Event Marketer

MARCH 31, 2025

After a lengthy search for a new Sundance Film Festival location, organizers last week announced that starting in 2027, the event will take place in Boulder, CO. Organizers cited the need for more venues to accommodate the festivals myriad screenings and robust range of event programming. So, why relocate a tentpole show?

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MPI

OCTOBER 14, 2024

That was the sentiment at the Beyond the Bar discussion that took place at Jimmy Kimmel’s Comedy Club during IMEX America 2024, hosted by Caesars Entertainment and OTHR Agency in partnership with CEMA (the Corporate Event Marketing Association). Inclusion is one reason to be mindful of this trend.

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GEVME

MAY 1, 2021

Since the pandemic, virtual events increased by ~1000%. The global virtual events market size valued at $77.98B in 2019 is expected to grow at a CAGR rate of 23.2% from 2020 to 2027. People are also more interested in virtual events. These events help the audience have a more immersive event experience.

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Event Industry News

JUNE 28, 2022

Levy UK + Ireland, the market leading sports and hospitality caterer, has taken a 50% stake in multi-award winning bars and event solutions business, Peppermint. Peppermint is the brainchild of Alex Brooke and Adam Hempenstall, who met at university where they both promoted student events.

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Eventscase Blog

FEBRUARY 22, 2023

billion people were using social media worldwide—a number projected to increase to almost six billion in 2027. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

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