Conferences that Work

FEBRUARY 10, 2025

For a clue, read this AT&T advertisement promoting telephones in the 1900’s! A 1909 AT&T advertisement that promotes the telephone as broadcast & messaging technology. The advertisers pitched the telephone as if it were a more convenient telegraph. None of them suggested having a conversation.

Advertising 156

Advertising Conference Technology Events 156

Conferences that Work

APRIL 11, 2022

First, you need to understand before the meeting what your practitioners and suppliers want, need, and expect. As a meeting designer, if a meeting is going to include both practitioners and suppliers I always ask my clients about the relationship between these groups and their wants and needs.

Meetings 296

Meetings Conference Meeting Design Advertising 296

Gallus Events

MAY 9, 2017

You can’t walk down a street or pop into a shop without seeing various flyers, leaflets or notices advertising events. Everyone seems to be an event organiser these days. Our industry has never been so buoyant. But at many events the professional event organisers seem to be missing.

Banking 133

Banking Advertising 2017 Hotels 133

Event Industry News

JULY 27, 2021

Associated Luxury Hotels International (ALHI), a leader in luxury hotel sales for meeting incentives, conventions, and exhibition (MICE), welcomes the addition of Silvia Zamora to the ALHI executive team. Zamora graduated from the University of Texas at Austin with a bachelor of science degree in advertising.

Hotels 59

Hotels Banking Advertising Travel 59

PCMA Convene

JULY 31, 2017

But unlike other cities with an identity problem, they’re working to change that not just through traditional advertising and marketing methods, but through the power of influencer marketing. “We Full dis- closure: Luna and van Velsor recently created advertising content for PCMA and Convene.).

Marketing 81

Marketing Meetings Social Media 2013 81

Capterra Event Management

AUGUST 30, 2016

While I was scrolling down my Facebook newsfeed, I noticed an advertised shirt that said “Event Manager: Because ‘miracle worker’ doesn’t sound professional on a résumé.” Into the Heart of Meetings: Basic Principles of Meeting Design. Have you ever been stuck in a dull meeting that would never end? Rating: 5/5.

Event Management 75

Event Management Management Sustainability Event Planning 75

Converve

MAY 26, 2017

The US business innovation expert, Brian Solis, put it concisely in his book ‘X - The Experience When Business Meets Design’, as follows: "Experiences are more important than products now. 70% of Event Organizers Use Special Marketing Measures to Advertise the Matchmaking Service. Targeting User Experience.

B2B 40

B2B Advertising 2017 Event Management 40