Event Marketer

OCTOBER 3, 2022

Here, we present five ways P&G maximizes its long-running sponsorship presence on-site. More Sponsorship Tactics: What We Learned About Hybrid Events From Two Weekends of Essence Fest. Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House. Market research and recruiting.

2030 312

2030 Sponsorships 2007 Fashion 312

Smart Meetings

JUNE 28, 2024

MICE (meetings, incentives, conferences and exhibitions) market is expected to grow by 7.8 percent between 2024 and 2030, according to Grand View Research, and the European market is on a similar track. How can meeting professionals get creative to save costs while preserving impact?

Food and Beverage 187

Food and Beverage 2030 2024 Negotiating 187

Prestige Events Magazine

NOVEMBER 30, 2023

If we want to attract world-class business meetings and events, it’s essential that we market the UK as an accredited destination. From what we’re already witnessing, I think we’re likely to see a shift towards more digitalised and data driven events to facilitate even greater revenue generation through direct sponsorship.

2024 147

2024 Meetings 2030 Sustainability 147

Stova

OCTOBER 25, 2024

This trend affects more than their marketing. Net Zero is a global campaign to halve carbon emissions by 2030 and reduce them to 0 by 2050 in accordance with the Paris Agreement on climate change. These ESG criteria were developed in response to growing pressure to operate ethically on the part of investors.

Sustainability 52

Sustainability Food and Beverage Transportation Consulting 52