article thumbnail

Five Ways P&G Maximizes its Long-running Presence at Essence Festival

Event Marketer

Here, we present five ways P&G maximizes its long-running sponsorship presence on-site. More Sponsorship Tactics: What We Learned About Hybrid Events From Two Weekends of Essence Fest. Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House. A presence that is “felt.”.

2030 312
article thumbnail

Budget, Innovation and Engagement Ideas Were Centerstage at Global DMC Partners Annual

Smart Meetings

percent between 2024 and 2030, according to Grand View Research, and the European market is on a similar track. Work with local tourist boards and partners to secure sponsorships for elements that will add meaning to an event, such as a local activation, entertainment or gift.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

OVO HYDRO IS THE FIRST ARENA IN THE WORLD TO ACHIEVE ‘A GREENER ARENA CERTIFICATION’??? 

Prestige Events Magazine

Supports SEC & OVO Energy’s commitments to become net zero businesses by 2030. It is a significant milestone on our journey towards net zero by 2030, and a real credit to the team who work so passionately on implementing our sustainability strategy.”.

2030 130
article thumbnail

Business meetings and events trends and predictions for 2024

Prestige Events Magazine

From what we’re already witnessing, I think we’re likely to see a shift towards more digitalised and data driven events to facilitate even greater revenue generation through direct sponsorship.

2024 147
article thumbnail

SEC reaching 100 trees ‘Planted for Meetings’ ahead of The Meetings Show

Event Industry News

The SEC recently announced its ambition to achieve Net Zero by 2030 as well as its Gold Sponsorship of the Net Zero Carbon Events initiative.

article thumbnail

Sustainable Development Goals Popping Up in Meeting Agendas, More

PCMA Convene

“Data Science for the SDGs” was the theme of the 2019 Data for Good Exchange hosted by Bloomberg in New York City, which looked at how data science projects can help make progress toward achieving the UN’s Sustainable Development Goals by 2030. Bloomberg).

article thumbnail

OVO Hydro launches SEC campus-wide elimination of single use plastic cups at live events by introducing “Stack Cups”

Event Industry News

The milestone moment forms a key part of the SEC’s journey towards net zero by 2030 as part of its wider sustainability strategy. Colin Banks, Head of Sponsorship & Partnerships, OVO Energy. The cups will then be extended into the SEC Armadillo from 31 March 2022 at Ru Paul’s Drag Race. John McNeil, Head of Commercial, SEC Food.