1-4, 2026.

2025 98
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Gerd Leonhard: The B2B Potential of the Metaverse

Management Events

In fact, Gartner predicts that about 25% of people will spend at least an hour a day in the metaverse by 2026. Though companies like Meta seem to be leading the charge in creating the future of the metaverse, Leonhard noted that the tech giant should be disconnected from the debate of the metaverse in general.

B2B 52
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Event Tech Live announces relocation of U.S. Edition to the East Coast in 2026

Event Industry News

“Strategic Move Aims to Enhance Accessibility, Sustainability, and Growth Opportunities for Event Professionals” Contract complete at World Market Center, Las Vegas, Event Tech Live (ETL), the leading global platform for event technology professionals, is excited to announce the relocation of its U.S.

2026 59