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FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover personalized poetry, designer dogwear collabs and Sundances new home. After a lengthy search for a new Sundance Film Festival location, organizers last week announced that starting in 2027, the event will take place in Boulder, CO.
Jodie Fletcher, Business Development and Marketing Manager at the Science Museum, comments: Exploring Space is one of our most popular galleries for events and there are just a few months left to experience an event here. Fundraising is currently underway to support Ages of Invention, which is expected to open towards the end of this decade.
and China, whose business travel markets have expanded 13.4% The growing interest in blended travel, or bleisure , where business travelers extend trips to include personal vacations, has also played a hand in boosting the market. Wynn Al Marjan Island, located in Ras Al Khaimah (RAK), is projected to open in 2027 and cost $5.1
Once a small market, its now hit the mainstream. Globally, the non-alcoholic drinks market is growing 7% each year. By 2027, its expected to make up almost 4% of the overall alcohol market, according to drinks market analysts, IWSR. The rise of alcohol-free drinks shows no sign of slowing.
But by 2027 or sooner, there will be “almost nothing” in the pipeline. Hotel room rates in New York for the first six months of this year are already up by 5.6%, Freitag says, as compared to under 2% in the top 25 markets and about 1.2% Nice Planner! The pipeline in New York used to be 10,000 rooms,” he says. It gets worse.
But 2027 may see a shift for the long-running festival as its 13-year contract with Park City ends in 2026 (the 2025 and 2026 editions will remain in Utah). The post Event Moves: Sundance May Relocate, Collision Rebrands, ComplexCon Heads to Vegas appeared first on Event Marketer. Email Juanita.
Southport Marina Lake Events Centre (MLEC) (Opening 2027): A transformative venue with a 1,200-seat auditorium and 1,500 sqm of exhibition space. The new venues will provide cutting-edge facilities for a wide range of conference, exhibitions, meetings and events as well as live entertainment.
Ahead of Earth Day 2024, James Bogle, Head of Marketing and Communications, The QEII Centre details the top five sustainability practices the venue uses to help them run the centre, and its events, in the most environmentally friendly way possible.
By 2027 we aim to have worked with 100 charities, community groups and artists. worked with Hackney Flea Market to bring the popular event to Tottenham, creating the largest market of its kind in London. So get in touch.” The name 9.8 refers to the average gravitational pull of the Earth, 9.8 metres per second squared.
That was the sentiment at the Beyond the Bar discussion that took place at Jimmy Kimmel’s Comedy Club during IMEX America 2024, hosted by Caesars Entertainment and OTHR Agency in partnership with CEMA (the Corporate Event Marketing Association). Some 38 percent of U.S. Inclusion is one reason to be mindful of this trend.
The market is forecasted to grow to nearly $267 billion by 2027 – up from $27.23 AI (Artificial Intelligence) is becoming more important than ever, particularly as modern cloud computing technology enables more powerful, flexible, scalable AI tools. billion in 2019.
Welcome to this month’s event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Featured Image: iStock/ kbeis The post March: Event Industry People, Deals, and Moves appeared first on Event Marketer. Submit your news here. Submit your agency news updates here.
Far from a temporary phenomenon in response to the shutting down of physical events and traditional studios during the Covid-19 crisis, a recent report published by Allied Market Research reveals that the UK and Ireland virtual event market is expected to grow at a CAGR of 13.3% billion by 2027. to reach £26.3
Rangers will also benefit from the sales and marketing reach within Lime Venue Portfolio. Alongside the SEC, the arrival of Ibrox Stadium will mean more options for organisers looking to book events in Glasgow. The portfolio also includes Edinburgh Zoo and Mansion House, offering further options north of the border.
According to Forbes, based on what we’ve seen in 2020, hybrid events are estimated to become a USD 404 billion market by 2027. Companies interested in finding how to get the most from the hybrid events, the hottest marketing channel of 2021, can access more information at www.inevent.com.
