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Are Your Events Evolving for Gen Z? Top Findings from Freeman’s 2024 Event Organizer Trends Report

Event Marketer

But according to new research from Freeman, released October 8 at IMEX, the event industry is not evolving fast enough to meet the needs of the next generation event goer. By 2030, Gen Z will account for 35 percent of the workforce, right behind Millennials (40 percent) and overtaking Gen X (20 percent) and Boomers (5 percent).

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Five Ways P&G Maximizes its Long-running Presence at Essence Festival

Event Marketer

They also were presented with information on P&G’s mission to double the number of women in STEM and triple the number of women of color in STEM by 2030. Booth visitors could learn about Olay products and P&G’s mission to triple the number of women of color in STEM by 2030. Market research and recruiting.

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From Paper to Profits: Save Time and Cut Costs with Event Registration Tech

Guidebook

In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% Real-Time Data and Flexibility Real-time data is one of the strongest advantages of event technology.

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A Downsized CES Didn’t Deter These Brands from Engaging Attendees in Person

Event Marketer

Wireless telecom company SK’s 2030 SK Net-Zero booth was one of the most talked-about spaces at the show thanks to exceptional experience design. Agency: CenterPoint Marketing). The post A Downsized CES Didn’t Deter These Brands from Engaging Attendees in Person appeared first on Event Marketer. Agency: Impact XM ).

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IMEX launches Net Zero Strategy – 2030 target depends on collaboration

Event Industry News

This outlines IMEX’s roadmap to deliver net zero events and operate a net zero business by 2030. The IMEX Group has made a significant move on its journey to net zero with the public launch of a Net Zero Strategy. Net zero roadmap – a partnership approach IMEX’s net zero roadmap is part of its commitment to […]

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The State of Sustainability: From Venue Perspectives to the ‘Pandemic Effect’

Event Marketer

The world, and the event industry, entered a new reality last year when the U.N. In an era of climate and pandemic disruption, event marketers are embracing a new chapter that addresses consumer and corporate expectations surrounding sustainability and safety.

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The Belfry aims to achieve net zero carbon emissions by 2030

Event Industry News

The Belfry Hotel & Resort, located in Warwickshire, is aiming to achieve net zero carbon emissions by 2030, having saved 3 million kWh of energy combined across electricity and gas in 2022 when comparing its usage with 2019. The 3 million kWh saved is enough electricity to power 300 houses and enough gas to heat […]

2030 72