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In the world of corporateevents, ‘inclusivity’ is a word we often hear but how inclusive are we when it comes to the drink menu? Once a small market, its now hit the mainstream. Globally, the non-alcoholic drinks market is growing 7% each year. The rise of alcohol-free drinks shows no sign of slowing.
That was the sentiment at the Beyond the Bar discussion that took place at Jimmy Kimmel’s Comedy Club during IMEX America 2024, hosted by Caesars Entertainment and OTHR Agency in partnership with CEMA (the CorporateEventMarketing Association). Some 38 percent of U.S.
While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. billion people were using social media worldwide—a number projected to increase to almost six billion in 2027. The actual turnout?
According to Forbes, based on what we’ve seen in 2020, hybrid events are estimated to become a USD 404 billion market by 2027. Companies interested in finding how to get the most from the hybrid events, the hottest marketing channel of 2021, can access more information at www.inevent.com.
Hilton announced a major expansion in India, with the first DoubleTree by Hilton set to open in 2027. Zubin Saxena, senior vice president and regional head, South Asia, Hilton said, This signing underscores our commitment to growth in key regional markets, enabling us to offer Hiltons signature hospitality to a broader audience.
Hilton announced a major expansion in India, with the first DoubleTree by Hilton set to open in 2027. Zubin Saxena, senior vice president and regional head, South Asia, Hilton said, This signing underscores our commitment to growth in key regional markets, enabling us to offer Hiltons signature hospitality to a broader audience.
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