The global virtual events market size valued at $77.98B in 2019 is expected to grow at a CAGR rate of 23.2% from 2020 to 2027. The only way the industry could survive was by making a virtual pivot.This was an option, but it wasn’t an easy option. Since the pandemic, virtual events increased by ~1000%.
per year until 2027. Elsewhere, PwC predicts that the UK live music market will generate £1.63bn in 2023, compared to the £1.54bn from 2019. According to a study carried out by international professional services firm PricewaterhouseCoopers – PwC – revenue will grow by 7.4% Photo: Sascha Hormel / Pexels.com PwC said that the 7.4%
In particular, ABPCO has achieved a 13% increase in PCO members, bringing the total to 155, a significant step towards its goal of 200 members by 2027. The Association of British Professional Conference Organisers (ABPCO) is celebrating 2023 as a remarkable year of achievements and growth.
While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. billion people were using social media worldwide—a number projected to increase to almost six billion in 2027. Harness the power of social media According to Statista, in 2021, over 4.26
Just as a business looks at the metrics for each of their products and every marketing campaign, companies must assess their learning programs the same way. Here’s how LinkedIn measures its results: The target audience and total addressable markets need to be defined, utilization captured, and Net Promoter Scores calculated.
Levy UK + Ireland, the market leading sports and hospitality caterer, has taken a 50% stake in multi-award winning bars and event solutions business, Peppermint. They founded the business in 2003 with an ambition to shake up the events market and bring fresh event concepts into this space.
Rangers will also benefit from the sales and marketing reach within Lime Venue Portfolio. Alongside the SEC, the arrival of Ibrox Stadium will mean more options for organisers looking to book events in Glasgow. The portfolio also includes Edinburgh Zoo and Mansion House, offering further options north of the border.
Virtual is the new reality for project kickoffs, annual board meetings, marketing summits, team huddles, and so many other use cases that have become normalized in global business culture in our digitally transformed world. “We In 2016, the US virtual events market size was $17.7 Virtual Events: The New Normal of the Events Industry.
With more and more people embracing digital and smart shopping experiences , the retail market is scrambling to adopt new retail technology to remain viable and sustain growth in a rapidly changing landscape. See IT LIVE: Get insights straight from industry leaders at 600Minutes Customer Experience and Marketing in The Netherlands and Sweden.
Mobile learning is a huge growth market and presents big opportunities for training companies. The Global Mobile Learning Market is set to Reach $80.1 Billion by 2027, four times the estimated US$22.4 The Global Mobile Learning Market is set to Reach $80.1 Billion by 2027, four times the estimated US$22.4
But to increase ticket sales, you need an effective event marketing plan. Practice email marketing Email marketing is not archaic. In fact, it’s neck-and-neck with social media in terms of its marketing effectiveness. Content marketing goes beyond social media, too, but it’s a great way to distribute it.
The continuous growth translates into higher competition which subsequently involves the need for differentiation and innovation in marketing. And while traditional marketing is undoubtedly efficient, companies may need help to build an overflowing opportunity pipeline and a loyal customer base.
In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. By prioritizing customer acquisition, retention, loyalty, and satisfaction, companies can differentiate themselves in the market, foster long-term relationships, and drive revenue growth.
The non-alcoholic beverage market is booming, with projections suggesting it’ll hit a whopping 1.2 trillion by 2027. Maybe you’ve got a stash of vintage finds from the flea market that are just begging to make an appearance. Plus, they look fabulous in those interesting barware pieces you’ve been dying to show off.
Air Force grant, the company is working toward its first full-scale demonstrator flight in 2027. Weve always believed that the journey is just as important as the destination, says Kacy Cole, Holland America Lines chief marketing officer. Backed by a U.S.
Hilton announced a major expansion in India, with the first DoubleTree by Hilton set to open in 2027. Zubin Saxena, senior vice president and regional head, South Asia, Hilton said, This signing underscores our commitment to growth in key regional markets, enabling us to offer Hiltons signature hospitality to a broader audience.
Hilton announced a major expansion in India, with the first DoubleTree by Hilton set to open in 2027. Zubin Saxena, senior vice president and regional head, South Asia, Hilton said, This signing underscores our commitment to growth in key regional markets, enabling us to offer Hiltons signature hospitality to a broader audience.
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